Sergio Maldonado's Avatar

Sergio Maldonado

@sergiomaldo.bsky.social

Lawyer and Entrepreneur (PrivacyCloud, Sweetspot, Divisadero). Marketing + Privacy + Data + Tech. Yet another podcaster (Masters of Privacy). Pondsman in the making. NC & London.

196 Followers  |  173 Following  |  139 Posts  |  Joined: 18.11.2023  |  2.0997

Latest posts by sergiomaldo.bsky.social on Bluesky

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Accountability and third-party vetting in the age of wild automation Cutting through the noise of third-party vendor credentials

More ideas on third party audits open.substack.com/pub/privacyc...

23.10.2025 23:01 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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How about law firms becoming software providers (instead of being replaced by them)? (Part I) An investment in external tools could hamper a firm's ability to compete

A few thoughts on the future of legal services. Buying pre-packaged #AI solutions may be the wrong way to go. Also, I would avoid #OpenAI et al open.substack.com/pub/privacyc...

28.09.2025 17:55 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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Tony Fish: Navigating a constant state of transition What vehicle do we need to enable us to start working with AI?

Tony Fish, always inspiring. Fantastic conversation. On #AfterTheMagic

open.substack.com/pub/atmagic/...

28.09.2025 17:52 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Well, consent can be the most unethical of all legal bases, as it allows a company to run counter to the nature of a particular context by simply tricking people into accepting what they do not understand. Medical research owes a lot to legitimate interest and data repurposing (with guarantees).

15.09.2025 22:10 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 2
Angel Maldonado: How Agentic AI reshapes Ecommerce
YouTube video by After The Magic Angel Maldonado: How Agentic AI reshapes Ecommerce

How will #AI Agents affect #Ecommerce? Have LLMs reshaped keyword-based product search? How can leading retailers ensure proper governance of their AI stack while maintaining their competitive advantage? We have asked my brother Angel: www.youtube.com/watch?v=2BJ0... #afterthemagic (limited series)

06.08.2025 10:34 โ€” ๐Ÿ‘ 0    ๐Ÿ” 1    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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Masters of Privacy Hoping to better understand a human-centric, demand-led future, we have spent a few months interviewing entrepreneurs and pioneers at the intersection of Marketing, Data, Privacy, and Technology. This...

[EN] Can we move beyond โ€œdark patternsโ€ to define Manipulative Design or Interface Interference? How could we expand website and mobile app monitoring to a companyโ€™s ad stack? We asked Christine Desrosiers (Boltive) in the 5th installment of our #PrivacyTech series.
www.youtube.com/@MastersofPr...

28.07.2025 11:46 โ€” ๐Ÿ‘ 0    ๐Ÿ” 1    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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WeTransfer ToS adding 'machine learning' caused freakout Analysis: WeTransfer added the magic words 'machine learning' to its ToS and users reacted predictably

[EN] Here goes another ToS change to make room for #AI training (user content/files), followed by the predictable backlash. This time it is #WeTransfer โ€™s turn - Solicitor Neil Brown argues in favor of an โ€œimplied copyright licenseโ€ in the UK. In TheRegister www.theregister.com/2025/07/18/l...

21.07.2025 10:00 โ€” ๐Ÿ‘ 1    ๐Ÿ” 1    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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OpenAI to take cut of ChatGPT shopping sales in hunt for revenues Artificial intelligence start-up has shown brands a prototype of its new checkout feature

This gets really interesting. A particular kind of query would incorporate โ€œintentโ€ and beat the opposite flow (a conversation/search that starts on Shopify), and whoever owns the query can commoditize everyone else. โ€œOpenAI to take cut of ChatGPT shopping sales in hunt for revenuesโ€ - on FT #retail

16.07.2025 15:18 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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Julian Wilson: Self-Sovereign Data meets Open Banking - Masters Of Privacy Julian Wilson began his career at Apple in the late 80s. Here he worked on projects such as the worldโ€™s first set top box, hybrid CD / internet games console and as part of the...

In 2021 I interviewed the great Julian Wilson, who sadly has just passed away. We covered the interplay between Self-Sovereign Data and Open Banking. His ideas remain as relevant as ever mastersofprivacy.com/julian-wilso... May he rest in peace.

09.07.2025 11:28 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Well, hard to avoid the boxes if you live in the US, but I also wonder why they still exist.

