TagBob digital

Happy Halloween!

Whether you are heading out with the kids to do some trick-or-treating, you've decorated your home in funny and scary spiders, or you are taking this time to head to a service, we hope you have a great day!

We had the pleasure of working with the lovely people of AO Technologies for a refresh of their website.

aotechnologies.fr

You probably know this from your own experience:

Go to a new website, and if it takes a while to load then it's a quick goodbye.

Your site taking a bit to load? It can be a quick fix like a plugin update, or might be bigger issues.

Want to find out which? Then get in touch.

We've helped businesses in places like France and Croatia getting their websites up and running.

You an international organisation?

💬 Get in touch.

Is there a way for your website to be more about building relationships than salesmanship?

The charities and churches we work with often have a grander vision beyond the 'marketing framework' used to make sense of their website.

Can you website be a vehicle to build relationships?

Meet our Cat Resources department:

Glacier, Amber (Nick's cats),
Tigger (Simon's cat), and
Fred & Nala (Phil's cats).

It's jolly easy to forget that some of the simplest and most elegant solutions are right in front of you.

Remember to think outside of the box.

Thank you to @southwark4jesus for having us (by which we mean, our man on the scene, Nick) - it was inspiring and heartening to see the direction things are going in the local Southwark community.

In partnership with @thischurchuk, we hope to support the vision of churches.

Nick will be our man at the scene at Southwark Cathedral tomorrow to join for a Transform Southwark leaders' breakfast tomorrow.

We are supporting a great initiative called This Church which looks to support new church communities through an 8 day website programme.

We are a small team of Wordpress developers and marketers with a couple of decades of experience, here to come alongside small businesses, charities and churches.

Lets have a look over your site or marketing (with the help of our cats, of course)?

✉️ Get in touch
👉 digital.tagbob.com/contact/

There is a way to make your website help you achieve what your vision is.

Is it a case of getting one up and running for you?
Or reviewing what we could change on your existing site so that it truly speaks to your goals?

📩 Get in touch:
digital.tagbob.com/contact/

#SmallBusinessMarketing

What are some of the OG tips from Al Ries and Jack Trout on how you, as a small business, can position your brand?

✅ Be first
✅ Be niche
✅ Be perceived

Find out more on our latest blog 👇

digital.tagbob.com/2025/06/posi...

#SmallBusinessTips #Marketing

The AIDA model, one of the most quoted concepts in marketing, began it's life with the realisation that you can understand marketing as a process.

👋 Want to know more?

Follow our YouTube channel for the full series
www.youtube.com/@TagBobdigital

#smallbusinesstips #marketing

You've got an idea of what your business could be, and there is a way to make your website help you achieve that.

✉️ Get in touch with us today to uncover what's working, what's missing and how to support your vision

shorturl.at/Jx8g6

#smallbusiness #website

At the turn of the 20th century advertising theorists started to think of marketing as a process.

Find out more 👇

#MarketingHistory #SmallBusinessMarketing #SmallBizTips #smallbusiness #MarketingBasics #IndustrialRevolution #MarketingTips #InstagramForBusiness #BusinessHistory

There is a lot of issues related to what we inherited from the Victorians, but Cadburys was an interesting example of how to try and make a difference!

Read our blog for more:

digital.tagbob.com/2025/05/cadb...

#MarketingHIstory #BusinessHistory #SmallBusiness #StartUps

What was St Elmo Lewis' first rule of advertising?

Find out here 👇

#MarketingHistory #AIDAModel

How di the Victorian Era turn us into shoppers? 🏙️🍎

In short: urbanisation & food quality and pricing standards had a big part to play!

Watch here 🎥👇 #Urbanisation #MarketingHistory #ModernLife

NICHE MARKETING HISTORY TRIGGER WARNING

We were careful not to categorically say that Elias St Elmo invented the AIDA model, and that's in part because of this interesting article from Kansai University.

We know this is nerdy, but this is the kind of thing Simon loves

shorturl.at/OWOKp

Who is Elias St Elmo Lewis?

Besides having a cracking name, he's the name most often attached to discovering the AIDA model.

Find out more 👇

#MarketingHistory #StElmoLewis #MarketingModels

💡Before influencers, there was Pear's Soap.

Victorian ads that sold more than soap — they sold status.

How did a bar of soap shape beauty standards for a century?
👇

#HistoryMarketing #PearsSoap #VictorianEra

🧑‍🎓 We are on to our next marketing fundamentals topic: the AIDA Model.

The Victorian world was stiff competition during the industrial boom!

Find out more 👇

#MarketingHistory #VictorianEra #AIDAModel

🧠 What is the AIDA model in marketing?
It’s not just a catchy acronym — it’s your roadmap to turning browsers into buyers.

📣 Attention
💡 Interest
🔥 Desire
✅ Action

Today's blog topic as we kickstart our series 👇
digital.tagbob.com/2025/05/aida...

#Marketing101 #AIDA #Marketing

🚀 Want a faster website?
📉 Bounce rates killing your SEO?

Use pagespeed.web.dev to:

✅ Identify what’s slowing you down
✅ Get clear, actionable fixes
✅ Boost UX + SEO in minutes

Speed = trust. Trust = conversions.
Check your site now. 🔍💨

#WebDev #SEO #PageSpeed #UX #CoreWebVitals

We’re kicking off our next intro-to-marketing series—this time: the AIDA model. 📣

Developed in the 19th-century industrial boom, it’s still shaping how marketers think today.

👉 Curious? Follow for more marketing insights!

#MarketingTips #AIDAmodel #BusinessHistory

⚒️ 1800s: “We built machines to do the work.”
💾 2020s: “We built AI to write the reports about the machines that do the work.”
📅 2030s: “We’re just here to make sure they don’t unionise.”

📊 From market research to STP, execution & feedback—Kotler’s marketing process still remains the blueprint.

Dive into the full journey step-by-step in our latest blog 👉 digital.tagbob.com/2025/05/phil...

#MarketingStrategy #Kotler #STP #DigitalMarketing

Before digital funnels, there was AIDA.

In 1898, St. Elmo Lewis outlined how customers move:
Attention → Interest → Desire → Action.

We're continuing our series on where the biggest marketing models really come from.
Stay tuned. 👀

#MarketingHistory #AIDAmodel #DigitalMarketing

Lovely! Though we feel there's a lack of Al Pacino in this.