@antoineminoux.bsky.social
Software designer with 2x bootstrapped SaaS exits, building the customer support tool for modern SaaS (getfernand.com) + better email routing (improvmx.com)
Shipping a great product isn’t only about launching big features. It’s about healing 1,000 paper cuts.
I’m collecting those small moments of product delight we've baked into @getfernand, and sharing them everyday on our way to $100k MRR.
www.getfernand.com
Some users send Slack messages to their team channel, others send testimonial requests after a positive support experience, and I've even seen one case where someone sent chocolate programatically to users reaching out after an outage..!
help.getfernand.com/features/sm...
What I love about smart snippets, is that they can include a Webhook action.
That means a single /command can do the usual things like tagging, assigning, etc, but also trigger something outside Fernand.
Run multiple actions from a single slash command, right in the composer.
—product craft series #002
Shipping a great product isn’t only about launching big features. It’s about healing 1,000 paper cuts.
I’m collecting those small moments of product delight we've baked into @getfernand, and sharing them everyday on our way to $100k MRR.
www.getfernand.com
Some users send Slack messages to their team channel, others send testimonial requests after a positive support experience, and I've even seen one case where someone sent chocolate programatically to users reaching out after an outage..!
help.getfernand.com/features/sm...
What I love about smart snippets, is that they can include a Webhook action.
That means a single /command can do the usual things like tagging, assigning, etc, but also trigger something outside Fernand.
Run multiple actions from a single slash command, right in the composer.
—product craft series #002
Shipping a great product isn’t only about launching big features. It’s about healing 1,000 paper cuts.
I’m collecting those small moments of product delight we've baked into @getfernand, and sharing them everyday on our way to $100k MRR.
www.getfernand.com
Some users send Slack messages to their team channel, others send testimonial requests after a positive support experience, and I've even seen one case where someone sent chocolate programatically to users reaching out after an outage..!
help.getfernand.com/features/sm...
What I love about smart snippets, is that they can include a Webhook action.
That means a single /command can do the usual things like tagging, assigning, etc, but also trigger something outside Fernand.
Run multiple actions from a single slash command, right in the composer.
—product craft series #002
Shipping a great product isn’t only about launching big features. It’s about healing 1,000 paper cuts.
I’m collecting those small moments of product delight we've baked into @getfernand, and sharing them everyday on our way to $100k MRR.
www.getfernand.com
Some users send Slack messages to their team channel, others send testimonial requests after a positive support experience, and I've even seen one case where someone sent chocolate programatically to users reaching out after an outage..!
help.getfernand.com/features/sm...
What I love about smart snippets, is that they can include a Webhook action.
That means a single /command can do the usual things like tagging, assigning, etc, but also trigger something outside Fernand.
Run multiple actions from a single slash command, right in the composer.
—product craft series #002
Shipping a great product isn’t only about launching big features. It’s about healing 1,000 paper cuts.
I’m collecting those small moments of product delight we've baked into @getfernand, and sharing them everyday on our way to $100k MRR.
www.getfernand.com
Some users send Slack messages to their team channel, others send testimonial requests after a positive support experience, and I've even seen one case where someone sent chocolate programatically to users reaching out after an outage..!
help.getfernand.com/features/sm...
What I love about smart snippets, is that they can include a Webhook action.
That means a single /command can do the usual things like tagging, assigning, etc, but also trigger something outside Fernand.
Run multiple actions from a single slash command, right in the composer.
—product craft series #002
Shipping a great product isn’t only about launching big features. It’s about healing 1,000 paper cuts.
I’m collecting those small moments of product delight we've baked into @getfernand, and sharing them everyday on our way to $100k MRR.
www.getfernand.com
Some users send Slack messages to their team channel, others send testimonial requests after a positive support experience, and I've even seen one case where someone sent chocolate programatically to users reaching out after an outage..!
help.getfernand.com/features/sm...
What I love about smart snippets, is that they can include a Webhook action.
That means a single /command can do the usual things like tagging, assigning, etc, but also trigger something outside Fernand.
Run multiple actions from a single slash command, right in the composer.
—product craft series #002
Turns out the hardest part isn't designing.
It's just starting.
I’ve been procrastinating on Fernand’s marketing site for almost a year, to a point where the marketing landing page doesn't reflect all the cool futures we've built on the product. That's quite embarassing...
14.01.2026 10:47 — 👍 0 🔁 0 💬 1 📌 0Once the direction feels solid enough, I stop polishing in Figma and jump into code. That’s where things actually become real for me. I even rarely come back to Figma after that, except to export assets, or when I need to solve more complex things.
14.01.2026 10:47 — 👍 0 🔁 0 💬 1 📌 0That’s usually how I work. I don’t use Figma to get things right. I use it to explore, mix ideas, try directions, delete a lot, and move fast without committing too early.
14.01.2026 10:47 — 👍 1 🔁 0 💬 1 📌 0
I’m redesigning Fernand’s marketing site, and this is what my Figma looks like right now.
It’s an absolute mess.
Frames everywhere, half ideas, screenshots, random experiments, things that don’t belong together...
Shipping a great product isn’t only about launching big features. It’s about healing 1,000 paper cuts.
I’m collecting those small moments of product delight we've baked into @getfernand, and sharing them everyday on our way to $100k MRR.
www.getfernand.com
