Zimana Analytics (CEO: Pierre DeBois)

Thanks Stephanie! ^PDeB

DEI Rollbacks Trigger CX Decline: What the Data Shows From missed revenue targets to loyalty erosion, CMOs must weigh brand values against political pressure.

My new @cmswire.bsky.social post examines the price brands have paid for #DEI rollback.

www.cmswire.com/digital-mark...

Customer Journey Mapping Meets Its Match: AI Learn how marketers are using AI to gain a holistic view of the customer experience—without losing sight of individual touchpoints.

This latest post for CMSWire looks at #AI and the customer journey -- AI can assist with streamlining how marketers map the customer journey experience. #marketing #analytics

www.cmswire.com/customer-exp...

Thanks Jim -- appreciate the mention

TikTok Ban and Your Next Best Social Media Marketing Strategy Move With the TikTok ban looming, what's a marketer's next best action?

The ban on TikTok was upheld - read about what it means for your business in this @cmswire.bsky.social post www.cmswire.com/digital-mark...

Understandable, also just joined and working on a transition ^PDeB