Pontus Mähler (AGP)

Follow some incredible Developers :).

🎮 Agora Gaming Partners is heading to ChinaJoy! We’ll be in Shanghai for one of the largest and most influential games industry events in Asia - and we’re bringing a full team: 👉 Lili Zhang 👉 Tidus Wong 👉 Pontus Mahler We’ll be on the ground for the full duration of the event - so if you're working on something and want to connect, drop us a message, tag us, or book a time to chat. Whether you're looking for publishing, funding, or feedback, we're happy to talk. We’re genuinely excited to be back. The Chinese game development scene continues to impress - full of creative talent, growing support, and global ambition. The Chinese market remains impossible to ignore. Steam’s largest language group is now Chinese, reflecting the explosive growth of the local player base. PC gaming spend has surged by 60% year-on-year, and China now accounts for nearly 30% of global gaming revenues. On top of that, government support is ramping up again - with approval processes back on track and public funding flowing into the ecosystem. Not attending but still want to share your game or pitch? 📩 You can always reach us at scouting@agoragamingpartners.com See you in Shanghai 👋 #ChinaJoy2025 #AgoraGamingPartners #GameDev #Publishing #Investment #ChinaGamesIndustry #SteamChina #PCGames #IndieDev #GamesIndustryAsia

🎮 We’re heading to #ChinaJoy!
Agora Gaming Partners will be in Shanghai with Lili Zhang, Tidus Wong & @pontusmahler.bsky.social

Let’s talk publishing, funding, or your pitch.

Can’t attend? Send your game to 📩 scouting@agoragamingpartners.com
#gamedev #indiedev #gamebusiness

My first ever China Joy! Super excited to get back to China in general, it's been a few years I was able to spend time there. I will be there between 31st of July - August 5th.

This is a very "late announcement" but if you want to meet - Please hit me up! /w @agpadvisory.bsky.social

Agora Gaming Partners will be at BitSummit 2025 (📍Kyoto, July 18–20) – Japan’s top indie game event showcasing the best of Asian and global talent. 🚀 Exploring publishing and distribution opportunities in Asia? Looking for local market insights or partners in Japan, Korea, or SEA? Our team, including Lili Zhand, will be on-site to connect with studios, publishers, and platform holders across the region. 📩 Reach out if you’re seeking support with: Asian game distribution Go-to-market strategy Publishing partnerships Let’s meet in Kyoto! #BitSummit #gamedevelopment #asiadistribution #gamemarketing #japan #indiegames #asiapublishing #gamesindustry #AGP #Kyoto #bizdev

Excited to be heading to #BitSummit in Kyoto!
Our very own Lili Zhang will be on the ground, meeting local #devs and exploring Japan’s incredible indie ecosystem

If you’re looking to expand into Asia - publishing, consulting, or just connecting – feel free to reach out ✉️
#indiegames #gamedev

Just landed back in Bangkok after 3 weeks in Europe and I'm ecstatic to announce our partnership with Runes Studio and I'm looking forward to working on their various projects.

Together we'll launch Runes to new heights!! 👏 🥰

Celebrating my 31st birthday with my other half after a lovely lunch with mom earlier in the day.

Swedish seafood always hits the right spot. And of course we had to waste some money on Caviar and a vodka shot... 😂

Thank you all for your kind wishes in the DMs! I'M OLD.

Super excited to be working with this team from Sweden. Small, but agile team that have put together a brutal 1-4 player co-op melee roguelike. You can play the Demo on Steam right now here:

store.steampowered.com/app/3382290/...

It's an early version with lots of improvements to come!

I was able to visit Runes Studio in Caen, France to look at their upcoming games, chat to the team and see what they are working on.

I may hve threatened to decapitate Paul if he didn't show me their next title. Mission success 😎Now - Onwards to Paris🙏. Keep an eye out for this amazing team!

We’ve always had a soft spot for France 🎮 The games. 🧑‍💻 The studios. 🥖 The people. (And yes - the food and 🍷 wine, too) Over the years, we’ve had the pleasure of working with some incredible French developers, and we always look forward to any excuse to come back. That’s why we’re thrilled to join the 8th edition of GAME CAMP FRANCE, happening June 19-20, 2025 in hashtag#Lille - a true highlight of the European games industry calendar. Pontus Maehler Mahler, our co-founder, will be speaking in two sessions: 🎤 Solo Talk - “Closing Deals in 2025” What does it really take to get a publishing or investment deal done this year? Pontus will break down what’s changed in 2025 - from investor expectations and shifting publisher terms to how to prepare your pitch and data room the right way. It's all about helping studios navigate today’s realities and land stronger, smarter deals. 💬 Panel - “Da VC Code: Decypher Funding in 2026” Pontus will join Arturo Ivan C. (Managing Partner at Joystick Ventures) to explore the evolving funding landscape. From early-stage capital to long-term alignment, they’ll share thoughts on where things are heading - and what studios can do to stay ahead. If you’re around, come say hi - we’re always up for talking shop over a croissant 🥐. Not attending, but working on something cool? Feel free to reach out: scouting@agoragamingpartners.com #GameCampFrance hashtag#PublishingDeals hashtag#GameFunding hashtag#GamesIndustry hashtag#IndieDev hashtag#FrenchGameDev hashtag#VentureCapital hashtag#GameBusiness

Big love for France 🇫🇷
#Games, #studios, people, croissants – we’re all in!

