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Taylor Soper

@taylorsoper.bsky.social

Editor at GeekWire in Seattle. We report on tech companies and trends, through the lens of the Pacific Northwest. Send us story ideas and tips at tips@geekwire.com or taylor@geekwire.com.

1,131 Followers  |  139 Following  |  31 Posts  |  Joined: 14.11.2024  |  2.043

Latest posts by taylorsoper.bsky.social on Bluesky

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In new memo, Microsoft CEO addresses ‘enigma’ of layoffs amid record profits and AI investments Microsoft CEO Satya Nadella speaks at the company's 50th anniversary event. (GeekWire File Photo / Kevin Lisota) Microsoft CEO Satya Nadella addressed the

In a new memo to employees, Microsoft CEO Satya Nadella acknowledged the disconnect between recent layoffs and the company’s record investments in AI infrastructure and talent, calling it the “enigma of success” in a fast-changing economy.

24.07.2025 17:35 — 👍 0    🔁 0    💬 0    📌 0
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‘Massive productivity booster’: Seattle developers on how Cursor is changing the way they code Kevin Leneway, principal AI software engineer at Pioneer Square Labs, writes code with Cursor during a meetup in Seattle on Tuesday. (GeekWire Photo /

‘Massive productivity booster’: Seattle developers on how Cursor is changing the way they code www.geekwire.com/2025/massive...

25.06.2025 15:43 — 👍 1    🔁 0    💬 0    📌 0
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How to land a tech job in the AI era: Founders, recruiters, professors share advice for grads
www.geekwire.com/2025/how-to-...

27.05.2025 16:10 — 👍 1    🔁 0    💬 0    📌 0
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Microsoft cuts nearly 3% of global workforce, about 6,000 jobs, in latest push for efficiency Microsoft began laying off thousands of employees, targeting less than 3% of its global workforce in a move to streamline operations and reduce management layers.

Microsoft cuts nearly 3% of global workforce, about 6,000 jobs, in latest push for efficiency — by @toddbishop.bsky.social

13.05.2025 15:01 — 👍 1    🔁 0    💬 1    📌 1
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Palo Alto Networks to acquire Seattle cybersecurity startup Protect AI From left: Protect AI CTO Badar Ahmed; President Daryan Dehghanpisheh; and CEO Ian Swanson. (Protect AI Photo) Cybersecurity giant Palo Alto Networks

Palo Alto Networks to acquire Seattle cybersecurity startup Protect AI www.geekwire.com/2025/palo-al... via @geekwire.com

28.04.2025 16:25 — 👍 1    🔁 0    💬 0    📌 0
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‘A real blow’: Washington state sales tax on tech and digital services rattles industry The Washington state capitol in Olympia. (GeekWire File Photo / John Cook) A host of tech-related businesses will soon be subject to Washington’s retail

‘A real blow’: Washington state sales tax on tech and digital services rattles industry www.geekwire.com/2025/washing... via @geekwire.com

26.04.2025 16:15 — 👍 2    🔁 1    💬 0    📌 0
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Seattle crosswalk buttons hacked to sound like Jeff Bezos, who tells pedestrians, ‘don’t tax the rich’ An audio-enabled crosswalk button in Seattle's South Lake Union neighborhood that's been altered to sound like Amazon founder Jeff Bezos is speaking.

Seattle crosswalk buttons hacked to sound like Jeff Bezos, who tells pedestrians, ‘don’t tax the rich’ www.geekwire.com/2025/seattle... via @geekwire.com

16.04.2025 19:08 — 👍 0    🔁 0    💬 0    📌 1
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Mark Cuban backs Seattle startup developing TikTok competitor (Skylight Social Image) With the future of TikTok up in the air, two engineers from Seattle just landed funding from Mark Cuban for their short-form video

@mcuban.bsky.social backs Seattle startup @skylight.social developing TikTok competitor

01.04.2025 22:13 — 👍 1    🔁 0    💬 0    📌 0
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Shopify arrives in Amazon’s backyard with new Bellevue office (Shopify Image) There's another tech giant in town. Canadian e-commerce behemoth Shopify has inked a deal for office space in Bellevue, Wash., becoming

Canadian e-commerce behemoth Shopify has inked a deal for office space in Bellevue, Wash., becoming the latest tech company to tap into the Seattle region’s deep talent pool.

01.04.2025 19:38 — 👍 1    🔁 0    💬 0    📌 0
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Seattle is poised for massive AI innovation impact — but could use more entrepreneurial vibes Stastig CEO Vijaye Raji (left) and Acquired podcast co-host Ben Gilbert speak on stage at the Seattle Startup Summit on Friday. (GeekWire Photo / Taylor

Instead of applauding a 10-year anniversary at Microsoft, for example, perhaps the reaction should be instead to ask “when are you going to do something interesting,” said Gilbert, a former Microsoft program manager.

