Training Health Communicators — The Need for a New Approach | NEJM
To prevent the spread of inaccurate information, academic and health care institutions
will need to equip scientists and clinicians to engage effectively on nontraditional
media platforms.
"The public’s gravitation toward informal, engaging styles of health communication indicates that there is a void to be filled... If reputable sources fail to respond to this shift, inaccurate information will continue to dominate" #SciComm #MedSky #PedSky www.nejm.org/doi/full/10....
05.08.2025 19:00 — 👍 3 🔁 2 💬 0 📌 0
Closing the communication gap: The new priority in public health
In an op-ed published August 2 in the New England Journal of Medicine, four members of Yale's health ecosystem lay out a case for how to make America trust
“And my last piece of advice – if you are a clinician or scientist
interested in communicating with the public — is to just start, even if you’re still a student!”
- @kmpanthagani.bsky.social
We talked to Panthagani about how to close the communication gap in public health ⬇️
10/10
05.08.2025 13:57 — 👍 15 🔁 5 💬 2 📌 0
More than 1/2 of Americans who tried new health tactics in the past year said that social media posts were the source of those strategies.
Only 1/3 learned about them from their doctor.
People are turning to social media for health advice.
Meet them where they are. Create your own science channel on social media and see what works and what doesn't.
5/10
05.08.2025 13:57 — 👍 7 🔁 3 💬 1 📌 0
Don’t blast people for not trusting vaccines. That anger – when directed at someone who is already hesitant – can actually make the problem worse.
A much better approach is to have these conversations from a place of empathy and seek to genuinely understand people's concerns and values.
Empathy goes a long way.
Shame-based messaging is common in online discourse, but it is counterproductive to trust building.
6/10
05.08.2025 13:57 — 👍 10 🔁 4 💬 1 📌 0
An illustration of speed bumps. Each bump has one of the following words: ICD-10-CM, syndromic, genomics, p-value, causative. Text reads, Think of every word that people are unfamiliar with as a speed bump. Even if we define the word or acronym, each of those is a speed bump when people are listening to you. ⚠️ People might tolerate one or two, but if they run into too many, they're going to want to get off the road.
Talk like a normal person.
To get practice speaking without jargon, try explaining a scientific topic to a family member and get feedback on whether or not they understood anything that you said.
7/10
05.08.2025 13:57 — 👍 7 🔁 5 💬 2 📌 0
Share what you know and what you don’t know.
Communicating uncertainty transparently helps maintain trust, especially when guidance is evolving.
8/10
05.08.2025 13:57 — 👍 7 🔁 5 💬 1 📌 0
Illustration shows two bubbles overlapping, one with a talking bubble, one with an ear. Text reads, Communicating with the public requires constant feedback, and listening as much as you’re talking.
Talk with people, not at them.
Clinicians are currently trained to justify the importance of their research to other academics, not their neighbors.
9/10
05.08.2025 13:57 — 👍 13 🔁 6 💬 1 📌 0
Let’s talk about science, baby.
Let’s talk about empathy.
Let’s talk about all we do know.
And all we don’t know, that may be.
Let’s talk about science.
🧵 Keep reading for a health communication crash course 1/10
@kmpanthagani.bsky.social @meganranney.bsky.social @ylepidemiologist.bsky.social
05.08.2025 13:57 — 👍 58 🔁 21 💬 1 📌 3
thanks for highlighting our article! cc @kmpanthagani.bsky.social @kkjetelina.bsky.social @tedmelnick.bsky.social @yalesph.bsky.social
04.08.2025 20:23 — 👍 5 🔁 2 💬 0 📌 0
Training Health Communicators — The Need for a New Approach | NEJM
To prevent the spread of inaccurate information, academic and health care institutions
will need to equip scientists and clinicians to engage effectively on nontraditional
media platforms.
Public health has a communication problem, and we need to fix it.
Excited to share our new piece in @nejm.org explaining the need to train more health communicators, with coauthors @meganranney.bsky.social, @kkjetelina.bsky.social, and @tedmelnick.bsky.social:
www.nejm.org/doi/full/10....
05.08.2025 13:35 — 👍 73 🔁 26 💬 4 📌 1
2️⃣ Training Health Communicators nej.md/3H7Bwn1
3️⃣ 𝘌𝘙 and Me nej.md/4kXqKhf
Subscribe to NEJM for the latest medical research: nej.md/subscribe
02.08.2025 13:05 — 👍 1 🔁 1 💬 0 📌 0
Training Health Communicators — The Need for a New Approach | NEJM
To prevent the spread of inaccurate information, academic and health care institutions
will need to equip scientists and clinicians to engage effectively on nontraditional
media platforms.
“Academic and health care institutions often discourage trainees and faculty members from engaging with the public online and in the media, emphasizing the risks associated with social media use and creating a culture of fear surrounding public communication.”
www.nejm.org/doi/full/10....
02.08.2025 23:27 — 👍 34 🔁 11 💬 5 📌 0
The EM power of research has the potential to improve outcomes for virtually every illness and injury that comes through our doors.
