Work-in-progress: De facto Strategy, Intended Strategy and What Orgs Actually Achieve
A Framework for Diagnosing Why Organizations Achieve Less Than Their Potential
We begin with a simple but consequential premise; whatever an organizational unit actually achieves at a meaningful levelβmeaning; surviving, scaling or winning, is the output of its defacto strategy. Not its stated strategy.
open.substack.com/pub/theedpro...
29.01.2026 19:48 β
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What Are You Carrying?
First Principles for Product Strategy
Product strategy serves two recipients: users who need value delivered, and a business that must remain viable. Ignoring either isn't strategy:
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You know the answer.
20.11.2025 21:06 β
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Your Product Strategy Is a Product
Hereβs a question that should make you uncomfortable: If you wouldnβt ship a product this poorly designed, why are you shipping strategy documents that nobody can use?
Most organizations treat strategy as a document to produce. They should treat it as a product to use. The difference isnβt semantic, itβs the difference between product strategy as theater and product strategy as a tool.
open.substack.com/pub/theedpro...
15.11.2025 15:15 β
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Can your team clearly articulate what youβve deliberately chosen not to do β and why those trade-offs strengthen your position? If not, no framework will save you.
open.substack.com/pub/theedpro...
25.10.2025 13:55 β
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Goals are only useful when solving the right problem.
Organizations must: articulate clear vision, develop strategy specifying how theyβll achieve it, set goals measuring progress.
Skipping to goals without this foundation creates βbusy workβ to hit targets without moving the business forward.
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When prioritization feels impossible, your strategy is broken
If prioritization debates last more than 30 minutes or require complex scoring with more than three variables, you have a strategy problem, not a prioritization problem.
The research suggests a diagnostic heuristic: if prioritization debates last more than 30 minutes or require complex scoring with more than three variables, you have a strategy problem, not a prioritization problem.
open.substack.com/pub/theedpro...
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Universal First Principles of Product Success: A Comprehensive Evidence-Based Framework
The fundamental truth revealed
The most successful companies follow principles, not practices. They demonstrate mastery across levels and adapt continuously and recognize principles are provisional, requiring continuous updating as patterns emerge, effect sizes decline, and paradigms shift. open.substack.com/pub/theedpro...
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The winners design organizational structures that produce desired technical architectures, invest in internal platforms as competitive moats, and embed governance into development workflows rather than layering it on top.
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Most enterprises fail at orchestration because they optimize individual componentsβbetter tools, clearer processes, stronger teamsβwithout understanding how these elements reinforce or undermine each other.
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Innovation eats Control for Breakfast
24.09.2025 18:31 β
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The Performance Paradox:
Your best intentions are sabotaging breakthrough results.
You need to innovate faster, but you're trapped in systems that demand certainty for breakthrough decisions.
What performance trap is quietly killing your breakthroughs?
23.09.2025 12:20 β
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We strive for operational excellence, but fail to realize that real strategy is about placing one self in an advantageous position and to innovate in that position to defend that position, and thus winning.
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