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Paul Mabray

@pmabray.bsky.social

Wine Revolutionary & Customer-Centric Technology Leader. Trying to be a better human every day. Ex-CEO - http://Pix.wine Working on new Stealth Startup.

211 Followers  |  67 Following  |  22 Posts  |  Joined: 10.05.2023  |  1.7214

Latest posts by pmabray.bsky.social on Bluesky

This is the way.

05.05.2025 18:46 β€” πŸ‘ 3    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
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The Buyer | Why understanding its history is key to Klein Constantia’s future Napoleon Bonaparte, George Washington, Charles Dickens and Jane Austen may no longer be on its customers' database but the fact they are all said to have enjoyed wines from South Africa’s Klein Const...

Klein Constantia. Beautiful estate. Stunning wines. www.the-buyer.net/insight/why-...

03.05.2025 11:43 β€” πŸ‘ 5    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
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Remembering Bob McClenahan: The Photographer Who Defined Napa Valley By Tim Carl

A sad loss for Napa Valley and the wine industry- napavalleyfocus.substack.com/p/rememberin...

20.03.2025 01:36 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I’m looking for a travel writer, preferably Indonesian, to write an article in English on Borobudur for the iconic South African magazine, Jack Journal. Email in bio if you are interested. #travelwriting

13.03.2025 12:08 β€” πŸ‘ 1    πŸ” 2    πŸ’¬ 0    πŸ“Œ 0

Looking slick.

02.03.2025 02:00 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Personalized AI Wine Recommendation Engines are mostly junk science Recommending wine is hard for a human, but even harder for a computer.

Ever wonder what's real and what's fluff with all the recent hype about Personalised AI Wine Recommendation engines? Here is a good primer - open.substack.com/pub/transfor...

28.02.2025 03:25 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
UNDER THE SURFACE |Β How impending disaster yielded a change of style at Harlan For most Napa Valley producers, 2020 is a vintage they would sooner forget – if they even made wine at...

For most of Napa, 2020’s fires were a disaster. For Harlan, they led to a permanent change in style.

β€˜It was like after 20 years of having a relationship with somebody, you realise you’ve missed something so key to them…’

My latest for 67 Pall Mall’s newsletter

www.67pallmall.com/how-impendin...

22.02.2025 14:46 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
The 20 Best Wine Farms in Stellenbosch These unmissable Stellenbosch wine farms invite guests to linger all day in spectacular settings, with fantastic food, wine, and more.

Check out these amazing wineries- is there any where in the world that has more beautiful wineries? insideguide.co.za/cape-town/st...

06.02.2025 08:46 β€” πŸ‘ 2    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

Congrats!

06.02.2025 15:28 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Interesting article and discussion. This work should be of interest to some writers and customer-facing trade. I’d love to see some research testing how words influence actual sales but I can see practical problems finding a merchant willing to work with academia and agreeing to publish the results.

04.02.2025 19:47 β€” πŸ‘ 8    πŸ” 2    πŸ’¬ 1    πŸ“Œ 0

Condolences my friend.

03.02.2025 02:19 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
Dan Kirby’s profile page on Bluesky.

Dan Kirby’s profile page on Bluesky.

Dan Kirby @dnkrby.bsky.social has just arrived here. Do give him a follow.

02.02.2025 17:12 β€” πŸ‘ 5    πŸ” 1    πŸ’¬ 2    πŸ“Œ 1
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Episode 6 - The Admiral, The Navy, and the Wine That Won the Day Intoxicating History Β· Episode

Latest episode of Intoxicating History has landed! Looking at Nelson, Marsala, Lady Hamilton and a bit of Patrick O' Brian. open.spotify.com/episode/0ciA...

30.01.2025 10:09 β€” πŸ‘ 2    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
The 67 Pall Mall Global Wine Communicator Awards Celebrating the world's finest wine communicators. A new competition to find the best wine writers and influencers across all platforms.

🚨 Calling all wine communicators 🚨

Having worked on the inaugural edition of these awards last year, I can heartily endorse them as a way of getting your work recognised. The 2025 entries are now open…

www.67pallmall.com/67-awards/

28.01.2025 09:25 β€” πŸ‘ 4    πŸ” 9    πŸ’¬ 0    πŸ“Œ 0
Tapping into our uncut gems: The state of affairs of South Africa's indigenous cultivars | wine.co.za Visionary winemakers are championing South Africa's indigenous cultivars.

For wine geeks. South Africa's indigenous cultivars. And no, this article isn't about pinotage. news.wine.co.za/news.aspx?NE...

