Mark Pasetsky @markpasetsky

In the AI Era: Why Your Brand Needs an Editor-in-Chief Like Anna Wintour... When I started Mark Allen & Co. Public Relations 14 years ago, coming straight out of roles as managing editor of OK! Magazine and editor-in-chief of Life & Style Weekly, I had a clear vision.

www.linkedin.com/pulse/ai-era...

07.12.2024 01:21 — 👍 2 🔁 0 💬 0 📌 0

Somewhere Amid the Frappuccinos, Fans Say Starbucks Lost Something Customers are turning away from the coffee giant, and its new chief executive, Brian Niccol, has to figure out how to get them back.

What’s wrong with Starbucks?

When you visit a Starbucks, it feels like they want you to leave as soon as you enter the door.

Make it feel inviting and the customers will come back!

Thoughts?

www.nytimes.com/2024/10/30/b...

30.11.2024 00:23 — 👍 4 🔁 2 💬 0 📌 0

Biden Issues a ‘Full and Unconditional Pardon’ of His Son Hunter Biden The pardon comes weeks before President Biden leaves office and transfers power to President-elect Donald J. Trump, who spent years attacking Hunter Biden over his legal and personal issues.

Breaking news…

www.nytimes.com/2024/12/01/u...

02.12.2024 00:48 — 👍 3 🔁 0 💬 0 📌 0

Happy Sunday!!!

01.12.2024 15:53 — 👍 2 🔁 0 💬 0 📌 0

These are the 7 attributes of the best PR Pros Whether you’re already working with a PR firm or looking for a new one, make sure your PR team checks these boxes.

Before hiring a PR pro, read this piece I wrote for @fastcompany.com!

www.fastcompany.com/91066993/the...

30.11.2024 16:26 — 👍 3 🔁 0 💬 0 📌 0

It starts now. Show yours…

30.11.2024 16:21 — 👍 2 🔁 0 💬 0 📌 0

Who are the best #lgbtq voices on Bluesky?

30.11.2024 00:25 — 👍 3 🔁 1 💬 0 📌 0

Already counting down days to next summer in fire island pines! 🌈🔥🌈

30.11.2024 01:37 — 👍 4 🔁 0 💬 0 📌 0

Who are the best #lgbtq voices on Bluesky?

30.11.2024 00:25 — 👍 3 🔁 1 💬 0 📌 0

30.11.2024 00:23 — 👍 4 🔁 2 💬 0 📌 0

Black Friday Used to Be Fun for Shoppers. What Happened? Lining up early outside stores and hunting for deals was once part of a gratifying Black Friday. It no longer feels that way.

On this Black Friday, did you shop online, head to your local retailer in-person or just sleep in?

FYI. There is no way I would shop in-person today. Too stressful!!!😩

www.nytimes.com/2024/11/29/b...

30.11.2024 00:15 — 👍 1 🔁 0 💬 0 📌 0

You’ve hired a PR firm, now what? There is a lot you can do in the first 30 days to set the tone for a productive, collaborative relationship with your PR firm and for PR wins early in the engagement.

I wrote this piece about what happens *after* you hire a PR firm for @FastCompany. Drawing from my experience, here are 7 essential steps to take in the first 30 days to maximize your investment and set up for success. The first month matters most 📈
www.fastcompany.com/91160117/you...

30.11.2024 00:06 — 👍 2 🔁 0 💬 0 📌 0

What do you prefer? Bluesky or threads?

29.11.2024 03:25 — 👍 2 🔁 0 💬 1 📌 0