We Asked an AI Where She Shops. Then We Checked Google Maps.
There is a standard party trick in the synthetic research industry.
We Asked an AI Where She Shops. Then We Checked Google Maps. • There is a standard party trick in the synthetic research industry.
13.02.2026 23:38 — 👍 0 🔁 0 💬 0 📌 0
The Government Flipped the Food Pyramid. Consumers Shrugged.
The Government Flipped the Food Pyramid. Consumers Shrugged.
10.01.2026 12:01 — 👍 0 🔁 0 💬 0 📌 0
"Die Hard" is officially a Christmas Movie - per synthetic market research
We used synthetic market research to settle an annual argument
"Die Hard" is officially a Christmas Movie - per synthetic market research • We used synthetic market research to settle an annual argument
29.12.2025 12:46 — 👍 0 🔁 0 💬 0 📌 0
Synthetic Research Can Help You Win the Battle For Consumer Attention
Attention is finite. Content is not.
Synthetic Research Can Help You Win the Battle For Consumer Attention • Attention is finite. Content is not.
02.12.2025 05:01 — 👍 0 🔁 0 💬 0 📌 0
The Importance Of Being Messy In Synthetic Research
Understanding the human conditions with non-human personas
The Importance Of Being Messy In Synthetic Research • Understanding the human conditions with non-human personas
27.11.2025 11:51 — 👍 0 🔁 0 💬 0 📌 0
We Tested 16 Food Trends for 2026. Only Five Passed.
We Tested 16 Food Trends for 2026. Only Five Passed.
21.11.2025 20:19 — 👍 1 🔁 0 💬 0 📌 0
Why you might not read this post
Welcome to the post-content world
Why you might not read this post • Welcome to the post-content world
08.11.2025 05:30 — 👍 0 🔁 0 💬 0 📌 0
The Physical Fallacy in Market Research
The Physical Fallacy in Market Research
30.10.2025 04:30 — 👍 0 🔁 0 💬 0 📌 0
What LLMs Actually Learn (And Why That's Perfect for Market Research)
What LLMs Actually Learn (And Why That's Perfect for Market Research)
25.10.2025 09:30 — 👍 0 🔁 0 💬 0 📌 0
The Focus Group Lie: Why the Say-Do Gap Is Your Best Data
The Focus Group Lie: Why the Say-Do Gap Is Your Best Data
23.10.2025 15:57 — 👍 0 🔁 0 💬 0 📌 0
Using Digital Twins to Navigate the Fluffy Human Discourse Layer
Using Digital Twins to Navigate the Fluffy Human Discourse Layer
23.10.2025 15:56 — 👍 0 🔁 0 💬 0 📌 0
Testing Hilton's 'Home Comforts' Travel Trend Against 100 Digital Twins
Testing Hilton's 'Home Comforts' Travel Trend Against 100 Digital Twins
22.10.2025 20:18 — 👍 0 🔁 0 💬 0 📌 0
Testing the 'Tallow Takeover' Trend Against 100 Digital Twins
Testing the 'Tallow Takeover' Trend Against 100 Digital Twins
22.10.2025 20:15 — 👍 0 🔁 0 💬 0 📌 0
Why Your Synthetic Consumers Built Simply with ChatGPT Keep Lying to You
Why Your Synthetic Consumers Built Simply with ChatGPT Keep Lying to You
22.10.2025 20:14 — 👍 0 🔁 0 💬 0 📌 0