20.01.2025 06:58 β€” πŸ‘ 4    πŸ” 2    πŸ’¬ 0    πŸ“Œ 1
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You know you're in Florida when. . .

23.01.2025 05:28 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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The Wine Industry Needs a Jeffrey Dean Morgan Character We need more operational wine experts to call balls and strikes.

Finally finishing some key articles - pmabray.medium.com/the-wine-ind...

22.01.2025 18:02 β€” πŸ‘ 5    πŸ” 3    πŸ’¬ 0    πŸ“Œ 1
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kermit the frog is using a typewriter in a messy room . ALT: kermit the frog is using a typewriter in a messy room .

Catching up on overdue writing.

19.01.2025 18:15 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 1
A drawing of The Watcher, a bald man with high collar and cosmic crackles in his mind. The artist is Jack Kirby. Below that is a quote by Kirby which reads β€œI had a guy die on me once, during the war, and he looked up at me and he said β€˜What the hell happened? What happened?’ And here I was, just a schmo from the East Side of New York City, y’know, and how do you answer the guy? I told him, β€˜You happened.’ See? And that was real. It got me to think how valuable human beings are; and at that moment I discovered my own humanity. In that moment, I discovered everybody else’s.”

A drawing of The Watcher, a bald man with high collar and cosmic crackles in his mind. The artist is Jack Kirby. Below that is a quote by Kirby which reads β€œI had a guy die on me once, during the war, and he looked up at me and he said β€˜What the hell happened? What happened?’ And here I was, just a schmo from the East Side of New York City, y’know, and how do you answer the guy? I told him, β€˜You happened.’ See? And that was real. It got me to think how valuable human beings are; and at that moment I discovered my own humanity. In that moment, I discovered everybody else’s.”

10.01.2025 15:54 β€” πŸ‘ 1791    πŸ” 592    πŸ’¬ 22    πŸ“Œ 23
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Intoxicating History From the rise and fall of empires to the birth of modern diplomacy, civilization's greatest moments have been shaped by an unlikely force: what filled our glasses.Β Join award-winning author Henry Jeff...

Latest podcast episode is all about booze and the Royal Family. Have a listen pod.link/1782189667

19.12.2024 16:58 β€” πŸ‘ 3    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
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From collecting to selecting. The new rules of wine status Wine snobbery is dead. Long live wine snobbery.

Another good post from Joe - open.substack.com/pub/joefatto...

15.12.2024 18:25 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 2
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Ciatti California Report - December 2024 The wine industry continues to undergo its painful reset

The last CIATTI Company report for the year - The headline says it all, "The wine industry continues to undergo its painful reset"

open.substack.com/pub/ciattico...

11.12.2024 17:17 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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The Ultimate Gift Guide for Discerning Wine Lovers 2024 Edition Here's my annual gift guide for the wine lover who has everything. Happy holiday shopping season! Don't forget to treat yourself!

Just a reminder that I've put together a holiday gift guide for the hard-to-shop-for wine lovers in your life. Happy holiday shopping! www.vinography.com/2...

03.12.2024 01:13 β€” πŸ‘ 14    πŸ” 3    πŸ’¬ 1    πŸ“Œ 0
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Game recognizes game.

01.12.2024 04:55 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
Are Your Wine Brand Metrics Driving Growthβ€”Or Just Reporting It? Driving a car using only the rear-view mirror would be crazy, right?

Recommended reading (and subscribing) if you are in wine + digital or DTC - blog.newvintagelabs.com/are-your-win...

26.11.2024 23:53 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
Survey: Perspectives of the global Wine Sector

If you are in the wine industry, I highly recommend that you fill out this survey for ProWein - shorturl.at/QNZMf

26.11.2024 18:52 β€” πŸ‘ 1    πŸ” 2    πŸ’¬ 0    πŸ“Œ 0
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First ProWein Business Talk "Digitalisation of the Wine Industry" The inaugural event in the new ProWein Business Talks series, held at the beginning of October, proved to be a resounding success. Over 220 interested participants from 25 countries eagerly followed t...

Worth a watch if you are a winery that cares about wine + digital - www.prowein.com/en/Media_New...

25.11.2024 06:28 β€” πŸ‘ 0    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

X2

25.11.2024 06:23 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

@dankirby.bsky.social great email today, keep keeping on boy!

25.11.2024 00:21 β€” πŸ‘ 2    πŸ” 1    πŸ’¬ 2    πŸ“Œ 0
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Sips & Bytes - George Christie The Connector - Both Digitally and IRL

This is a guy who deserves way more recognition for all his hard work making the industry better - open.substack.com/pub/transfor...

25.11.2024 03:23 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

@pmabray is following 20 prominent accounts