Mark Bradley

Delighted to share a special #TheFanExperienceEXPERIENCE episode on #fanexperience & attendance growth in #womensfootball.

Mark Donnelly tells us about Durham Women FC’s unique fan-centric approach & Nicole Allison charts Worcester City Women FC’s purpose-driven story.

fanexperienceco.com/podcast/

Extract from Private Eye story, reading: BAHRAIN CLOUD THE number 13 turned out to be lucky for athletes who joined the Bahrain Victorious 13, a stable of triathletes described as the "world's most successful endurance sports team". British Olympic champions Alistair Brownlee and Georgia Taylor-Brown are listed among the members who benefit from lucrative bonus payments from their Bahraini sponsor along with New Zealand's Hayden Wilde, silver medallist at the 2024 Paris Olympics. The line-up of top endurance athletes is handpicked by the team's founder, triathlon-mad Prince Nasser bin Hamad Al Khalifa, son of Bahrain's ruler King Hamad bin Isa Al Khalifa Prince Nasser is also the team's "captain" By a creepy coincidence, Bahrain Victorious 13 shares a numerical moniker with the infamous Bahrain 13", a group of opposition leaders, activists and clerics jailed following a 2011 pro-democracy uprising in Bahrain. After the authoritarian regime's security forces brutaliy crushed the protest movement, its leaders were handed long prison sentences amid allegations of torture while in custody. Amnesty International coined the name "Bahrain 13" to refer to the prisoners of conscience", who have since become popular heroes of the country's pro-democracy movement.

Shocking new piece of sportswashing reported in @privateeyenews: Bahrain has recruited an all-star team of triathletes and called it Bahrain Victorious 13, thus obliterating search mentions of the "Bahrain 13," a group of political prisoners from the Arab Spring.

The latest episode of #TheFanExperienceEXPERIENCE podcast is out today.

In Episode 7, Darren & Mark chat to @tranmererovers.bsky.social Chief Operating Officer Christine Roberts about how this EFL Family Excellence Gold Award-winning club delivers on match days.

fanexperienceco.com/podcast/

#womensfootball is unique: transmitting values & beliefs that are completely different to the men’s game (& capable of engaging groups that men’s football finds so difficult to engage - like GenZ).

And yet so few women’s clubs lead their comms on what makes them - and their match days - so special.

Time for a new episode of #TheFanExperienceEXPERIENCE

This time Darren & I spend 35 minutes in the company of Doncaster Rovers’ Shaun Lockwood.

Listen in & hear about a brand new innovation that’s taking Rovers’ family experience to new heights.

fanexperienceco.com/podcast/

Here’s our festive gift to you: The 12 Days of Christmas (with a #fanexperience flavour).

The #FanExperienceEXPERIENCE podcast Xmas Special - a bumper holiday edition with (almost) all the team.

fanexperienceco.com/podcast/

Or wherever you get your podcasts!

May it be peaceful!

With Xmas on the horizon, the latest #FanExperienceEXPERIENCE podcast episode drops today.

In it, Darren & Mark chat to Walsall FC SLO Graham Whittaker about the eternal question: where do you start?

Find it here:

fanexperienceco.com/podcast/

I spoke to a Wolves 🟠 fan at Molineux yesterday. Told me he'd paid £939 for his season ticket, £100+ more than last season despite selling their best players. His mate pays £200+ less to watch #LFC 🔴 on the Kop at Anfield. #WWFC have lost 6 of 8 home PL games this season, LFC have won 6 of their 8.

When the cheapest child ticket at Old Trafford is £66, I think you have a problem.

Interesting

Bas Schnater, MSc./BBA. on LinkedIn: A few weeks ago, The Business of Fashion released their 2025 predictions… A few weeks ago, The Business of Fashion released their 2025 predictions for the fashion industry with their State of Fashion 2025 report. Being fascinated by…

As I’ve been working in sports apparel for some time now, I’ve started to observe how the fashion industry operates and what we can learn from it in #sportsbiz and specifically #fanengagement. So here are my most important picks from McKinsey’s State of Fashion 2025. www.linkedin.com/posts/bassch...

