Laurel Miltner's Avatar

Laurel Miltner

@laurelmackenzie.bsky.social

digital / content marketing strategist | cleveland boomerang | dog mom | lgBtq | connector of ideas, people, ingredients | food & bev enthusiast | bookworm | believer in betterness | she/her

22 Followers  |  45 Following  |  10 Posts  |  Joined: 17.01.2025  |  1.7153

Latest posts by laurelmackenzie.bsky.social on Bluesky

Preview
Empowering Voices: Building a Culture of Transparency in the Workplace This article discusses the value and importance of speak up cultures โ€“ and some best practices to implement in your organization.

"Fraud, misconduct, and safety violations donโ€™t happen in a vacuum. They happen in workplaces where our colleagues and friends see something and must decide whether to speak up."

Thoughtful, human piece just dropped on the @navexglobal.bsky.social blog.

06.02.2025 20:59 โ€” ๐Ÿ‘ 1    ๐Ÿ” 1    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Strange things you learn working with international teams: Saturday Night Live is just not even a thing in the UK. Can't even share a YouTube clip.

Why is content licensing so hard to globalize?

Relatedly, I'd *really* like to watch Irresistible: Why We Can't Stop Eating. Can't.

31.01.2025 18:25 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
1 dataset. 100 visualizations.

1 dataset = 100 visualizations

Amazing to see how many ways there are to go beyond the basic charts...
100.datavizproject.com

01.12.2024 13:31 โ€” ๐Ÿ‘ 2    ๐Ÿ” 1    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Did you buy this and translate it? Was there any general vibe around it that you overheard or felt?

27.01.2025 18:10 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

Agreed. That said, as an early driver of inbound marketing and "metrics that matter" (organic traffic has been drilled as a KPI) the optics are interesting. Digital marketers are going to need to reestablish meaningful KPIs, get gutsy, and re-educate execs, boards, etc. as the landscape changes.

27.01.2025 18:06 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Hot take on Hubspot's SEO rankings drop, 2/12/2025 they release quarterly numbers - wanna know the impact of SEO, bookmark that date and see what they report. I'm not saying that is everything, but the impact on SEO matters most if it impacts...the business. IMHO.

27.01.2025 17:58 โ€” ๐Ÿ‘ 16    ๐Ÿ” 1    ๐Ÿ’ฌ 4    ๐Ÿ“Œ 0
Preview
What's Our Problem? A Self-Help Book For Societies Available today

I'm *finally* reading/listening to What's Our Problem by Tim Urban. In true Wait But Why fashion, Tim uniquely breaks down deep research on complex ideas, presenting "a new framework for thinking about our complex political environment." Highly recommend. waitbutwhy.com/whatsourprob...

27.01.2025 17:52 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

@scifri.bsky.social what about โ€œchilly williesโ€ for a winter doldrums rebrand?

24.01.2025 21:12 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
Preview
Community pushback halts ban on Pride flag/classroom displays in Ohio village The meeting included a conservative board memberโ€™s stunning breach of parliamentary procedure.

Community pushback halts ban on #Pride flag/classroom displays in Ohio village.

(And YES, we are *very intentionally* starting #Trump 2.0 with this story of an Ohio community pushing back to make a difference.)

thebuckeyeflame.com/2025/01/21/c...

21.01.2025 13:36 โ€” ๐Ÿ‘ 11    ๐Ÿ” 4    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 1
Preview
Why Technical Writers Must Evolve from Structured to Semantic Content Shifting from structured to semantic content can help us enhance AI-driven precision

On the value of semantic content (in addition to structure) from @scottabel.bsky.social - not just for technical writers! This combo can have immense value for many orgs.

21.01.2025 16:39 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

Annnnnnd here we all are. ๐Ÿ‘‹ Hi marketing peeps. Wanna connect with no agenda but to learn things and get to know one another?

17.01.2025 21:22 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

2006 all over again? Let's see if we can do better this next 19 years, pals.

17.01.2025 19:39 โ€” ๐Ÿ‘ 2    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

just setting up my bluesky.

17.01.2025 19:38 โ€” ๐Ÿ‘ 2    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

@laurelmackenzie is following 19 prominent accounts