George P. Johnson Experience Marketing

callofduty Schedule - Twitch Check out callofduty stream schedule, and set reminders so you don’t miss out!

#CODNext is taking over Las Vegas for the exciting Black Ops 7 reveal and much more. Tune in today via Twitch or YouTube: 9 a.m. PT/12 p.m. ET!

www.twitch.tv/callofduty/s...

www.youtube.com/watch?v=fX3k...

Workday Rising 2025 broke records and expectations.
From 18K+ live attendees to drone shows, speakers and a robust live digital broadcast, this was one for the books.
Proud of what we created together.
#WorkdayRising #GPJ #ExperienceMatters

GPJ was proud to partner with IBM to bring bold, immersive storytelling to life at the #USOpen. 🎾 🏓 From AI-powered experiences to tech that serves fans in real time, this activation is a grand slam. See how IBM and others served up fan experiences: bit.ly/4mahHd6

🎾 New York, get ready to experience tennis like never before.
From Sept. 4–7, IBM and GPJ are bringing the IBM AI Sports Club to Madison Square Park. Whether you come to play, watch, or just connect, we can’t wait to see you in the park!

We’re thrilled to see Sarah Jackson featured among industry innovators in this Events Industry Council spotlight on sustainability.
Sarah’s perspective highlights how #experiencedesign can inspire audiences and reduce environmental impact. 🌍http://bit.ly/4mCKNTC

Event Recap - 2025 Pokémon World Championships The 2025 Pokémon World Championships were filled with memorable battles, unbelievable matchups, and great events all weekend long! Find all your favorite Pokémon merchandise at the official Pokémon Center: https://www.pokemoncenter.com/ Official Site: https://www.pokemon.com Instagram: http://www.instagram.com/pokemon TikTok: https://www.tiktok.com/@pokemonofficial Snapchat: https://pkmn.news/Snapchat

Congratulations to our amazing team, our client partners and Project Worldwide partners OS Studios and Spinifex Group for making history this past weekend in Anaheim for the 2025 Pokémon World Championships. Our big team pulled off big things! bit.ly/3UGw0Lo

At GPJ, we're reimagining event builds and elevating the conversation with our clients. Where possible our design choices are created for reuse, recycle or upcycle. It’s all part of our journey to #sustainable events and a healthier planet.
www.gpj.com/who-we-are/c...

DON'T FORGET! Tomorrow, join GPJ's Sarah Jackson and a panel of industry leaders as they discuss the progress being made in event #sustainability, sharing easy implementation examples into your own programs. #GoodImpact #EventProfs #ExperientialMarketing

Register now
us06web.zoom.us/webinar/regi...

We are so pleased to have our own Kurt Miller serving as a juror for the 2025 Jay Chiat Awards! The program recognizes strategic excellence in marketing, media and advertising around the world, and is an incredible honor to see the best of the industry up close. #MarketingExcellence

So great to have our own Brendan Brown as a Head Juror for the 2025 Jay Chiat Awards! The awards recognize strategic excellence in marketing, media and advertising around the world, and it is a special honor to see the best of experiential up close. #MarketingExcellence
www.aaaa.org/events-educa...

In between projects, the #GPJNashville team stepped up to support Second Harvest Food Bank of Middle Tennessee, packing over 8,300 meals for families across the area. A small shift in our day, #FeedingHope for others. #GPJPeople #GPJCares

In a world of shrinking attention and rising costs, brands are doubling down on experiences that are data-rich, emotionally resonant, socially provocative, and community-built. This month’s trends spotted by GPJ Strategists Britt Meyer and Hadley Cook.
www.gpj.com/news-insight...

Congratulations to Rasheed Sait, now extending his incredible leadership to our Project Worldwide family. And join us in giving a warm welcome to Neha Lobo, joining to lead our GPJ India team! Wishing both Rasheed and Neha ALL the best ahead!! #OneGPJ #GPJPeople! Read more: bit.ly/3GwuRm4

We're thrilled to share that GPJ has been named to Event Marketer’s Fab 50 list – again! Congratulations to all our client partners and teams, and to all the teams featured this year. #ExperienceEverything #FAB #OneGPJ #BuildIt bit.ly/4lC0SZ4

Why Cannes 2025 Felt Like a Turning Point for Experiential Marketing | LBBOnline Little Black Book, Bearded Kitten's managing partner, Becca Ratcliffe, on the rising recognition of experiential marketing at Cannes Lions 2025, highlighting a shift from flashy, disposable brand acti...

Cannes 2025 showed experiential finally getting its due – but this is just the beginning. Nothing replaces the power of real human connection. bit.ly/4eDlhdN
#ExperientialMarketing #CannesLions #BrandExperience

The 2025 It List: Recognizing the Top 100 Event Agencies - Event Marketer At a time when clients have growing appetites for longer-term experiential investments, multievent programs and integrated live campaigns, the industry’s most elite event agencies are more determined ...

We’re thrilled to once again be named to the Event Marketer 2025 IT List! We share the spotlight with our incredible sister agencies Motive and G7 Entertainment Marketing, who also earned their spots on the list. Congratulations to all! bit.ly/44AsIir

As Brazil is celebrated at Cannes, what can we learn about recognizing regional creativity? The South American country has been named Creative Country of the Year at Cannes Lions 2025. With this in mind, we gathered global experts from The Drum’s network to look at why countries and regions ...

