Lynz Crichton | Music Marketing Method

Musicians, what’s one piece of gear you SWEAR by? 🎛️🎸 Let’s share our secret weapons! (BONUS POINTS FOR PHOTOS 😁)

What’s a music industry “rule” you proudly break? 🚀 (Mine: I just don't care one bit about Spotify, Grammy's, Labels - none of it! Build my own tribe, and lean into what THEY want.)

Tell me about a moment when you thought, “Yeah… I’m really doing this.” That realization that you’re an ARTIST. 🖤🎶

DIY musicians, what’s your go-to strategy for making money without a label? Let’s build a resource list for each other. 💸🎸

What’s ONE thing you wish more indie artists knew about making a living from music? 🧠👇

If you had to describe your music without mentioning genre, how would you do it? 💡 (Example: “My music sounds like a campfire story told by a time traveler.”)

Musicians: What’s the weirdest, most random place someone has discovered your music? (Mine: Someone heard me singing at a local beer festival, apparently followed me for years silently, and when he got married, he asked me to write a bespoke song for his wedding!) 🎶👀

What’s a “music career” myth that turned out to be complete BS? 👀

What’s one moment in your music journey that changed everything? Share your story. 🎶👇

If I could collab with ANY artist, I’d pick KT Tunstall because because she's a badass and we make similar music on similar topics. Who’s yours?

Musicians: What’s harder? Growing an audience OR making consistent content? Let’s discuss. 👇

The first song I ever wrote was about my kids. I was told 'nobody will wanna hear that'. Still today, it's my second highest performing song. 

What was your first song about?

Imagine your ideal fan discovers your music today. What’s the ONE post you’d want them to see first? Pin it. Share it. Make it your best. 🎶✨ #FanGrowth

🤣🫠

The best marketing is invisible. If it feels like a sales pitch, it won’t work. If it feels like a story, a movement, or a vibe—it will. 🌊 #MusicMarketing

The Algorithm doesn’t control your success—your CONNECTIONS do. Talk to other musicians. Talk to your fans. Word-of-mouth beats any algorithm. 🗣 #DIYMusician

Is that why you're on Bluesky?! 😁

Your music deserves more than a “drop a link” post. 🌀 Build your world. Show us your influences, your process, your thoughts. THAT’S what makes people stick around. #IndieMusic

Bonus points if you do that in the comments below here 👇