28.03.2025 21:09 — 👍 0    🔁 0    💬 0    📌 0
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New startup hubs supercharge Seattle’s tech scene — just in time for the AI boom The new AI House in Seattle held a launch party on Wednesday, celebrating the opening of its 108,000 square-foot startup hub at Pier 70 that serves as

In less than a year, two new startup community groups have emerged in Seattle, adding physical hubs to a tech ecosystem that is bursting with talent but is often criticized for being siloed and fragmented.

27.03.2025 14:56 — 👍 0    🔁 0    💬 0    📌 0
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Microsoft@50 recap: Company faithful mark first 50 years and look to future at GeekWire event Former Microsoft CEO Steve Ballmer takes the stage at GeekWire's Microsoft@50 event at Town Hall in Seattle on Thursday. (GeekWire Photo / Taylor Soper)

GeekWire hosted hundreds of longtime Microsoft employees, key executives, company faithful and tech community members Thursday night in Seattle at Microsoft@50, a GeekWire event to mark the company’s 50th anniversary.

21.03.2025 18:38 — 👍 0    🔁 0    💬 0    📌 0
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How to stream Seattle Mariners games with team’s new app T-Mobile Park in Seattle, home of the Mariners. (GeekWire Photo / Kurt Schlosser) Seattle Mariners fans have a new way to watch their favorite baseball

How to stream Seattle Mariners games with team’s new app

21.03.2025 18:38 — 👍 0    🔁 0    💬 0    📌 0
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Why startups should pay attention to ‘vibe coding’ — and approach with caution (BigStock Image) There's a trendy new term going around startup circles that is sparking questions about how AI coding tools could change the way early

Why startups should pay attention to ‘vibe coding’ — and approach with caution

20.03.2025 16:13 — 👍 0    🔁 0    💬 0    📌 0
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College students get a taste of startup life inside dynamic UW entrepreneurship class Team "Stimma" pitches at Pioneer Square Labs on Wednesday in front of Seattle venture capitalists. (GeekWire Photo / Taylor Soper) Best class ever? That

College students get a taste of startup life inside dynamic University of Washington entrepreneurship class www.geekwire.com/2025/college...

13.03.2025 21:21 — 👍 0    🔁 1    💬 0    📌 0
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GeekWire Breaking News in Technology & Business

Zillow responds to Rocket’s planned $1.75B acquisition of Redfin https://www.geekwire.com/2025/zillow-responds-to-rockets-planned-1-75b-acquisition-of-redfin/

11.03.2025 20:45 — 👍 0    🔁 1    💬 0    📌 0
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GeekWire Breaking News in Technology & Business

Could Zillow buy Redfin? New rentals partnership brings real estate rivals closer together https://www.geekwire.com/2025/could-zillow-buy-redfin-new-rentals-partnership-brings-real-estate-rivals-closer-together/

24.02.2025 22:38 — 👍 0    🔁 1    💬 0    📌 0
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GeekWire 200 update: Here are the hot tech startups moving up our list for Q1 2025 The latest update to the GeekWire 200 reveals which companies are growing quickly and making moves up our list of top-ranked Pacific Northwest tech

The latest update to the GeekWire 200 reveals which companies are growing quickly and making moves up our list of top-ranked Pacific Northwest tech startups.

20.02.2025 16:26 — 👍 0    🔁 0    💬 0    📌 0
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GeekWire Breaking News in Technology & Business

Seattle mayor says he has ‘grave concerns’ about Trump administration https://www.geekwire.com/2025/seattle-mayor-says-he-has-grave-concerns-about-trump-administration/

18.02.2025 21:14 — 👍 0    🔁 1    💬 0    📌 0
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Amazon and Seattle: Mayor Bruce Harrell on tech giant’s full return to office, and relationship with city Amazon CEO Andy Jassy, left, speaking with Seattle Mayor Bruce Harrell at an event in Seattle last year to announce new funding for affordable housing

In an interview with GeekWire this week, Harrell explained how he’s navigating a delicate balance faced by many city leaders — ensuring that the local corporate giant continues to bolster the economy and tax base, while addressing the ripple effects on housing, transportation, and communities.

09.01.2025 16:54 — 👍 4    🔁 0    💬 0    📌 0
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Wealth tax proposal in Washington state reignites debate over taxes and tech talent migration (Bigstock Photo) Do taxes that target wealthy residents drive away entrepreneurs and businesses? That's the question being debated again in Washington

Do taxes that target wealthy residents drive away entrepreneurs and businesses?

