Radio’s acknowledgment of holidays hasn’t changed much.
Digital media provides more content opportunities to recognize those holidays. But the human connection is the real opportunity in the AI era.
@ronharrellradio.bsky.social
StoryFinder + Brand Consultant + Talent Coach www.HarrellMediaGroup.com
Radio’s acknowledgment of holidays hasn’t changed much.
Digital media provides more content opportunities to recognize those holidays. But the human connection is the real opportunity in the AI era.
The “Christmas Music on the radio” season begins!
105.3 The Breeze WNOH, Hampton Roads, and 96.1 WTSS, Buffalo, flipped at Midnight EDT.
Friday, Star 93.3 WAKW, Cincinnati, fired up the Yule Log. #Christmas
Now, Tesla is dropping FM radio?
Well, this really smart professor says Creatives are immune to the AI takeover. That's hope for radio content creators. tr.ee/FM-Tesla-AI
“Before The Next Teardrop Falls.” Freddy Fender. The OG Bad Bunny. #AT40
31.10.2025 03:25 — 👍 1 🔁 0 💬 0 📌 0When is the last time you devoted HOURS of critical weekend listening to your radio and audio brands?
Radio programmers and brand managers don't get the full weekend off.
It's some of the best listening you'll do.
Oh, and get ready to be frustrated. It means you're finding improvement opportunities.
Lots of cross-pollination with their other brands.
22.10.2025 18:38 — 👍 0 🔁 0 💬 0 📌 0Billboard has revised its system of removing songs from the Hot 100 singles chart once they've gotten too old to qualify as contemporary hits. n.pr/47jHqut
22.10.2025 18:30 — 👍 105 🔁 14 💬 11 📌 2Movie trailer voice: "In a world without ratings...would your brand survive on story alone?..."
My thoughts triggered by an industry news story late last week. tr.ee/Ratings
For someone, today is the first time they're hearing or seeing your message. My focus group experience with the new #TaylorSwift album. Don't forget the normal people.
tr.ee/Taylor-Swift...
Diane Keaton. She had the gift of making her characters likable, even if you didn’t want to like them.
12.10.2025 01:51 — 👍 1 🔁 0 💬 0 📌 0I gave up and took the dog for a walk with 10 minutes to go.
The Sunday Night Savior turned out to be an instant classic ending.
When do we hang in there or cut our losses?
tr.ee/SundayNightS...
College football is back! I share an opening weekend listening experience and show you how my mother used to prepare for her team every weekend. tr.ee/Winning
05.09.2025 20:07 — 👍 0 🔁 0 💬 0 📌 0Okay, SiriusXM. I know radio programmers give you the critical eye at times. But high-five for playing Parts I & II of “The Love I Lost.” @siriusxmprog.bsky.social
31.08.2025 17:44 — 👍 0 🔁 0 💬 0 📌 0FOR IMMEDIATE RELEASE : Old Timer comes out of Cracker Barrel animation to join Harrell Media Group. tr.ee/OldTimer
23.08.2025 02:16 — 👍 1 🔁 0 💬 0 📌 0Celebrating an enduring medium. #NationalRadioDay
21.08.2025 01:36 — 👍 0 🔁 0 💬 0 📌 0“Let’s circle back and leverage our bandwidth before we put a pin in it.”
We all use the business catchphrases and roll our eyes at others who do. How do we replace cliches with clarity? How do we have fun with it?
It's this week's Manage Monday. Read it and share with your “augmented workforce.”
This week's Talent Tuesday linked to 93XRT in Chicago to hear Midday host Annalisa paint pictures in one simple but powerful visual break.
05.08.2025 22:29 — 👍 0 🔁 0 💬 0 📌 0The baristas were signing along to the hook of the popular song.
My observation created a cover song discovery. That turned into thoughts about why leaders should encourage teams to interpret the original idea.
It’s a 4-minute read and includes a cover song I didn’t know existed. 🙂
One of the most viral video moments this year. It contains ageless, basic elements of popular stories.
If you're a content creator, are you chasing the story or leading the story?
The Coldplay Kiss Cam viral incident got me thinking about where we look for those stories.
If TLC “Waterfalls” fits your radio format, play it. Every GenZ barista at Starbucks was singing along with it just now.
23.07.2025 19:49 — 👍 0 🔁 0 💬 0 📌 0Budget cuts? Look out. NPR affiliates took that fast ball to the fence last Friday.
If you want someone to give money, give them a reason to give.
I offer three insights in this blog for commercial and non-commercial brands to consider when acquiring audience and facing budget cuts.
It will be interesting to see how advertising agencies shift the demo targets.
17.07.2025 21:43 — 👍 1 🔁 0 💬 0 📌 0The British government aims to make all 16- and 17-year-olds eligible to vote starting in the next U.K. general election. Some voting age limits are changing in the U.S., but only at the local level.
17.07.2025 21:21 — 👍 333 🔁 54 💬 47 📌 15'Nick' was transparent with his personal information on the phone.
This week's Sunday Story Finder is a reminder of the accelerated generational differences in the digital-first era.
How do we better manage cross-generational teams? tr.ee/wEMOs5Eet3
July 5th. The signers of the Declaration of Independence woke up the morning after the 4th and thought, "Now what?"
If you're a visionary, a risk-taker, and a leader of people and projects, the "day after" is your day.
The adrenaline shifts from emotional hype to Focus & Grind.
Radio benchmark contests: nearly as old as the medium.
I had a listening experience this week with the @bobbybonesshow.bsky.social that reminded me why these features go beyond the tactical advantages.
Bonus: I was able to get a current events image for this blog.
tr.ee/YjvYft
The ride started as a lost-in-translation moment. However, I learned something about the importance of clear messaging as we build community and relationships with customers and audiences.
Read this week's Story Finder moment.
bit.ly/4epzKKn
My travel delays and cancellations last week were minor compared to those of most travelers. But three people didn't treat my problems lightly. They're the subject of this week's Story Finder moment, and why it matters for anyone wanting to impact customers and clients. @americanair.bsky.social
16.06.2025 22:03 — 👍 0 🔁 0 💬 0 📌 0