We’re joining ‪@gamecamp.fr , June 19-20 in Lille!
@pontusmahler.bsky.social will speak on deals & funding trends.

Let’s connect – or reach out: scouting@agoragamingpartners.com

#IndieGames #IndieGameDevs #JeuxVideo

If you're only in need of cash as finishing funds for your game and you're looking to raise $4M USD or less, we’re always happy to chat as well💡

You can find us all at scouting@agoragamingpartners.com . I'll also be in Europe for almost 3 weeks! Happy to visit your studio.

At @agpadvisory.bsky.social, we've been fortunate to work with some incredible studios since our inception As a result of a few recent success stories, we now have capacity to support 1 or 2 new partners.

If you're a studio looking to level up with a full 360° suite of support, let's talk 🤗.

Our playtesters at @agpadvisory.bsky.social Freya & Odin have been underperforming the last few weeks which is why we've been slow at our inbox. They mostly whine, scratch our gaming chairs and take naps (Sorry HR it had to be said).

We'll 'TRY' to get back to all of you in the next 2 weeks. 🙏

• Olivier Deriviere from Adeo Prod :
“Unlocking Creative Freedom: Navigating the Dark to Find Your Artistic Light"

• Michel Nohra from @sandfallgames.bsky.social :
“Le Combat d'Expedition 33"

• @pontusmahler.bsky.social from Agora Gaming Partners :
“Closing deals in 2025"

It's not often I find a game that is worth going above and beyond but @expedition33.bsky.social has been an absolute incredible experience. Last time I felt this way was Elden Ring. I built an Excel just to maximize combos and synergies to crit 27.4m on a Petank 🤣.

10 Points to Sandfall Interactive

This boss will forever give me PTSD... @expedition33.bsky.social

Pitch @krakukas.bsky.social some awesome games at Digital Dragons!

All of our clients and investments are managing these on their own so please stop sending this to us. Our scouting@agoragamingpartners.com is reserved for really cool Video Games. Also no, I don't want to pay to be in your magazine and pretend I'm an industry leader 🫠Thank you

Since pushing for more game submissions recently (for a "secret initiative") we've been receiving an overwhelming amount of emails, text messages on WhatsApp (come on guys...) and other platforms from non-games.

PSA: @agpadvisory.bsky.social IS NOT LOOKING FOR SERVICE COMPANIES.

One of many awesome photos from the recent Reboot Develop. It was an absolute pleasure to attend and it was great catching up with everyone. Will see you again next year!

Now it's time to review and reply to all the incredible games since my recent post - We're on it with @agpadvisory.bsky.social

Otherwise feel free to ping me if you want to look at our current portfolio (If you're an investor/publisher) or if you're a larger studio looking for an exit or scaling support.

See ya'll soon!

I guess I should book some meetings for Reboot and not go in fully blind.

I'd love to take a look at games with a total production budget of $2-4M USD or lower. If you're looking to bridge the gap with additional financing. Send me an email and let's schedule something. 😍 @agpadvisory.bsky.social

It's only the beginning! Can't wait to announce some of the incredible games we've been part of. In the meantime, we continue in supporting super talented developers across the globe with their needs.

Here's to a great 2025!

Super excited that this is now available in Early Access!

Check out Timelie on Google Play:
play.google.com/store/apps/d...

Had a lot of people reach out so just to confirm my family and I are safe 🙏🙏

My now-broken headphones perfectly illustrate my GDC & flight this year:… | Pontus Mahler My now-broken headphones perfectly illustrate my GDC & flight this year: turbulent. I hit the worst turbulence of my life on the way home (7/18 hours)- my…

My now-broken headphones perfectly illustrate my GDC & flight this year: turbulent.

I hit the worst turbulence of my life on the way home (7/18 hours) - my headphones literally flew off mid-air and snapped on impact 🫠. But overall it was a good event. @agpadvisory.bsky.social will recap next week!

First day of GDC here in San Francisco! Landed very late this time (last evening) so going to be having a duel with the 12h time difference jet lag. But if you see me don't hesitate to say hi.

Have a great week everyone and hope you have some amazing meetings!

AGP is heading to SF with a team of 5, covering everything from publishing and investment to M&A, UGC and studios:

🕹️ @pontusmahler.bsky.social - #Publishers / #Investors / #Developers
💼 Jacques Benchetrit 🔜 GDC - #M&A and #Investment Focus
🎭 Tiago Teixeira Correia 🔜 GDC - #UGC Focus

Super excited to have Lili(Zehui) ZANG on the team. We've been working with her while at NetEase and now she'll bring her talents our way 😎.

Lili will be with us at GDC this year, so feel free to request a meeting with her on MeetToMatch! @agpadvisory.bsky.social

You can always email us at scouting@agoragamingpartners.com .

Wish you all a great weekend ahead, and a great event next week!

CC: @agpadvisory.bsky.social

I will sadly not be at DICE next week but my partner in crime Jacques Benchetrit will be. Find him on @meettomatch.bsky.social if you'd like to book a meeting! In the meantime our team will hold down the fort digitally.

We are still searching for incredible games to work with.