Brentford show the way with £10 ticket cap for young fans - Football Supporters' Association This week Brentford bucked the trend of ever-increasing ticket prices by introducing a new concessionary price for young fans – who will now pay no more than £10 home and away.

This week Brentford bucked the trend of ever-increasing ticket prices by introducing a new concessionary price for young fans – who will now pay no more than £10 home and away.

"Clubs have the power to make the game more affordable for everyone," they said. #Bees #Brentford

The football club owner who hates money - and won't even play Monopoly From singing hymns in church before games to providing hot meals for vulnerable people, Port Vale is a club run differently

I went to Port Vale to spend time with Carol Shanahan, who is one of the most fascinating club owners in England.

She doesn’t like a lot of what she sees in football. We spoke hot meals, fan funerals and monopoly.

inews.co.uk/sport/footba...

How nice it will be to look like me when you hit your 20th 😩

Our @EFL Family Excellence Gold Award Club season (say that quickly) continues with a chat with @stokecity’s Anthony Emmerson.

Check it (& 30+ other episodes) on #TheFanExperienceExperience podcast

fanexperienceco.com/podcast/

Who wants a Xmas special?

Thanks to Matt, James & Jack for welcoming us to ⁦‪Scunthorpe United yesterday.

Quick quiz: who was the third Iron player to captain England? Only 3 ever did.

Season 4 / Episode 3: Dan Pippen (Plymouth Argyle) Podcast Episode · The Fan Experience EXPERIENCE Podcast · 18/11/2024 · 39m

You can get more insight into how Plymouth consider all angles of the fan experience by listening to this episode of @fanexperienceco.bsky.social’s podcast.

podcasts.apple.com/gb/podcast/t...

Making the match day experience memorable This week's newsletter looks at how clubs are keeping fans informed about what happens on match days, as well as how they focus on first time fans.

I’ve taken a look at what teams are doing to make match days memorable for fans.

Take a look at examples including game-specific info on websites, and social posts from SLOs.

A lot of clubs focus on bringing people in, not making them want to return.

theonlinerule.com/making-the-m...

At least it’s not Mansfield Town

Out today: Ep. 4 of Season 4 of #TheFanExperienceEXPERIENCE with special guest @AGEmmerson of @stokecity.

Answering the WHY is key to growing a club so how do the Potters bring their unique history & identity to the match day experience (& more)?

Find our chat here:

fanexperienceco.com/podcast/

Fifa bid reviewers have given Saudi Arabia 2034 the "highest ever evaluation score" even though they don't even yet know when the World Cup will be played and the report references 40-degree summer heat (and cities suggested aren't yet built, let alone stadiums).

2 years ago this week Darren Young and I were out at the 2022 Qatar World Cup.

By escalating our #fanexperience feedback ‘live’ the organisers were able to address issues immediately (like addressing a significant barrier to sales in the stadium retail facilities before the next game took place).

Finally, who’s this? (1/3)

For those playing along, here’s the second part of the quiz? Which 🇳🇱 footballing heroes can you spot here? (2)

Just back from 🇳🇱 where engaging young people in attending football matches was the subject of a #KNVBKnowledge workshop.

Among the many wonderful memories, the decoration of the KNVB Campus stood out.

How many Dutch footballing legends can you spot in this picture (1)

Football, integrity and values, part 368.

Missed Everton joining, but look at this! If you want a case study in how to set up your Bluesky presence this ticks all the boxes.

They have a verified domain and they’ve extended this to subdomains for other languages and teams. And grouped them all together in a starter pack.

10/10, no notes.

A club very close to our hearts: from the creation of the Black Bank (with fans driving the process) to their deserved reputation as a leading family club, there is much for others to learn here.

Everton have introduced an interactive tool so fans can see what the view is like from different seats in their new stadium.

It’s really useful, but also something all clubs should have anyway.

via @paddyboyland.bsky.social

#SportsMarketing

evertonstadium.io-media.com/web/index.html

Healthy too 👍