Streaming Media Europe

Comcast moves for ITV to create a UK-focused streaming giant UK commercial broadcaster ITV has confirmed it's in early-stage talks about a possible sale of its broadcasting business to Comcast, which already owns pay-TV broadcaster Sky in the UK.

UK commercial broadcaster ITV has confirmed it's in early-stage talks about a possible sale of its broadcasting business to Comcast, which already owns pay-TV broadcaster Sky in the UK. Read more in today's Streaming Media Europe Xtra: www.streamingmediaglobal.com/Articles/New...

Smart sport streams still need a heart: AI can learn the game, but it can't feel it When it comes to algorithm-based sport coverage, from capture to cuts to commentary by synthetic voice, much of the tech required to remove humans from the equation already exists. AI can recognise go...

Smart sport streams still need a heart: AI can learn the game, but there's something you can't replicate. Read Matt Stagg on what makes sport feel alive in today's Streaming Media Europe Xtra: www.streamingmediaglobal.com/Articles/New...

The Six Big Advertising Trends that Will Shape Live Sport Streaming in 2026 Millions of people are abandoning linear for streaming, with live sport causing the biggest shift of all. As audiences embrace streaming, advertisers follow. Here are the six major trends that will de...

The six big advertising trends that will shape live sport streaming in 2026 - find out what they are in today's Streaming Media Europe Xtra. Read more here: www.streamingmediaglobal.com/Articles/Pos...

The starting gun has been fired on development of a new video codec beyond VVC with gains of up to 50%. Read more in today's Streaming Media Europe Xtra: www.streamingmediaglobal.com/Articles/News/Featured-News/AI-helps-InterDigital-reach-beyond-VVC-in-race-to-develop-next-gen-codec-171972.aspx

Video entertainment resilient to economic distress Price inflation and wage squeeze are not putting a dampener on 'TV' as consumers ratchet up their spend and their time spent on home video entertainment, according to the latest 2025 Video Trends Repo...

Price inflation & wage squeeze are not affecting "TV" as consumers increase time & spend on home video entertainment, according to a recent report. Streaming Media Europe Xtra: www.streamingmediaglobal.com/Articles/News/Featured-News/Video-entertainment-resilient-to-economic-distress-171698.aspx

IBC2025: Creators taking over the industry 'We consider broadcasters as creators,' YouTube told an audience of traditional media at IBC in Amsterdam this week but it is far from clear if broadcasters fully understand the implications. At IBC, ...

"We consider broadcasters as creators" YouTube told an audience of traditional media at IBC this week, but do broadcasters fully understand the implications? Adrian Pennington reports from IBC in Amsterdam in today's Streaming Media Europe Xtra: www.streamingmediaglobal.com/Articles/New...

Streams that Sell: Strategies for shoppable sport streams Shoppable sport streaming is not about turning sport into a shopping channel. It is about extending the fan experience without breaking it. Get it wrong and you cheapen the match. Get it right and you...

Shoppable sport streaming is not about turning sport into a shopping channel, it's about extending the fan experience without breaking it, says Matt Stagg in today's Streaming Media Europe Xtra. Read more: www.streamingmediaglobal.com/Articles/New...

Introducing the 2025 Streaming Media European Innovation Awards Winners The polls have closed, and the results are in! After an energetic voting period, we're excited to reveal the winners of the 2025 Streaming Media European Innovation Awards. Now in its 17th year, this ...

SHOUT OUT to all the fabulous finalists & worthy winners of Streaming Media's European Innovation Awards. 8,000 votes across 13 categories. Thank you to our community for supporting excellence in streaming, and congrats to the winners - full list here: www.streamingmediaglobal.com/Articles/Edi...

Single-Cloud vs. Multi-Cloud for Streaming Workflow Migration Choosing between single-cloud and multi-cloud strategies is critical when migrating streaming workflows because each offers distinct trade-offs in control, scalability, and vendor dependence. LiveX's ...

