Sam Hampton

UK parents struggle to go green, but could shape the next generation, according to the results of a new paper by CAST affiliate Dr Sam Hampton, Elodie Taylor & CAST Director, Prof Lorraine Whitmarsh MBE, from the University of Bath. 📣

Read the paper 👇

Trapped in traffic and stuck travelling long distances to work because of car-centric planning?

Be grateful, says Mercedes-Benz’s latest advert which aims to persuade us that spending two years of our lives stuck inside a car is somehow actually a good thing.

Why some people turn off the lights and others don’t Knowing about the environmental cost of using energy does not drive people to use less, according to a new study.

In an article for The Conversation, CAST Director, Prof Lorraine Whitmarsh MBE & affiliate Dr Sam Hampton, talk about the science behind new research on why people with positive attitudes to the environment are more likely to turn off their lights and save energy. 💡

Read the article 👇

Why some people turn off the lights, and others don’t Knowing about the environmental cost of using energy does not drive people to use less, according to a new study.

Why some people turn off the lights, and others don’t
theconversation.com/why-some-peo...
@cast-centre.bsky.social @samhampton.bsky.social

Father and son playing with recycled plastics in their kitchen

Parents may struggle to go green, but they can shape their kids’ eco-habits. Dr @samhampton.bsky.social (ECI) and Bath Uni research show guidance + policy could turn awareness into action .
➡️https://www.eci.ox.ac.uk/news/uk-parents-struggle-go-green-could-shape-next-generation-says-eci-researcher

Driving carbon offset donations: Evaluating the effectiveness of nudging, framing, and Nudge+ techniques Human-generated carbon emissions have become a major driver of climate change, with increasing e-commerce activities contributing significantly to thi…

New paper: "Driving carbon offset donations: Evaluating the effectiveness of nudging, framing, and Nudge+ techniques" has been published, co-authored by CAST's Dr Sam Hampton (@samhampton.bsky.social) & Director, Prof Lorraine Whitmarsh MBE (@lwhitmarsh.bsky.social) 📣

Read the paper 👇

Dr Hampton’s work explores how individuals and communities respond to #climatechange, with recent projects focusing on high-income earners, new parents, and children’s climate engagement.

www.bath.ac.uk/case-studies...

#GreenSky #SocSky #AcademicSky @samhampton.bsky.social

How Government Can Unlock Small Business Climate Action Small and medium-sized enterprises (SMEs) produce around half of the UK’s business-related emissions, making them critical to achieving Net Zero. Despite growing private sector solutions, barriers …

SMEs contribute to about 50% of the UK's business-related carbon emissions. Despite sector solutions, SMEs face many hurdles. @samhampton.bsky.social discusses how empowering SMEs in climate initiatives will accelerate the shift to a low-carbon economy.

Read more: buff.ly/5FmuFwC

The graphic features a golden star made up of sparkling particles on a dark background, with the text 'SPORT+ POSITIVE AWARDS 2025 RESEARCH OF THE YEAR SHORTLISTED' prominently displayed in the centre.

We are proud to see our first-ever CAST briefing on the subject of sport, “I would be laughed out the stadium”: How to break climate silence in British football", shortlisted for the #SportPositiveAwards25 in the Research of the Year category. 👏

awards.sportpositivesummit.com/shortlist-20...

Secret Afghan relocation scheme set up after major data breach The existence of the scheme could not be reported until now because of a court injunction.

This MOD data breach led to £400m costs.

Im going to cite this when I next have to submit a 15 paged application to my research ethics committee.

www.bbc.com/news/article...

UK’s £2bn energy plan cuts costs for big industry—but leaves SMEs behind.

ECI’s @samhampton.bsky.social & @janrosenow.bsky.social Rosenow explain why small firms need more support to go green.

⬇️Read more: theconversation.com/uk-plan-to-c...

#EnergyPolicy #NetZero #SMEs #ECI

Featuring classic phrases like 'state-sponsored' and 'subliminal lectures'. And the comments... well they're not entirely supportive 🫣

Bittersweet feeling!
@cast-centre.bsky.social @ecioxford.bsky.social @joshettinger.bsky.social

Experts call for 'eco-stylists' to encourage sustainable lifestyles Experts are calling for state-sponsored eco-stylists to nudge clients towards sustainable lifestyles.

Our research on hairdressers and climate conversations (led by @brionylatter.bsky.social) was picked up by the Daily Mail this weekend.

www.dailymail.co.uk/news/article...

Small employers’ attitudes towards staff travel Small employers’ attitudes towards staff travel

👋 Are you a small or medium-sized business in the UK?
We're running a short @uniofbath.bsky.social survey on #SMEs attitudes towards staff travel
🕐 ~10 mins
🎁 £500 in vouchers to be won + more
🔒 Anonymous & secure
Take part here 👉 uniofbath.questionpro.eu/SmallEmploye...
#SmallBusiness #Travel #SME

Pleased to be attending the Green Industrial Futures / IDRIC conference, supporting my PhD student to promote the role of SMEs in industrial decarbonisation. @bath-iscc.bsky.social

Low table surrounded by 6 armchairs with Womens Institute and Environmental Change Institute banners in the background. Located in Oxford University Museum of Natural History - a beautiful Victorian temple to science.

