Lida Zeitlin-Wu's Avatar

Lida Zeitlin-Wu

@lidazeitlinwu.bsky.social

Chicago-based interdisciplinary media scholar writing about color, technocapitalism, and the senses 🌈 🎨 πŸ‘οΈ πŸ‘ƒ πŸ‘… | Assistant Prof at Notre Dame

235 Followers  |  297 Following  |  98 Posts  |  Joined: 21.01.2025
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Posts by Lida Zeitlin-Wu (@lidazeitlinwu.bsky.social)

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aesthetics of an antiaesthetic age In collaboration with the new Chicago branch of the Brooklyn Institute for Social Research, InterCcECT welcomes you to a moderated discussion on immoderate SLOP. From the bulldozing of the White Ho…

chicago!

the Inter Chicago Circle for Experimental Critical Theory partners with the Brooklyn Institute for Social Research (chicago edition) for a special event this saturday:

Slop Machine: Anna Kornbluh and Kate Wagner on the Aesthetics of Contemporary Fascism

interccect.com/2026/02/16/a...

24.02.2026 13:34 β€” πŸ‘ 64    πŸ” 12    πŸ’¬ 3    πŸ“Œ 0

Obviously naming a snow plow won't fix any of our big problems, but I do think it is evidence of a huge shift in the Overton window where the city has allowed this to win.

(In previous years, the name had been disqualified from the competition by city officials)

24.02.2026 14:06 β€” πŸ‘ 44    πŸ” 6    πŸ’¬ 0    πŸ“Œ 0
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I'm beyond thrilled to announce that How Color Became a Technology: The Making of Chromatic Capitalism is under contract with Duke University Press! (And yes, the images will be in full color 🎨) @dukepress.bsky.social @kwissoker.bsky.social

23.02.2026 20:52 β€” πŸ‘ 19    πŸ” 2    πŸ’¬ 1    πŸ“Œ 0

No one has ever tried to sell me drugs as hard as people try to sell me on AI.

03.05.2025 01:16 β€” πŸ‘ 2383    πŸ” 805    πŸ’¬ 34    πŸ“Œ 48

I wrote about Pantone's controversial 2026 COTY pick, Cloud Dancer (AKA white) for @lareviewofbooks.bsky.social. I discuss what color-focused corporations like Pantone are actually selling us and how Cloud Dancer holds up a reactionary mirror to our current fascist times. #Pantone #ColorOftheYear

04.02.2026 14:32 β€” πŸ‘ 4    πŸ” 3    πŸ’¬ 0    πŸ“Œ 1

As someone who taught just one 8-week asynchronous course during my brief time at ODU, I can't even imagine mandating courses like this across the board. This is what happens when neoliberal universities make massive structural changes with zero regard for the needs of their faculty and students.

03.02.2026 15:31 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I HAVE IDEAS

29.01.2026 02:25 β€” πŸ‘ 1052    πŸ” 175    πŸ’¬ 35    πŸ“Œ 6
Dr Kareem Carr
man: i wish to publish
@kareem_carr
Jan 21
reviewer 2: your paper is no good
man: i'll do anything to improve
reviewer 2: it's simple. you must read the work of the great scientist Pagliarini
man: *bursts into tears* but i am Pagliarini
Andre Pagliarini
@apagliar
Jan 21
a first: in rejecting an article I submitted to a journal, reviewer 2 noted I failed to engage the work of one Andre Pagliarini
Jan 21, 2026 β€’ 3:47 PM UTC

Dr Kareem Carr man: i wish to publish @kareem_carr Jan 21 reviewer 2: your paper is no good man: i'll do anything to improve reviewer 2: it's simple. you must read the work of the great scientist Pagliarini man: *bursts into tears* but i am Pagliarini Andre Pagliarini @apagliar Jan 21 a first: in rejecting an article I submitted to a journal, reviewer 2 noted I failed to engage the work of one Andre Pagliarini Jan 21, 2026 β€’ 3:47 PM UTC

I just thought everyone should see this

22.01.2026 23:02 β€” πŸ‘ 25546    πŸ” 6058    πŸ’¬ 43    πŸ“Œ 236

Congrats, @nancyhelicopter.bsky.social !!! Can't wait to read.

08.01.2026 20:26 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 1

πŸ“…πŸ”” ICYMI πŸ””πŸ“…
Applications for our 2026 DISCO Network Affiliate Program close this Sunday, January 11, 2026 at 11:59PM!

For more information and to access the application, please visit: www.disconetwork.org/affiliate-app

08.01.2026 14:49 β€” πŸ‘ 3    πŸ” 4    πŸ’¬ 0    πŸ“Œ 0
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I Regret to Inform You That My Wedding to Captain Von Trapp Has Been Canceled Dear friends, family, and Austrian nobility, Captain Von Trapp and I are very sorry to inform you that we no longer plan to wed. We offer our deepe...

