"the story of online student enrolment over the last ten years, outside of the pandemic years, has been one of steady, incremental growth. While both undergraduate and PGT student numbers have fluctuated, the trend line for each remains upwards"
27.02.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0Thanks Chris!
24.02.2026 11:55 — 👍 1 🔁 0 💬 0 📌 0
Excellent analysis of the UK HE #VLE market by @neilmosley.bsky.social - always worth a read, comprehensive overview of developments through 2025 #Blackboard #Canvas #D2LBrightspace #Moodle www.neilmosley.com/blog/uk-high...
16.02.2026 10:20 — 👍 2 🔁 2 💬 1 📌 0
"One of the core financial viability challenges of online sub-degree provision is tight margins..If you’re not set up to offer courses on a regular or predictable basis, these challenges will only be exacerbated."
22.02.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0
"the question at the front of my mind is whether online course marketing has become locked into an orthodoxy that is simply exacerbating the challenges of growing competition."
19.02.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0
"in the last year there have been a number of developments closely aligned with longer-term trends and patterns, such as the fortunes of companies, and the profile of HE providers adopting particular VLEs"
18.02.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0
"What’s clear is that even though there is a greater sense of prioritisation for forms of provision under the lifelong & flexible learning umbrella, universities still have some distance to travel in developing successful and sustainable operations to support it."
10.02.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0
"there is a delicate balance between actions that increase the likelihood of remaining perpetually smaller and poorer, and those that enable you to grow income and pursue opportunities, and whatever you think about the LLE, it presents an opportunity." buff.ly/EGeFtWr
27.01.2026 08:56 — 👍 0 🔁 0 💬 0 📌 0
"the international online student market is one where the scale of the opportunity somewhat clouds the realities. It is an area that many in UK higher education do not always fully understand."
22.01.2026 08:00 — 👍 1 🔁 0 💬 0 📌 0
"Under the iceberg, so to speak...institutions are attempting to get their house in order to effectively support the delivery of shorter, flexible provision, adopting new platforms and seeking to better coordinate their existing portfolios of short courses."
21.01.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0"online education has had a couple of decades of being considered as a newer form of higher education, but this does not make it any less prone to developing rigid orthodoxies about how things should be done."
20.01.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0
"For universities considering their online education strategies, it is important not to overlook the ways in which online education might support market penetration and not simply diversification. The two do not have to be mutually exclusive"
15.01.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0
"there remains only a small number of institutions that can be said to have a significant portfolio of online undergraduate provision....but...there have been some small signals of an increasing number...willing to..launch online undergraduate degrees."
14.01.2026 08:01 — 👍 1 🔁 1 💬 0 📌 0
"some may need to break away from the idea that there is essentially one main way to do online course marketing and recruitment. There are other strategies, other approaches and other ideas of merit."
13.01.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0
"on the surface the international online education market is very appealing...but the international online student market is one where the scale of the opportunity somewhat clouds the realities." www.neilmosley.com/blog/key-mis... #onlinelearning #onlineeducation #highereducation
11.01.2026 08:00 — 👍 1 🔁 0 💬 0 📌 0
"there has been a growing confluence between government priorities & wider narratives, leading to greater confidence to develop shorter forms of provision. Helpfully, this also offers a means of diversification in challenging financial times."
08.01.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0
"I’ve begun to increasingly question whether the playbook for online student marketing and recruitment has become too formulaic...and whether this is limiting recruitment opportunities and constraining universities from being more competitive."
07.01.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0
"Universities need to think of online learning as a long game, rather than a short-term opportunity, and insulate their efforts against another common source of waste..new leaders abandoning existing projects in favour of their own ideas or visions."
06.01.2026 08:00 — 👍 1 🔁 1 💬 0 📌 0
"one clear trend..is an increase in the number of OPM and university partnerships coming to an end...as we have progressed into the 2020s, the number has grown markedly." www.neilmosley.com/blog/2025-wr... #onlinelearning #onlineeducation #highereducation
04.01.2026 08:00 — 👍 1 🔁 0 💬 0 📌 0
"20% learnt about their chosen institution/programme via a ChatGPT or similar AI. This is a useful barometer of changing search behaviour and aligns with wider trends towards AI search usage, and conversational search queries."
01.01.2026 08:00 — 👍 0 🔁 0 💬 0 📌 0
"For online education as a whole, I cannot escape the feeling that we have reached, or are reaching, an inflection point that demands some divergence from the methods, tactics and common beliefs that have typified this area for some time."
31.12.2025 08:00 — 👍 2 🔁 1 💬 0 📌 0
"It is easier to quantify costs but harder to consider opportunity costs of pursuing cost cutting. My worry is that too few are striking the right balance between managing costs and looking to increase income, or when they do their efforts are formulaic."
30.12.2025 08:00 — 👍 1 🔁 0 💬 0 📌 0
"In terms of specialisation, there are universities that focus on areas of strength, but there are others which...have tended to develop portfolios in predictable subject areas pursuing homogeneity through online learning rather than specialisation."
29.12.2025 08:01 — 👍 0 🔁 1 💬 0 📌 0
"a job-role-centred, competency-based approach requires that skills are accurately mapped to roles, that learning experiences genuinely build those skills, that assessments are credible and robust, and that the outcomes are demonstrable in workplace performance."
28.12.2025 08:00 — 👍 0 🔁 1 💬 0 📌 0
"While some EdTech companies position their advantage as offering a prompt-free interface that does not rely on user prompting skills, this also needs to be underpinned by confidence that the company has a nuanced understanding of learning and teaching."
27.12.2025 08:00 — 👍 1 🔁 0 💬 0 📌 0
"One can’t help but think that the UK higher education sector as a whole, is, at times, mired in orthodoxy, constantly reaching for solutions that maintain the status quo or preserve the time-honoured campus experience."
23.12.2025 08:00 — 👍 2 🔁 0 💬 0 📌 1
"The survey results show that over 75% of people would look to enrol on a different online course or just not enrol in course at all. Only a limited number would look to enrol on on-campus courses as an alternative"
18.12.2025 08:01 — 👍 2 🔁 0 💬 0 📌 0
Big breaking news...Coursera and Udemy have agreed to merge their online education businesses. This will mean Udemy is no more and will be subsumed under the Coursera brand, with current CEO Greg Hart continuing as the CEO of this merged entity.
investor.coursera.com/news/news-de...
"The opportunity that the LLE may present will stand little chance of being grasped or properly tested if there is no awareness, understanding or clear value proposition among potential audiences." www.neilmosley.com/blog/will-th... #onlinelearning #onlineeducation #highereducation
17.12.2025 08:00 — 👍 0 🔁 0 💬 0 📌 0