MUSICAL CHAIRS AROUND MRS MILLS’ PIANO Abbey Road Studio 2 strikes a chord—and not just of the Fab Four kind.

A visit to the fabled Abbey Road Studios was a welcome opportunity to think through how we might boost the creative sector's contributions to GNP and to #sustainability: open.substack.com/pub/johnelki...

Golden Roads to Sustainability Could our visions of better futures prove as fragile as the mystique of Samarkand?

Some personal reflection on Golden Roads to Sustainability, past, present and future: open.substack.com/pub/johnelki...

What the Aral Sea Tells Us About Impact Tragic Soviet errors are being repeated in the Amu Darya (River Oxus) watershed

What the Aral Sea Tells Us About Impact open.substack.com/pub/johnelki.... Some reflections spurred by a trip earlier this month to Uzbekistan.

Genuinely thrilled to be speaking at the 20th edition of the Women's Forum for the Economy & Society in Paris, which runs 6-7 November, www.womens-forum.com. And particularly delighted to share the stage with Rebecca Henderson.

Like It Or Not, The Nordics Still Do It Best New research by Storebrand and GIST Impact sees Nordic companies outperforming global peers on nature-related impacts

Like It Or Not, The Nordics Still Do It Best
open.substack.com/pub/johnelki...

When Markets Have Mood Swings What can we learn from historical market moods swings?

When Markets Have Mood Swings
open.substack.com/pub/johnelki...

What Street Art Tells Us About How Markets Evolve A long-form account of a sustainability safari into London’s East End

What Street Art Tells Us About How Markets Evolve
open.substack.com/pub/johnelki...

RethinkX: Debunking Degrowth Adam Dorr concludes that a core concept of the deep sustainability movement sucks

How should we be thinking about future growth? The latest book from RethinkX has the provocative title, "Debunking Degrowth": open.substack.com/pub/johnelki...

Bezos Center For Sustainable Protein Here I zero in on the Bezos Center for Sustainable Protein in the first of an occasional series of profiles of pioneers in market transformation

Transformation is much talked about these days, but what does it mean, for example, in the food sector? Some clues from the world of the Bezos Center for Sustainable Proteins at Imperial: open.substack.com/pub/johnelki...

Trump In The Rear-View Mirror America's runaway President is speeding us into a world former Vice-President Al Gore compares to the Book of Revelations—but Gore’s firm, Generation, suggests Trump may be a gift in disguise.

Is the Trump regime a blessing in disguise for the #sustainability industry? A new report from Generation Investment Management suggests that could well prove to be the case, in time: open.substack.com/pub/johnelki...

Is Sustainability rising or falling? Lessons from past downturns with John Elkington Podcast Episode · State of Sustainability · 09/18/2025 · 35m

Delighted to be in conversation with Saif Hameed of Altruistiq on their State of #Sustainability podcast platform. Links to the episode: (1) Apple Podcasts: podcasts.apple.com/us/podcast/i..., or (2) Spotify: open.spotify.com/episode/6Xn7...

Ben & Jerry’s: End Of An Era? Jerry Greenfield’s resignation underscores the politicization of the change agenda.

Ben & Jerry’s: End Of An Era?
open.substack.com/pub/johnelki...

THE TRANSFORMATION DECADE What language should we use in discussing system change?

Watching our language during the Trump Ascendancy - and preparing for what comes after: open.substack.com/pub/johnelki...

Marketing Weapons, Weaponizing Markets Is the sustainability sector dangerously blind to key emerging threats to our future?

Two areas that the sustainability sector needs to pay more attention to: Marketing Weapons and Weaponizing Markets open.substack.com/pub/johnelki...

Delighted to be speaking at the 2025 ESG Summit Europe in Madrid on 7th-8th October. Will I see you there? Details: esgsummiteurope.com #ESG #postTrump #sustainability

Become a Fellow We are a community of changemakers championing global solutions for today's crucial challenges. We were founded in 1965 in memory of Sir Winston Churchill. We offer ideas to inspire your vision for ch...

