Eloise Keating

Financial teardown: How MCoBeauty built a $1 billion empire from makeup dupes MCoBeauty has grown to the number one cosmetics retailer in Woolies, and is taking the US by storm. Here's how it grew its $1 billion empire.

MCoBeauty has built a $1 billion beauty empire by ‘duping’ other popular beauty products and offering cheaper alternatives. Here's a breakdown of its business model and “ridiculous” financials www.smartcompany.com.au/opinion/fina... #retail #finance #cosmetics @smartcompany.bsky.social

"Transformational": AirTrunk's Robin Khuda donates $100 million for women in STEM AirTrunk CEO and founder Robin Khuda has donated $100 million to the University of Sydney to boost women in STEM.

AirTrunk founder Robin Khuda moved to Aus as a 19-yr-old international student to pursue an accounting degree. Years later he sold his company for $24bn, handed out $65,000 bonuses to employees, and donated $100m to the Uni of Sydney to boost women in STEM www.smartcompany.com.au/people-human...

Wage theft is a federal crime from January 1. A code shielding small business is yet to be released Wage theft becomes a criminal offence from January 1, 2025, giving small businesses little time to learn how the code will protect them.

From Jan 1, 2025, intentional wage theft will be a federal crime in Australia, with penalties of up to $7.8m for companies and 10 years' jail for individuals. But a code covering small business has not yet been made public.

The code also needs to be declared for the new laws to come into effect.

AI is the reason Spotify Wrapped feels different this year For the first time, Spotify has explicitly advertised its use of Google's NotebookLM artificial intelligence across the Wrapped experience.

For the first time, Spotify has explicitly advertised its use of AI for its Wrapped feature. www.smartcompany.com.au/artificial-i... @smartcompany.bsky.social #AI #wrapped

One of mine:

“Oh the flame trees will blind the weary driver
And there's nothing else could set fire to this town
There's no change, there's no pace
Everything within its place
Just makes it harder to believe that she won't be around”

"I want people to pull up a chair and get lost in a conversation, which is a bit of a lost art.”

It’s crazy to me that I spent many Christmas retail seasons selling thousands and thousands of dollars worth of CDs and DVDs (one store I worked in would easily clear $100k a week), and now my daughter and her classmates are turning old CDs into artworks at school. At least she knows what a CD is 🤷🏻‍♀️

Builders, bakers, and cabinet makers: Classic small business jobs in Core Skills Occupation List The federal government has unveiled its Core Skills Occupation List, detailing which jobs are eligible for the new Skills in Demand visa.

Builders, bakers and cabinet makers ...

Classic small business job titles are among the 456 occupations covered by the federal government’s updated temporary skilled visa program.

www.smartcompany.com.au/economy/buil...

Also, my Bluesky feed seems so far to be mostly pictures of sunsets, beaches and space. I quite like it.

A financial teardown of premium 'cooler' company Yeti Creating a ‘premium’ version of everyday items is one way of value creation and a prime example of this is the story of Yeti.

I’m back in the SmartCompany editor chair this week, so what better time to try this new website. And to share one of our most-read articles in recent weeks. People love #Yeti!