eRank SEO

Etsy Title Tip! 💡

"Only include holidays, special occasions, or recipient types if they’re essential to what the item is, like “birthday candle” or “Halloween costume”." 🎂🎭

This advice also extends to the Attributes within a listing; only use it if it is relevant!

#eRankCommunity

Small Business Saturday! 💜

Today is the day to support all those whose packing area is their kitchen table, have crafting supplies scattered on their couch, and spend more time with their customers than their family.

#etsysellers

It's Black Friday! 🤯

Historically, this is Etsy's busiest day of the year. We hope that sellers are hearing the cha-ching sound and have enough coffee to keep them going!

#etsysellers

Etsy Did You Know? 💡

It takes the Etsy platform roughly 15-20 minutes to get new listings up on search result pages. ⏰ So give your listing a little time to settle before trying to find it using our Rank Checker tool. 😎

#eRankCommunity

Etsy Don't! 🚫

Don't copy & paste listing title into your description. Sprinkle your keywords into casual-sounding language that gets buyers excited about your item. Include information about your product such as size, materials, aesthetics, and who it might be a great gift for. 🎁

#eRankCommunity

Did You Know? 🤔

Etsy tell us that attributes "act like tags and can help your item match with a shopper's search".

SO.... "If a phrase appears in your attributes, you don't need to add it as a separate tag."

(From Etsy's The Anatomy of a Well-Crafted Etsy Listing article!) 🌟🌱

#eRankCommunity

How Does Etsy Use Conversion Rates? 🌟

Etsy looks at clues from shoppers to determine whether a listing is appealing and meets expectations once clicked. They look at how well a listing converts to determine whether to boost that listing’s engagement rate and placement in search. 📈

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Check out our updated dashboard for:

🌱 traffic stats
🌱 trending keywords
🌱 competitor sales
🚀 and MUCH more!

You can even customize it if you drag-and-drop the boxes. ❤️‍🔥

This is in beta mode, so please share feedback with our team via the button in the lower-right hand corner!

#eRankCommunity

Do You Have an Etsy Auto-Response? 🗣️

Etsy's customer service standards include replying to messages within 48 hours (24 for Star Seller🌟). If you're away for the weekend, take advantage of setting up an auto-reply, so your potential customers hear back from you within that window.

#eRankCommunity

Etsy Did You Know? 💡

"New listings will still be shown in search even if they don’t have any reviews or ratings yet, as long as they don’t have any other listing or shop quality issues." 📝

#eRankCommunity

Let's Talk Etsy Messages! 📧

For their customer service standards, Etsy takes into account the time it takes sellers to reply to the first message in a thread. This also applies if another seller sends you a "thanks for your order"-type note!

#eRankCommunity

Etsy Title Tip! 💡

"Only include holidays, special occasions, or recipient types if they’re essential to what the item is, like “birthday candle” or “Halloween costume”." 🎂🎭

This advice also extends to the Attributes within a listing; only use it if it is relevant!

#eRankCommunity

Etsy Tag Do! ✅

DO aim for "long tail" keywords. Instead of using one-word or generic tags (such as "shirt" or "handmade gift"), use descriptive tags that are niched down to your products.

"shirt" ➡️ "floral cotton shirt"

#eRankCommunity

Let's Talk Holidays! 🍾

For your Etsy listings, be sure to ONLY use the Holiday or Occasion attributes when they are relevant for your items.

Etsy recommends leaving Holiday and Occasion attributes blank, rather than mis-categorize them!

#eRankCommunity

Conversion rate myth! 🤔

On Etsy, a shop's overall conversion rate does not affect where listings rank. The conversion rate that bears the most weight for search is how a specific listing converts for specific keywords. This means that sending traffic to your shop does not harm it!

#eRankCommunity

Are you multi-lingual? 💬

On Etsy, the title, tags, and listing descriptions should be in the language you chose during setup. Etsy will translate your listings for shoppers into their chosen language.

However, you can add your own translations to listings, if you're a polyglot! 🗣️

#eRankCommunity

Etsy Tip! 💡 While the number of images you have for a listing doesn't affect how it ranks, using all 10 images may increase your conversion rate. Why?

Because every photo helps tell the story of your item; texture, usage, colors, materials, styles, and more!

#eRankCommunity

Etsy Sellers! Do you have a shop banner? 🎨

Etsy tells us that "shop banners are the largest branding asset for your shop." So take advantage of this prime real estate? 🏡

Here are Etsy's recommendations for sizing:

Big Shop Banner: 1600 x 400px
Mini Shop Banner: 1600 x 213px

#eRankCommunity

Etsy Tip! 💡

Avoid using "your text here" placeholders in your listing thumbnail photo. It's actually prohibited by Etsy's House Rules! 🤯 Your main image must reflect an example of a finished product.

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✅ Etsy DO: Use all 13 tags
🚫 Etsy DON’T: Use 13 one-word tags

#eRankCommunity

Our team has exciting news to share! 🎉

You can use the eRank browser extension with the new Etsy Marketplace Insights tool for a deeper dive into keywords. The extension shows estimated click-through rates, a 15-month trend graph, and which countries the searches are coming from! 🚀

#eRankCommunity

Etsy's Top Keyword in September was....

*drumroll please* 🥁🥁🥁

"Halloween", with over 131k searches! 👻🎃

#eRankCommunity

Have You Seen? 👀

Etsy is partnering with OpenAI, so ChatGPT users in the US can discover, browse, and purchase items on Etsy directly through ChatGPT! 🤖

Ensure your superstar keywords and all important information are in your listing descriptions to help maximize visibility. 🌟

#eRankCommunity

We LOVE this quote from Etsy! 🤩😍

"Your search optimization strategy shouldn’t be “Set it and forget it.” Look at your stats on a regular basis to see which listings could be bringing your shop more traffic and refresh the tags and titles."

#eRankCommunity

Etsy Did You Know? 💡

"New listings will still be shown in search even if they don’t have any reviews or ratings yet, as long as they don’t have any other listing or shop quality issues." 📝

#eRankCommunity

The most pleasant sound 😊 Etsy cha-ching, selling notification sound

Our favorite sound 🤩🤩🤩

https://www.youtube.com/watch?v=SkLyhAKQrsM

#eRankCommunity

Etsy Title Tip! 💡

"Only include holidays, special occasions, or recipient types if they’re essential to what the item is, like “birthday candle” or “Halloween costume”." 🎂🎭

This advice also extends to the Attributes within a listing; only use it if it is relevant!

#eRankCommunity

Etsy Tip! 🚀

"Since categories act like tags...you don’t need to add tags that repeat the phrases that appear in your categories and attributes." Use your tag slots for a wider variety of keywords to broaden your reach! 🌱

#eRankCommunity

How Etsy Search Works! 💡

Etsy's algorithm "takes a holistic view of your listing—including title, tags, attributes, descriptions, first photo, reviews, and more—to help connect your items with the right buyers."

Take some time to get listings in tip-top shape before the holidays!

#eRankCommunity

Etsy Did You Know? 💡

It takes the Etsy platform roughly 15-20 minutes to get new listings up on search result pages. ⏰ So give your listing a little time to settle before trying to find it using our Rank Checker tool. 😎

#eRankCommunity