At GPJ, we believe regional voices drive global relevance—and that cultural fluency is what transforms good ideas into unforgettable experiences.
#CannesLions #CulturalCreativity #OneGPJ bit.ly/3ZI26cD

We’re looking for a creative leader who can rally teams, shape culture, and bring brave ideas to life on a global stage. NYC-based, globally minded, and ready to help steer some of the most iconic experiences in the industry.
👉 www.gpj.com/careers
Let’s talk.

GPJ Experience Intelligence LIVE Join us as we uncover insights and trends from leading big tech, auto and financial partners within the experience ecosystem and identify smart new ways to elevate your experiences for the ultimate re...

GPJ's upcoming proprietary research report reveals how experience-led strategies can deliver measurable ROI.
Get a preview in Jessica Quiney's feature for Event Industry News: bit.ly/4k7cEJN and then be among the first to access the insights—sign up here:

We’re honored to share that GPJ has received a 2025 American Honda Motor Company, Inc. North American Indirect Procurement Supplier Award in the Sustainability category. 🌱
Congratulations to our incredible team and Honda partners for this meaningful recognition!

We’re No Longer Advertisers But Experience Providers: AB InBev’s Marcel Marcondes - BW Marketing World At the 2025 edition of Cannes Lions, Marcel Marcondes, Global Chief Marketing Officer of AB InBev, took centre stage with an address that challenged marketers to move beyond campaigns and think like “...

At Cannes and beyond, experiences are leading brand narratives. As AB InBev’s Marcel Marcondes puts it, we’ve entered the era where “we’re no longer advertisers, but experience providers.”
The shift is real, and it’s reshaping the marketing power structure. bit.ly/3ZwHR1y

Cannes Lions Still Pushing the Boundaries of Marketing Creativity and Innovation After 71 Years Cannes Lions 2025 Still Pushing the Boundaries of Marketing Creativity and Innovation After 71 Years

The Cannes Lions stage continues to redefine the boundaries of marketing innovation. As the industry comes together to shape what’s next, we’re leaning into what matters most: purposeful, experience-led transformation. See you out there! bit.ly/43SOLzq

BMW Cannes Lions - GPJ BMW Shines at the Cannes Film Festival 2024 The Cannes Film Festival once again thrilled audiences in May 2024, bringing together the elite of the film and fashion world, supported by BMW as an offici...

With Cannes around the corner, we’re spotlighting how BMW made waves on the Croisette—where sound, design, and storytelling came together in one unforgettable experience.
Take a look: bit.ly/4l3bmQN
#CannesLions #BMW #OneGPJ

Tech Meets Test Drive for Nissan - GPJ When Nissan invited top automotive journalists to Santa Barbara for the launch of the All-New 2025 Nissan Kicks, they knew they had to bring something special. These were industry pros who had seen (a...

When innovation meets the open road, the experience drives itself. 🚗💡
To launch the all-electric ARIYA, Nissan partnered with GPJ to create a test drive tour powered by technology and designed for discovery. See how we brought the experience to life: bit.ly/3Zs5bgJ

Experience Intelligence June '25 - GPJ Experiential culture is evolving—fans seek co-creation, listeners crave presence, travelers chase flavor, and transit becomes transformative. Across industries, consumers want deeper, more sensory, an...

Experiential culture is evolving. Across industries, consumers want deeper, more sensory, and participatory real-world connections. Reflect on this month’s trends spotted by GPJ Strategists. #Experiential #Strategy bit.ly/43Mvrnf

Following Fiona Bruder’s promotion to Global CEO, GPJ is proud to announce a new chapter of globally aligned leadership. These strategic appointments deepen our commitment to delivering transformative experiences worldwide. #OneGPJ #Leadership bit.ly/43ruAtq

Binance's Bold Move to Restore Trust in Crypto - GPJ Disrupting Fear, Uncertainty, and Doubt with Trust In 2024, crypto faced its toughest test. Global crackdowns intensified, trust hit an all-time low, and even Binance—the world’s largest exchange—was ...

This is the power of @ProjectWW. With teams from GPJ Dubai, GPJ Singapore, and our sister agency DARKHORSE, we came together across borders to make Binance Blockchain Week 2024 its most impactful experience yet. bit.ly/3HkSUV5

Experience Intelligence Sports Edition '25 - GPJ In 2025, brands are shifting toward more personalized and community-driven sports experiences, strategically leveraging premium B2B hospitality at marquee events, immersive activations in niche sports...

ICYMI: Experience Intelligence – Sports Edition
From Formula 1 to fan festivals, we're unpacking how brands are scoring big through immersive, emotionally-driven experiences. Don’t miss the latest insights on the evolving playbook of sports marketing.
bit.ly/3FwjVV6

San Francisco was the grand finale—and what a finish it was.
Earlier this month, Twilio enthusiasts gathered for the final SIGNAL event of a series, and GPJ was honored to bring it to life. Here’s to a standout series, and to the unmatched power of live experiences. #OneGPJ #TwilioSIGNAL

Immersive and Personal: Marketers Share Where They Think Experiential Is Headed Executives from TikTok, Pinterest, HOKA, and more share their outlook on a growing sector of marketing

The future of immersive brand experiences is bold, human-centric, and driven by innovation. GPJ is proud to be among the agencies leading the evolution, pushing boundaries in personalization, technology, and emotional connection. bit.ly/3HcV0X2