History of Advertising Trust

1951 Dannimac rainwear advert (HAT20_2_5)

We could do with a raincoat today...and one for the dog ☔

"For the Southwark campaign, Bonner channelled the golden age of cigarette advertising, repurposing the cheery glamour of vintage tobacco marketing to expose how the same manipulative tactics are used today to normalise pollution."

Still from a 1985 commercial for Yellow Pages titled 'Signal Box' (HAT59_10_8_37

Still from a 1985 commercial for Yellow Pages titled 'Signal Box' (HAT59_10_8_37

A very kind and thoughtful present in this 1985 ad for Yellow Pages: www.hatads.org.uk/catalogue/re... #WorldKindnessDay #advertising #archives #heritage #trains #hornby

Here's another good one...

JD Sports asks its audience to shoot its new campaign Hundreds of young adults contributed footage shot on their phones to a short documentary by the brand, which explores the future through the youth of today

JD Sports asks its audience to shoot its new campaign
www.creativereview.co.uk/jd-sports-as... via @CreativeReview

Still from 1995 Royal British Legion Poppy Appeal commercial 'William Henry Rigby' (HAT59_20_4_43)

Still from 1995 Royal British Legion Poppy Appeal commercial 'William Henry Rigby' (HAT59_20_4_43)

1995 Royal British Legion - Poppy Appeal
'William Henry Rigby '

Agency: McCann-Erickson
Director: Anand Tucker
Production Company: The Producers
Art Director: Derrick Hass
Copywriter: Justin Rogers
Music: Barrington Pheloung

#RemembranceSunday

After its 2024 Christmas disaster, Coca-Cola is attempting another AI holiday ad Soft drink company sought out the same AI studio for the job

After its 2024 Christmas disaster, Coca-Cola is attempting another AI holiday ad: www.independent.co.uk/life-style/c... via @the-independent.com

🎄This Christmas, you can wear a little piece of advertising history — the Quality Street Christmas T-Shirt www.next.co.uk/style/su7072...
Not only does it celebrate one of Britain’s most beloved brands, but a percentage of every sale supports HAT ☃️
#Brands #Christmas #Advertising #Nostalgia #Charity

advert 'When striving to keep the wolf from the door, remember that it is not always the cheapest that is the most economic; the vast superiority of HOVIS over any other bread, either brown or white, both in its bone and muscle making substances, secures for it the coveted position of the "cheapest & best."' next to a black and white illustration of a snarling wolf

Hovis advert going hard

(Illustrated London News, 1896)

1982 Cadbury's Flake advert featuring Guy Fawkes on a bonfire made of Cadbury Flakes - 'Guy Flakes' NIght' (HAT63_2)

Happy Guy Flakes' Night! 🔥 🎆
#GuyFawkes #Nov5th #Bonfire #BonfireNight #Fireworks #Cadbury #Flake #Advertising #Archives #Heritage

Lego channels Lionel Ritchie for its action-packed Christmas ad The brand’s festive campaign features a popular 80s power ballad, 97,000 bricks and a chorus of minifigure icons

Lego channels Lionel Ritchie for its action-packed Christmas ad
www.creativereview.co.uk/lego-christm... via Creative Review
#christmas #advertising #lego #fun #animation

John Lewis has gone full Adolescence in its 2025 Christmas advert This festive season, the retailer has made an advert about a father and son rekindling their bond. It’s far too serious for a John Lewis advert, but it might be a welcome break from tradition

John Lewis tackles masculinity crisis in its 2025 Christmas Advert: www.independent.co.uk/arts-enterta... via @the-independent.com #christmas #advertising #masculinity #johnlewis

1988 advert for Woolworths featuring sweets for halloween

A Sweet Way to Spend #Halloween 👻 🎃

1937 Clarks sandals (HAT20_2_5)

One of the earliest #Clarks ads we have scanned is from 1937 and is for the Joyance and Sark range of sandals.
@shoemakersmuseum.bsky.social
#advertising #archives #brands #heritage #footwear

Clarks opens new museum to celebrate 200 years of shoemaking The Shoemakers Museum is located in Somerset and celebrates the wide influence that Clarks shoes have had on culture, both in the UK and globally

Clarks opens new museum to celebrate 200 years of shoemaking www.creativereview.co.uk/clarks-new-m...
@shoemakersmuseum.bsky.social

#shoes #museum #footwear #brands #heritage #history

British Airways captures the magic of flight with ‘Reflections’ The work from Uncommon Creative Studio follows the 2024 campaign, ‘Windows.’