That’s the question being debated again in Washington state after Gov. Jay Inslee this week proposed a new wealth tax to help generate revenue for government programs and address a multi-billion dollar budget shortfall.

19.12.2024 17:22 — 👍 5    🔁 0    💬 0    📌 0
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Bellevue real estate brokers bullish about Amazon’s new return-to-office policy as Microsoft moves out The view from street level at one of Amazon's new office towers in Bellevue, Wash. (GeekWire Photo / Kurt Schlosser) Real estate brokers are excited about

Real estate brokers are excited about Amazon’s new mandate that goes into effect next month, requiring employees in the office five days per week.

12.12.2024 16:09 — 👍 5    🔁 0    💬 0    📌 0
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Microsoft will take $800 million charge on Cruise investment as GM exits robotaxi business GM announced this week that it will no longer pursue the Cruise robotaxi business. (Cruise Photo) Microsoft will take an $800 million charge on its

Microsoft will take an $800 million charge on its investment in the Cruise robotaxi business after General Motors announced it would no longer fund the initiative as part of a shift in its autonomous driving strategy.

Story by @toddbishop.bsky.social www.geekwire.com/2024/microso...

11.12.2024 23:35 — 👍 2    🔁 0    💬 0    📌 0
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Protect produce: New startup in Seattle aims to make food last longer with high-tech fridge Tomorrow says its technology can make produce, such as lettuce, last longer in the fridge. (Tomorrow Photo) Buying fresh produce and cooking at home can

Buying fresh produce and cooking at home can be a healthy proposition, but storing food in the fridge can lead to waste when the berries go bad and cucumbers lose their crunch.

Now a new Seattle startup is coming out of stealth mode with a potential solution to spoiled food.

10.12.2024 16:18 — 👍 1    🔁 0    💬 0    📌 0
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For Nobel Prize winner David Baker, it’s back to the lab as protein pioneer helps launch more startups David Baker, head of the Institute for Protein Design at the University of Washington. (UW Photo) Life is a little different for these days for David

The University of Washington professor will accept the Nobel Prize award in Stockholm, Sweden on Tuesday.

“I’m basically putting all my focus into pushing the science along as fast as possible, because it’s so exciting right now,” Baker told GeekWire last week.

10.12.2024 04:39 — 👍 3    🔁 0    💬 0    📌 0
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A list of logistics startups in Seattle, a ‘world-class’ hub for supply chain software talent The Seattle waterfront and Port of Seattle properties, with a container ship and West Seattle in the background. (GeekWire Photo / Taylor Soper) Buoyed by

Buoyed by longtime #logistics giants such as Amazon and the rapid rise of trucking startup Convoy, the #Seattle region has emerged as a major epicenter for #supplychain software innovation.

04.12.2024 15:47 — 👍 1    🔁 1    💬 0    📌 0
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‘An easy button to get off Windows’: Amazon’s new AI moves Microsoft apps to Linux Matt Garman, AWS CEO, announces the new AI tool for migrating .NET applications to Linux at AWS re:Invent on Tuesday morning. (GeekWire Photo / Todd

"Amazon has a new use for AI: dumping Microsoft Windows."

GeekWire co-founder Todd Bishop reporting from Las Vegas at #Amazon's annual #AWS #re:Invent conference.

03.12.2024 20:38 — 👍 0    🔁 0    💬 0    📌 0
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Amazon unveils ‘Nova’ AI models, looking to make its mark in the generative AI revolution Amazon CEO Andy Jassy at AWS re:Invent on Tuesday. (GeekWire Photo / Todd Bishop) LAS VEGAS — Amazon CEO Andy Jassy returned to the AWS re:Invent stage on

Amazon CEO Andy Jassy returned to the AWS re:Invent stage on Tuesday morning, delivering one of the company’s biggest announcements of the day: a new set of AI foundation models called “Nova.” The new models represent one of the biggest attempts yet by the tech giant to make its mark in AI.

03.12.2024 18:44 — 👍 1    🔁 0    💬 0    📌 0
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GeekWire Gala early bird rates end soon — grab your ticket now to Seattle’s hot holiday party The scene from a previous GeekWire Gala in downtown Seattle. (GeekWire File Photo) If you've got a busy holiday to-do list going, make sure you bump this

Bring out your team and make our holiday party your holiday party as we celebrate the #Seattle #innovation community.

25.11.2024 21:16 — 👍 1    🔁 1    💬 1    📌 0

Seems like a big deal

25.11.2024 02:02 — 👍 1    🔁 0    💬 0    📌 0

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