Choosing between single-cloud & multi-cloud strategies is critical when migrating streaming workflows, each offering distinct trade-offs. Read about choosing (or limiting yourself to) a single cloud provider in today's Streaming Media Europe Xtra: www.streamingmediaglobal.com/Articles/Edi...

Streamers! Are you centre stage? Time to rally your tribe and get them voting in the Streaming Media Europe Innovation Awards. Vote now - voting closes this week! www.streamingmediaglobal.com/Innovation-A...

Warner Bros. Discovery drop linear ballast to float HBO Max Having trailed the move a year ago, Warner Bros Discovery (WBD) chief David Zaslav has followed through on plans to split the company in half. The company is to separate into Streaming & Studios (HBO)...

Warner Bros Discovery David Zaslav has followed through on plans to split the company in half, effectively undoing the $43 billion merger between WarnerMedia and Discovery in 2022. Read @pennington1 in today's Streaming Media Europe Xtra: www.streamingmediaglobal.com/Articles/New...

Optimising Content Delivery for Impact and Efficiency - Europe-friendly timing This webinar provides the roadmaps, the strategies, and most importantly, the real-world applications you can use today to ensure your videos reach your viewers, crisp and clear without failure, while...

Optimising Content Delivery for Impact & Efficiency, FREE webinar 19 June. Discover roadmaps, strategies & real-world applications you can use to ensure that content is delivered efficiently without compromising performance or increasing costs. Seats here: streamingmediaglobal.com/Webinars/220...

Streamers! Are you an awards winner? Voting is open in Streaming Media's Innovation Awards - check out the nominees (it could be you!) and vote today streamingmediaglobal.com/Innovation-Awards

MoQ Trial: SVT and Vindral revolutionise real-time streaming at the World Rally Championship At the forefront of innovation in live broadcasting, Swedish public service broadcaster SVT is taking bold strides toward modernizing its live streaming workflows. As part of this transformation, SVT ...

Live broadcast innovator SVT partnered with Vindral to leverage emerging transport protocol Media Over QUIC (MoQ) & deliver one of Sweden’s most high-profile sporting events, the 2025 World Rally Championship. How did it go? Streaming Media Europe Xtra: www.streamingmediaglobal.com/Articles/Edi...

Optimising Content Delivery for Impact and Efficiency - Europe-friendly timing This webinar provides the roadmaps, the strategies, and most importantly, the real-world applications you can use today to ensure your videos reach your viewers, crisp and clear without failure, while...

Can you imagine a world where your videos reach your audience crisp, clear & without failure? We can. Join us for Optimising Content Delivery for Impact & Efficiency webinar on 19 June. Sponsored by @mainstreaming. Seats are free: lnkd.in/e9KVBFY2

Streaming Media European Innovation Awards Streaming Media's European Innovation Awards

Final call for nominations! If you have a streaming product or service that deserves recognition with an industry award, head on over to Streaming Media's European Innovation Awards and nominate them today. NOMINATIONS CLOSE LATER TODAY! www.streamingmediaglobal.com/Innovation-A...

IBC Registration Welcome to IBC, register now!

If you're headed to IBC2025 this September, use our media partner code to access free tickets for you and your colleagues. Simply use EXF6FST6WC at reg.ibc.org

Streaming Media European Innovation Awards Streaming Media's European Innovation Awards

We're recognising awesome online video products & services: the innovators who are switching up the world of online video in Europe. Nominate the innovators at www.streamingmediaglobal.com/Innovation-Awards

Software decoding and the future of mobile video If you'll be encoding with SVT-AV1 or VVC, in this article you'll learn a bit about how to optimise your encodes, particularly the trade-offs that pre­sets deliver, and how many logical processors to ...

Software decoding & the future of mobile video. If you'll be encoding with SVT-AV1 or VVC, catch up with Jan Ozer in today's Streaming Media Europe Xtra to learn a bit more about how to optimise your encodes and the trade-offs they deliver. Read more: www.streamingmediaglobal.com/Articles/Edi...