Ever wanted to make change happen in an area you care about? A #ChurchillFellowship is a once-in-a-lifetime chance to inspire the change you want to see. I am a Churchill Fellowship Ambassador; received fellowship in 1981. Apply now: churchillfellowship.org/become-a-fellow #ChurchillFellowship

What If Sustainability Swings Right? Where politics goes, social agendas often follow.

What If Sustainability Swings Right?
open.substack.com/pub/johnelki...

How To Map The Rewilding Of Markets I am playing with the Berkana Institute’s “Two Loops” mapping of system change

I adapt the Berkana Institute’s "Two Loops" model to my world. It provides a usefully different perspective to my longstanding societal pressure waves model:
open.substack.com/pub/johnelki...

The connections between UK companies and US politicians, #politics and #democracy: donations-and-democracy.org/united-kingd.... When we talk about the need for #systemchange, this is a key part of the system we need to change.

WHAT ABOUT DEMOGRAPHICS? Cause for panic or time for intergenerational action? | Ft. John Elkington Podcast Episode · Fossil vs Future · 15/07/2025 · 45m

Brisk canter around demographics with James Cameron and Daisy Nicholls of "Fossil vs Future." Find episode on Apple, Spotify and and YouTube through links below:

Apple: podcasts.apple.com/gb/podcast/w...

Spotify: open.spotify.com/episode/34Eb...?
si=2ad7fe86ab1f4950

YouTube: youtu.be/N3ZyECzdh5A

Latest episode of the "All In - The Sustainable Business Podcast," features recording of "Sustainability at a Crossroads" webinar on July 15th, 2025.
🔗 Stream here: lnkd.in/gE28yite
🎵 Spotify: lnkd.in/gBGrcb_k
🎧 Apple Music: lnkd.in/g6rkWw-e
Download report here: lnkd.in/e8mfhak4

Sustainability At A Crossroads Radical change is needed, according to 844 experts in 72 countries

#Sustainability is not fit for purpose. Radical change is needed, according to 844 experts in 72 countries: open.substack.com/pub/johnelki...

Delighted to be keynoting the Shared Value Summit in Melbourne, Australia, on 31st July. Opportunity to review findings of our recent "Sustainability at A Crossroads" survey of 844 experts in 72 countries, globescan.com/insight-of-t..., alongside GlobeScan and the ERM Sustainability Institute.

Sustainability at a Crossroads Join GlobeScan, the ERM Sustainability Institute, and Volans for a dynamic and forward-looking webinar on the future of sustainability in today’s volatile and fast-changing world.

Will we see you tomorrow for the "Sustainability at a Crossroads" webinar? You'll be in good company. 1,000+ registrants already: globescan.com/2025/06/16/s...

Insurers Face (Eventual) Risk Of Planetary Insolvency Financial—indeed all—markets face no bigger risk than this

Insurers Face (Eventual) Risk Of Planetary Insolvency
open.substack.com/pub/johnelki...

Twilight Of The NGOs? Not if SAS, or Surfers Against Sewage, are anything to go by

Reflections on an amazing evening spent in cloud near St Agnes Beacon, at the 35th Anniversary Surfers Against Sewage Ball. With links to broader reflections on the future of NGOs: open.substack.com/pub/johnelki...

Join GlobeScan, ERM Sustainability Institute, and Volans on July 15 at 11 am EST for our Sustainability at a Crossroads webinar. Can’t make it live? Register anyway, and we’ll send you a link to the full recording afterward. Learn more and register here: lnkd.in/eGD3r2uK

This Was My Climate Week That Was I go “long form” with thoughts triggered by London Climate Action Week, 2025

This Was My (London Climate Action) Week That Was open.substack.com/pub/johnelki...

Wonderful to see our eldest daughter Gaia interviewed by The Florist, theflorist.co.uk/news-1/gaia-..., exploring her approach to the world of #flowers and #design. #Sustainability is indeed in her DNA – and I have learned so much from her and her adventures over the decades.

Natura: Can we Reverse The Flow Of Degenerative Capitalism? Reflections on a “deep dive” into the beauty company’s Amazonian supply chain

Natura: Can we Reverse The Flow Of Degenerative Capitalism?
open.substack.com/pub/johnelki...