Display boards with a series of questions about climate leadership - e.g. 'what does climate leadership look like' - surrounding a central collection of answers written on vertical coloured strips of paper, weaved into a display.

We had wonderful conversations about climate justice, leadership & action as part of the Climate Justice at the Museums event @morethanadodo.bsky.social. Working with @womensinstitute.bsky.social and @samhampton.bsky.social @ecioxford.bsky.social Looking forward to analysing our data. #RHRNclimate

Leading by example: how the rich and powerful can inspire more climate action Global surveys consistently show strong public support for tackling climate change, even when that involves making personal sacrifices.

'“greenhushing” isn’t just political caution – it’s a failure to recognise that most people are primed to follow bold examples.'

Read more from Dr Sam Hampton and Dr Tina Fawcett ⬇️ #OxfordClimate

Leading by example: how the rich and powerful can inspire more climate action Global surveys consistently show strong public support for tackling climate change, even when that involves making personal sacrifices.

A new article by CAST affiliate @samhampton.bsky.social & Tina Fawcett has been published in @theconversation.com on the topic of "Leading by example: how the rich and powerful can inspire more climate action". 📣

Read the article 👇

Introducing the special inaugural double issue of Dialogues on Climate Change @dialoguescc.bsky.social, with 27 authors addressing the state of research in 20 articles on hotly debated topics!

Volume 1 Issue 1: journals.sagepub.com/toc/dcca/1/1

Volume 2 Issue 1: journals.sagepub.com/toc/dcca/2/1

Leading by example: how the rich and powerful can inspire more climate action Global surveys consistently show strong public support for tackling climate change, even when that involves making personal sacrifices.

A new piece in The Conversation, by @samhampton.bsky.social @ecioxford.bsky.social and me: Leading by example: how the rich and powerful can inspire more climate action theconversation.com/leading-by-e...
#energysky #greensky @climateoxford.bsky.social

Leading by example: how the rich and powerful can inspire more climate action Global surveys consistently show strong public support for tackling climate change, even when that involves making personal sacrifices.

New article in @theconversation.com on the importance of leadership for climate action. With @tinafawcett.bsky.social

theconversation.com/leading-by-e...

Gas hob can raise indoor air pollution higher than busy UK road, study finds Research by Which? compared levels nitrogen dioxide and fine particulate matter in homes and street in London Cooking on a gas hob can create higher levels of indoor air pollution than found on one of the UK’s busiest roads, a study has found. The…

Gas hob can raise indoor air pollution higher than busy UK road, study finds

UK’s richest can boost climate action but need to cut outsized emissions – study Study finds wealthy have larger carbon footprints but are uniquely positioned to have positive effects

Congrats to Hettie Moorcroft, @samhampton.bsky.social, and @lwhitmarsh.bsky.social for the interesting work 🙌

See also the coverage in @theguardian.com.
www.theguardian.com/environment/...

UK’s richest can boost climate action but need to cut outsized emissions – study Study finds wealthy have larger carbon footprints but are uniquely positioned to have positive effects

Great to see this new study co-authored by CAST researchers @samhampton.bsky.social & @lwhitmarsh.bsky.social which highlights how the UK's wealthiest can boost climate action, but first need to cut their own emissions, covered by @theguardian.com 👏

Read more: www.theguardian.com/environment/...

@lwhitmarsh.bsky.social @cast-centre.bsky.social @bath-iscc.bsky.social @ecioxford.bsky.social @plosclimate.org

UK’s richest can boost climate action but need to cut outsized emissions – study Study finds wealthy have larger carbon footprints but are uniquely positioned to have positive effects

Our study on UK's wealthiest & climate action has been published, and has been covered by @theguardian.com. Rich Britons have the potential to lead on climate action, but need to cut their own excessive emissions. #ClimateAction #Inequality www.theguardian.com/environment/...

Scientists comment on the Seventh Carbon Budget, published by the @thecccuk.bsky.social, including ISCC Co-Director @lwhitmarsh.bsky.social and ISCC Research Fellow @samhampton.bsky.social.

www.sciencemediacentre.org/expert-react...

Ministers urged to ensure climate change is taught across curriculum Experts say teachers want more professional development support to teach climate change and sustainability

150+ academics urge Education Secretary Phillipson to ensure new National Curriculum prepares students for climate emergency. The letter, signed by @lwhitmarsh.bsky.social and top UK experts, calls for education that equips youth with tools to build a sustainable future. www.tes.com/magazine/new...

Guernsey Parkrun

#painting #parkrun

Usually agree that aggressive tone should be avoided but what Reynolds was saying was absolute rubbish and needs to be called out. There is no tension between climate ambition and airport expansion: they’re opposites