Lara O’Reilly

Some details within about how Publicis CEO Arthur Sadoun gained the edge in the big $1.7bn Mars media pitch this year, as well as some M&A chatter

WPP CEO Cindy Rose's first 100 days show how tough the ad giant's turnaround will be Cindy Rose faces mounting pressure to stabilize ad agency titan WPP. So far in her tenure, wins have been dampened by bad news.

I took a look at Cindy Rose’s first 100 days as CEO of WPP and the big challenges that lie ahead www.businessinsider.com/inside-cindy...

WPP CEO Cindy Rose's first 100 days show how tough the ad giant's turnaround will be Cindy Rose faces mounting pressure to stabilize ad agency titan WPP. So far in her tenure, wins have been dampened by bad news.

I took a look at Cindy Rose’s first 100 days as CEO of WPP and the big challenges that lie ahead www.businessinsider.com/inside-cindy...

I think if Britain colonised your country of origin you should get free BBC iplayer.

What shall we call our law firm? Ehhh, this'll do: www.prnewswire.com/news-release...

Is there a way to drink from these without spilling coffee down yourself and, bonus, looking like you’ve slobbered all over the cup? Do let me know if so.

TikTok Shop tells advertisers they must use its new AI tool — like it or not TikTok is mandating that Shop brands use a new AI ad tool starting September 1, and some aren't happy.

GMV Max; advertiser reax

www.businessinsider.com/tiktok-gmv-m...

LET HER EAT SHRIMP!

17. Pluto is still a planet in our hearts. The people’s planet.

Meet Cindy Rose, the former lawyer and top Microsoft exec set to become CEO of ad giant WPP Rose is credited by those close to her as having the calm leadership skills required to navigate WPP through choppy waters.

Cindy Rose is set to become ad giant WPP's CEO. I spoke to people close to her and WPP insiders to get a sense of what this former lawyer and top Microsoft exec will bring to the role www.businessinsider.com/wpp-ceo-cind...

Farewell to the 'Mad Men' era: Advertising's biggest bash of the year will showcase the industry's seismic changes Advertising's future will be on display at the Cannes Lions ad festival this year as execs tackle the rise of AI, data, and agency shifts.

Say hi if you see me at Cannes Lions this year. I'm here until Saturday 😱 In the meantime, here's my curtain raiser www.businessinsider.com/cannes-lions...

Chief Executive Officer Succession | Company Announcement | Investegate Comprehensive details of regulatory and non regulatory announcements from FTSE 100, 250, AIM and techMARK quoted companies

Mark Read stepping down after 7 years as WPP CEO and more than 30 with the advertising company investegate.co.uk/announcement...

Advertisers hit back at Elon Musk's 'ad boycott' lawsuit, saying X disrupted its own business and 'alienated' customers In a legal filing, advertisers sued by X said the suit was an attempt to use the courthouse win back business it lost.

Advertisers have hit back at Elon Musk's "ad boycott" lawsuit, saying there was no conspiracy to pull ads from X and that the company 'alienated' its customers businessinsider.com/advertisers-...

How brands are 'de-Americanizing' their ads to dodge the trade war Brands like Kraft Heinz and McDonald's are scrambling to avoid anti-American sentiment abroad and skirt tariff-induced boycotts.

When the geopolitical environment gets tough, big brands like Coca-Cola, Kraft Heinz, and McDonald's get local with their marketing www.businessinsider.com/brands-try-l...

X is dropping its claims against Twitch as part of its big lawsuit against big advertisers over their membership of the Global Alliance of Responsible Media. The court filing doesn't state a reason.

Omnicom / Interpublic merger inquiry The Competition and Markets Authority (CMA) is investigating the anticipated acquisition by Omnicom Group Inc. of The Interpublic Group of Companies Inc.

The UK's competition regulator is looking into whether the planned merger of ad giants Omnicom and IPG could distort competition in the ad market. It's inviting comment from interested parties before officially opening an investigation www.gov.uk/cma-cases/om...

Overnight, Google posted its own remedies proposal as it looks to bring its adtech antitrust case to a close. Interested in what adtech/publisher folks think! storage.googleapis.com/gweb-uniblog...

Anyone who thinks that overseas locations in movies can be replaced with computer-generated environments should look into where VFX studios and their contractors are based.

Meta's advertisers didn't flinch after it shook up content moderation Meta rolled back fact checking and content moderation in Q1, and advertisers showed they weren't spooked.

Meta's advertisers didn't flinch after it shook up content moderation

@laraoreilly.bsky.social for @businessinsider.com.

www.businessinsider.com/meta-earning...

Companies are getting more explicit about their plans to raise prices. Adidas, Porsche and now Stanley Black & Decker are good examples this week.

$SWK

Can anyone with a highly trained editorial eye spot the mistake on this front page ? 😂

I love it when I post a link to one of my articles and someone points out that it's behind a paywall. Thank you so much! I had no idea!!

Whether it's Hillary Clinton sharing risotto tips on a private server or Pete Hegseth using the nuclear codes as his password on Pornhub, both parties have ignored our nation's security.

Barry Hearn on the media this morning referring to snooker players as athletes and all I could think of was…

The snooker this evening reminds me of how much I miss Twitter sometimes #markselbystip (Niche post, sorry)

Google might get broken up. Behind closed doors, CMOs aren't cheering. While big marketers have long pushed Google for more transparency, they rely on its reach and lack alternatives, ad insiders said.

Marketers have been rather absent from the discourse about the possible breakup of Google. I took a look at why that is. www.businessinsider.com/google-break...

Is there a way we can claim back all our column inches?

How marketers are trying to make themselves recession-proof I went to a global marketing conflab to get the lowdown on how top CMOs are coping with the pressures of the Trump 2.0 era.

In the Trump 2.0 era, CMOs are trying to make themselves recession-proof www.businessinsider.com/marketers-ar...

Big brands are embracing Fox News and other conservative media in the new Trump era Conservative media outlets like Fox News and The Daily Wire say they're experiencing a surge in advertising demand.

Yep, that was just Gucci advertising on Fox News. Conservative media is having a moment and advertisers are here for it www.businessinsider.com/big-advertis...

Forest