"It seems Captain Von Trapp and I misunderstood each other. I assumed he was looking for a wife of taste and sophistication, who was a dead ringer for Tippi Hedren; instead, he wanted to marry a curtain-wearing religious fanatic who shouts every word she says."

24.12.2025 15:03 β€” πŸ‘ 95    πŸ” 11    πŸ’¬ 2    πŸ“Œ 4

@yrfatfriend.bsky.social @michaelhobbes.bsky.social DIET AIR

14.12.2025 16:43 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I love how "welsh rarebit" became "welsh rabbit" πŸ‡

11.12.2025 14:51 β€” πŸ‘ 5    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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'Cloud Dancer': A Measured Response Regarding Pantone's decision, and so on, and so forth

johnpaulbrammer.substack.com/p/cloud-danc...

Best take on the Color of the Year so far. Cloud Dancer is
"the color of ChatGPT’s blood if ChatGPT could bleed, if ChatGPT could be slashed with a sashimi knife and if milky fluid could come gushing out of its jugular."

09.12.2025 16:43 β€” πŸ‘ 5    πŸ” 2    πŸ’¬ 0    πŸ“Œ 1

The status of higher ed right now in a fucking nutshell

07.12.2025 01:28 β€” πŸ‘ 52    πŸ” 11    πŸ’¬ 0    πŸ“Œ 0

Looks so cool!

05.12.2025 19:31 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Environmental metaphors also abound here, making the digital cloud appear weightless. As Tung-Hui Hu writes in A Prehistory of the Cloud: "Today's dominant metaphor for digital space, 'the cloud,' is actually a
metaphor for private ownership" (in this case, private ownership over color itself).

04.12.2025 18:19 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

"A timeless neutral white of serene sophistication".... Richard Dyer is feeling smug right now, no doubt.

04.12.2025 17:46 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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So Pantone's 2026 Color of the Year is.... white. Each December, the corporation promises consumers that they can soothe themselves to serenity amidst unending crisis--and they do so by taking advantage of a 100+ year history of color's embroilment in self-help culture and emotional capitalism.

04.12.2025 17:41 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 2

Come visit next summer for the DSI's annual Digital IDEAS! β˜€οΈπŸ—“οΈ

Led by faculty director Sarah Murray, IDEAS brings together those working at the intersection of critical digital studies, social justice, and public intellectualism for a week-long community-building workshop

Learn more: myumi.ch/rAP6M

03.12.2025 17:18 β€” πŸ‘ 3    πŸ” 2    πŸ’¬ 1    πŸ“Œ 0

Oops! I clearly have no sense of time. I meant #SCMS2026.

26.11.2025 19:20 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Made it through the crapshoot #scms2025 acceptance process this year! Looking forward to talking "precarity media" with Laurie Ouellette, Anna Watkins Fisher, and Roopali Mukherjee.

if you want Chicago food/drink/other recommendations as the conference approaches, hit me up.

26.11.2025 16:04 β€” πŸ‘ 4    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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a man with gray hair and a beard is saying " never seen that before " ALT: a man with gray hair and a beard is saying " never seen that before "
25.11.2025 16:50 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

"An AI-assembled version of Gargano’s Christmas cake, for instance, would have people cooking a 6-inch cake for 3 to 4 hours at 320Β°F (160Β°C)." Enjoy your charred dust!

25.11.2025 16:39 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Nothing like "thick, viscous ectoplasm" to stimulate the appetite! But reading @kwazana.bsky.social 's Deviant Matter: Ferment, Intoxicants, Jelly, Rot has me pausing to reflect on the visceral disgust that comes from certain textures and consistencies.

25.11.2025 15:08 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

"For more than forty years, the word foodie has functioned as an inescapable shorthand for 'someone who cares about food.' The shape that care takes is the real question."

25.11.2025 15:05 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Proposals due next Monday, December 1st! If you are (or know) a graduate student working on 20th/21st century literature and culture, this is a great, free, low-stakes, no-travel-required way to workshop a project with scholars and editors in the field!

25.11.2025 14:59 β€” πŸ‘ 3    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

Same for literary studies. Non-tenure-track lit studies scholars I know you're out there and publishing articles and books. And if you're tenure-track and know NTT authors, let me know about their work! I can reach out and confirm that they're cool with being listed.

25.11.2025 14:36 β€” πŸ‘ 39    πŸ” 29    πŸ’¬ 1    πŸ“Œ 1

True, though she is interviewed by journalists a fair bit!

24.11.2025 15:26 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

I was thinking the same thing-- curious that they didn't interview @kwazana.bsky.social for this!

24.11.2025 14:34 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0