Mark Himmelsbach's Avatar

Mark Himmelsbach

@himmelsblog.bsky.social

Founding partner, EPISODE FOUR. Born again New Yorker. At a museum, I always choose the audio tour. #hoyasaxa

34 Followers  |  34 Following  |  72 Posts  |  Joined: 31.01.2025  |  1.5813

Latest posts by himmelsblog.bsky.social on Bluesky

πŸ˜‚πŸ˜‚πŸ˜‚

10.02.2025 21:11 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
Preview
a man is dancing in a living room while wearing a red sweater . ALT: a man is dancing in a living room while wearing a red sweater .
10.02.2025 03:25 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

πŸ’―

10.02.2025 03:12 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

For a moment, let’s acknowledge that whatever the opinion is, all of these ads were created during a bloodbath year for the industry and under added amount of stress. #plannerbowl

10.02.2025 03:11 β€” πŸ‘ 17    πŸ” 3    πŸ’¬ 5    πŸ“Œ 1

Thanks to everyone who joined #plannerbowl. I missed all of the #adnerd insight and love. Happy to be on bluesky -- it feels like the good days of the internet.

Big ups to @brianwaka.bsky.social, @meggatron.bsky.social and @grantawalters.bsky.social for planning it all!

See you in year 11!

10.02.2025 03:11 β€” πŸ‘ 12    πŸ” 2    πŸ’¬ 0    πŸ“Œ 1

Totally agree and it's way difficult. Previewing the ads set up pretend context that all viewers have seen the ads beforehand (which I don't think they do). Tough brief, tough media environment so kudos for everyone for giving it the best

10.02.2025 02:57 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

I, for one, would love Statler and Waldorf at my bachelor party. #plannerbowl

10.02.2025 02:53 β€” πŸ‘ 5    πŸ” 0    πŸ’¬ 0    πŸ“Œ 1

Now that's the Chrysler manifesto spot I've been waiting for. (Harrison Ford line delivery is all time great) #plannerbowl

10.02.2025 02:41 β€” πŸ‘ 5    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

"Why is Matthew McConaughey in every ad" just said outloud by 3 people at my party. Tells you everything #PlannerBowl

10.02.2025 02:31 β€” πŸ‘ 6    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

The year is 2025 and AI creates all the ads, but it was only trained on Matthew McConaughey movies. #plannerbowl #adbowl

10.02.2025 02:31 β€” πŸ‘ 4    πŸ” 2    πŸ’¬ 3    πŸ“Œ 0

wait is this on tv, twitter...?

10.02.2025 02:33 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Matthew Mcconaughey is the 'bad guy' in Salesforce spots and the 'good guy' in Uber Eats spots. Are brands still allowed to have exclusivity clauses in talent deals? (legit question) #plannerbowl

10.02.2025 02:31 β€” πŸ‘ 10    πŸ” 0    πŸ’¬ 5    πŸ“Œ 0

Wow hims & hers going for it. Love that they are taking a stand and have a POV. #plannerbowl

10.02.2025 02:17 β€” πŸ‘ 4    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

They must be selling these. Final spot in the break (Bud Light) leading to some in-game integration (Peyton loading up a cooler). #plannerbowl

10.02.2025 02:12 β€” πŸ‘ 5    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

HΓ€agen-Dazs licensed Fast and the Furious for that? #plannerbowl

10.02.2025 02:11 β€” πŸ‘ 4    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Lays and Taco Bell using photos from real farmers/fans. I think Taco Bell did it better but that's probably due to brand guidelines / the brief. #plannerbowl

10.02.2025 02:07 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 1    πŸ“Œ 0

Wait, Salesforce AI helps Heathrow be better. But Matthew McConaughey can't navigate Heathrow? (to be fair I may have missed this...but is that a problem?) #plannerbowl

10.02.2025 01:56 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

ah i knew it looked familiar

10.02.2025 01:49 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

The folks who liked/reposted this is a good start!

bsky.app/profile/iamb...

10.02.2025 01:27 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I liked Uber Eats, Nike, and breast cancer awareness too

10.02.2025 01:26 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Jason Alexander getting PAID. Do you think he gets $$ for each character? πŸ˜‚ #plannerbowl

10.02.2025 01:20 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
Post image

Just got this from Adweek. 7-minute version of Dunkin's spot...who's watching?! #plannerbowl

10.02.2025 01:19 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 1    πŸ“Œ 1

Big agree. Think it'll get a lot of replays post-SB too

10.02.2025 01:15 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

πŸ‘πŸ‘πŸ‘πŸ‘πŸ‘

10.02.2025 01:13 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Nike niking. A great manifesto turned into a great spot. #plannerbowl

10.02.2025 01:11 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Deepseek's spot is coming in postgame for $400K πŸ˜‚

10.02.2025 01:05 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Well done @dubose.bsky.social !

10.02.2025 01:05 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
Preview
Messages vs. messengers: Jesus & the SuperBowl A take on the "He's With Us" campaign from a Christian marketer

Ps: I wrote a Substack post when the first spot by this org debuted during the superbowl 2 years ago if anyone is interested in learning more: open.substack.com/pub/unexpect...

10.02.2025 01:04 β€” πŸ‘ 1    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

"NOOO NOT ANOTHER FLYING MOSTACHE AD?!" - my 10-year-old #plannerbowl

10.02.2025 01:03 β€” πŸ‘ 12    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

@himmelsblog is following 20 prominent accounts