British Airways captures the magic of flight with ‘Reflections’ www.thedrum.com/news/2025/10... via @thedrum.bsky.social
#travel #photography #advertising #design

1979 Smith's #Monster Munch
#EYAMonsters #Archives #Advertising #Food #Snacks

Two images showing the front and back of a small card on which a puzzle being an illustration of multiple faces appears with the text "The other side is not a puzzle, but a fact, and you will save time and money by dealing with us. THE PUZZLE OF PUZZLES. PUZZLE. COUNT FIFTEEN FACES IN THE ABOVE". The back of the card contains details of the services provided by the Derby Repairing Co. as well as their locations in the borough.

How's this for a creepy monster? This puzzle appeared on a late 19th century advert for the Derby Repairing Co. "The Great Repairing Kings".

#EYAMonsters #Victorian #puzzle

1939-40 two adverts for Australian Apples (O&M)

#Apples are a 'magnificent tonic' and 'wonderful for your skin'
#AppleDay #Food #Archives

Why are brands returning to heritage slogans? A glut of brands have brought back their classic slogans recently. We examine if this is just nostalgia for simpler times at work or something more elaborate

Why are brands returning to heritage slogans? www.creativereview.co.uk/why-are-bran... #advertising #heritage #history #brands #slogans #marketing #archives

Advertisement for Collaro Sunray Lamp, 1939. Features a drawing of a woman wearing protective goggles convalescing in bed. The sunlamp is on the bedside table sending out healing rays.

"We are sun-starved"

Not sure a Collaro Sunray Lamp is the answer....

This advertisement is from September 1939, when people had a lot more on their minds than the lack of sunlight.

From Heat to thermals: Al Pacino and Robert De Niro have paired up to flog puffer jackets Thirty years after they first shared a screen, the pair of Hollywood icons are back! With an advert for coats

From Heat to thermals: Al Pacino and Robert De Niro have paired up to flog puffer jackets www.theguardian.com/film/2025/oc... #advertising #film

Sad news that the creator of so many iconic and memorable film posters, Drew Struzan, has died: www.theguardian.com/film/2025/oc... #art #film #movies #posters #rip #design #advertising #marketing

Two clean, dry hands hold up a tiny book, bound in leather and fastened with a clasp. In the background are shelves of rare books.

Washing your hands with soap and water is important for many reasons - including for handling archives & rare books!

It can prevent the transfer of natural oils, moisture or dirt on to the materials. But make sure your hands are clean AND dry before getting started!

#GlobalHandwashingDay #Archives

Another in the series can be seen here: www.hatads.org.uk/catalogue/re...
Agency: J Walter Thompson (JWT)
Advertiser / Client: Brooke Bond Oxo
Director: Terry Hughes
Production Company: James Garret & Ptnrs Ltd
Art Director: Tony Tonkin
Copywriter: Geoff Weedon

Virgin Active’s new campaign calls time on toxic fitness culture Created by We Are Pi, new campaign Leave the Cult, Join the Club was launched to coincide with World Mental Health Day

Virgin Active’s new campaign calls time on toxic fitness culture www.creativereview.co.uk/virgin-activ... via Creative Review #advertising #fitness #outdoor #ooh #wellness

1901 John Wight and Co Scotch Tweed Capes (HAT20_5_17)

This Scottish Tweed cape from 1901 would be a good possible outfit for Claudia in the #Traitors

David Moore’s Collection

Film is Fabulous! catalogued the film collection of the late David Moore, a film enthusiast from Norfolk who had a large collection of 16mm films, which reflected his passion for vintage television.

filmisfabulous.org.uk/david-moores...

Mid century Autumn logos. Designers listed in comments.
instagram.com/p/CjDQgg9q5AB/

1924 ad for Picards' Perfect Coffee Maker (HAT20_2_45)

1924 Picards' Perfect Coffee Maker...make it so
#InternationalCoffeeDay 🖖☕