The ED is our laboratory. Come join us—the possibilities for investigation are endless.
@saemonline.bsky.social
@acepnation.bsky.social
@emresidents.bsky.social
14.05.2025 14:29 — 👍 5 🔁 4 💬 0 📌 1
Exciting Q&A and a full house for @kmpanthagani.bsky.social poster session: Whiteboard-Style Educational Video Improves Understanding of Buprenorphine in Low-Income Women Who Use Drugs. #SAEM25
14.05.2025 17:46 — 👍 3 🔁 3 💬 0 📌 1
Excited to be at #SAEM25 in Philadelphia!
We’re proud to showcase the outstanding contributions of Yale EM faculty, fellows, residents, and medical students. From presentations to awards, follow along as we highlight their impactful work throughout the conference. #YaleEM
13.05.2025 12:44 — 👍 2 🔁 1 💬 0 📌 0
Welcome to #YaleEmergencyMedicine on BlueSky! Here, we delve into the Science and Practice of #EmergencyMedicine, share cutting-edge research, and highlight the people advancing patient care. Follow us for updates, stories, and innovation in EM. #YaleEM
medicine.yale.edu/emergencymed/
22.01.2025 21:14 — 👍 1 🔁 1 💬 0 📌 0
How accurate are large language models in predicting cardiac events? Donald Wright, MD, MHS, presents ‘Association Between GPT-4 Computed HEART Score & 60-Day MACE’ to kick off Yale EM’s presentations for the day! #SAEM #Nerds25
02.04.2025 13:48 — 👍 1 🔁 1 💬 0 📌 1
behind the firewall authors.elsevier.com/c/1kL462dHVQ...
28.12.2024 02:12 — 👍 1 🔁 0 💬 0 📌 0
Postdoctoral Associate in Human Factors Engineering for Healthcare Research - Department of Emergency Medicine
| Office for Postdoctoral Affairs
🚨 Hiring!
Join our team @YaleEM as a Postdoc in Human Factors Engineering.
Help improve healthcare delivery w/ cutting-edge research. Please share!
postdocs.yale.edu/postdoctoral...
23.12.2024 13:50 — 👍 1 🔁 0 💬 0 📌 0
Boarding isn’t just an ED problem—it’s a hospital-wide systems issue.
Post-COVID, ‘Door to Floor’ times nearly tripled, with most delays happening after admission decisions.
Discharge bottlenecks and staffing gaps ripple through the whole system. doi.org/10.1016/j.aj...
22.12.2024 19:34 — 👍 3 🔁 0 💬 1 📌 0
🚨 First Bluesky post! 🚨 Excited to share our study in *Anesthesiology*:
"Factors Driving Non-Adherent Surgical Antibiotic Prophylaxis." We explore gaps, challenges, & solutions like clinical decision support! 🏥💻
pubs.asahq.org/anesthesiolo...
#HealthcareInnovation #ClinicalSupport #FirstPost 🫡
21.11.2024 18:01 — 👍 5 🔁 0 💬 2 📌 1
Exploring the Science and Practice of Emergency Medicine | Yale Emergency Medicine | Advancing patient care, research, and education | #YaleEM
https://medicine.yale.edu/emergencymed/
ER doc; Director, Penn Medicine Nudge Unit; Assoc Director, Center for Health Incentives and Behavioral Economics, Univ. of Pennsylvania. Data/behavioral science for improving care & preventing injury/overdose. https://chti.upenn.edu/m-kit-delgado
ER doc.
Okay at reading ECGs
Proud to have helped eliminate "excited delirium" in EM.
Aiming to correctly use the subjunctive in Spanish more often.
And I am never, ever sick at sea.
🇭🇹🇵🇷🇦🇺 Emergency Medicine and medical simulation faculty @YaleEm | A cautionary tale about your dreams coming true | Geriatric nerd | unhinged opinions are my own | #medicareforall
MD MPH; PGY4 Emergency Medicine at Yale. posting re: rural health services research, health care affordability, and emergency medicine.
https://medicine.yale.edu/profile/ryan-koski-vacirca/
Physician, Professor, Melancholic Optimist 🏳️🌈
(Health Policy, Health Economics, Finance, Politics, Public Health, Radiology)
New Haven, CT
Co-Host, Health & Veritas Podcast: https://insights.som.yale.edu/podcasts/health-veritas
Emergency physician & Dean of the Yale School of Public Health. Gun violence prevention researcher. Incorrigible optimist (because we can and do create change, together). Mom of two teens. GO BILLS. @meganranney at the other place 🛟🩺📉📈🧪
emergency medicine | addiction medicine | housing, homelessness, and health equity researcher | amateur native plant gardener 🌱| they/she/dr | 🏳️🌈🏳️⚧️ | views my own
Creator of youcanknowthings.com | Emergency Medicine resident | R dataviz nerd | SciComm writer | posts my own views and not medical advice | #MedSky
official Bluesky account (check username👆)
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