05.07.2025 10:28 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Buenรญsimo:) que sea leve

21.06.2025 13:04 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Iโ€™ve had it with useless chatbots. The FTC should ban them under unfair/deceptive practices. Ok, one exception, against all odds: the NC DMVโ€™s, maybe because their website was hopeless to begin with

20.06.2025 13:08 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Bold move. I hear some EU companies are even switching to Alibabaโ€™s cloud, which sounds wild - but I am surely missing a lot

09.06.2025 00:19 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Y todavรญa no sabรญa la que se nos venรญa soportando a Pedro Sรกnchez y su sรฉquito, solo insultando categรณricamente a quien se atreve a cuestionar sus motivos o principios. No ha habido mayor servilismo.

07.06.2025 23:12 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 3    ๐Ÿ“Œ 0

I really enjoyed this one.

03.06.2025 18:45 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Great point, really well articulated.

02.06.2025 22:59 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Yet again. Expecting a probabilistic system to produce an accurate output #AI

28.05.2025 19:22 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Depth of reasoning can now be determined on the fly, rather than responding to an on-off switch. #AIAgents

28.05.2025 18:54 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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Two Paths for A.I. The technology is complicated, but our choices are simple: we can remain passive, or assert control.

Researchers have wildly variable views about what the future of A.I. will bring. โ€œWhich is it: business as usual or the end of the world?โ€ Joshua Rothman writes.

27.05.2025 22:01 โ€” ๐Ÿ‘ 42    ๐Ÿ” 11    ๐Ÿ’ฌ 8    ๐Ÿ“Œ 1

No need for an explanation, Luis! Itโ€™s all there in clear Mandarin :)

15.05.2025 13:33 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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EU takes action against TikTok over online content rules Ad transparency investigation is one of several ongoing European cases against social media platform

Possible #DSA fine over TikTokโ€™s missing โ€œad libraryโ€. It really will get interesting once people start getting their hands on these repositories (creative+target audience)โ€ฆ and how does it work with black boxes? โ€œEU takes action against TikTok over online content rulesโ€ www.ft.com/content/6fee...

15.05.2025 12:32 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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Deception, exploited workers, and cash handouts: How Worldcoin recruited its first half a million test users The startup promises a fairly-distributed, cryptocurrency-based universal basic income. So far all it's done is build a biometric database from the bodies of the poor.

Kenyaโ€™s high court recently ruled that Worldcoin, the biometric startup co-founded by Sam Altman, has to delete the personal data of over 300,000 Kenyans.

Learn more about how Worldcoin operated in Kenya and other developing countries in this story from 2022.

โฌ‡๏ธโฌ‡๏ธโฌ‡๏ธ

08.05.2025 20:27 โ€” ๐Ÿ‘ 20    ๐Ÿ” 12    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 1

As a German I will forever be grateful to all who fought for the liberation of Europe.

But as a historian I am looking at front pages today and must wonder: What is the point of remembering #VEDay 80 years on, what is the point of our thanks, when we are failing to protect the sacrifices made? ๐Ÿงต

08.05.2025 08:59 โ€” ๐Ÿ‘ 11515    ๐Ÿ” 3023    ๐Ÿ’ฌ 319    ๐Ÿ“Œ 256

Mostly happening in opposition-run regions (in a very decentralized country) -Baleares first?- but this is also dismissed by pro-Government media. And yet I doubt anyone can claim victory over the growth of tourism or long term stability.

06.05.2025 18:20 โ€” ๐Ÿ‘ 2    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
Avoiding the scope of the ePrivacy Directive in advertising Sergio Maldonado of Privacycloud discusses AI-driven anonymisation, server-side solutions,ย and the recently adopted EDPB ePrivacy Directive Guidelines in the context of tracking

I had published this article in the UK's Privacy Laws & Business back in February. In essence, pondering server-side solutions, Conversion APIs, Data Clean Rooms and synthetic data as an alternative to the #ePrivacy trap after the EDPB's latest guidelines... www.privacylaws.com/reports-gate...

28.04.2025 21:58 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

I found it to be a very weak argument: multiparty computation across the two universities, and: why so much data to simply tell a human apart from a robot? Humans could attest to each otherโ€™s โ€œhumanityโ€ through zero-knowledge proof directly. Was it really the place for that sales pitch?

24.04.2025 19:52 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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Bertrand du Marais (CNIL), Stephen Almond (ICO), Des Hogan (DPC) discuss โ€œConsent or Payโ€ models at #GPS25. Given the clear overlap with competition concerns (pricing!), yesterdayโ€™s DMA enforcement actions against Apple and Meta provide the ideal backdrop. @iapp.bsky.social #privacy #dataprotection

23.04.2025 18:00 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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Google Chrome will now continue to use third-party cookies Google decided that companies can still use the targeting technology in the world's most popular web browser.

wtf google digiday.com/media/google...

22.04.2025 19:44 โ€” ๐Ÿ‘ 15    ๐Ÿ” 3    ๐Ÿ’ฌ 2    ๐Ÿ“Œ 0

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