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@dmexco.bsky.social

A Meeting place for key players in digital business, marketing and innovation. September 17 & 18, 2025 #DMEXCO25 Imprint/Privacy on Website

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Sponsored // Marketing decisions under pressure. That’s why the​ W&V Summit 2026 matters.Β 

πŸ“ March 11–12 | MunichΒ 

The strategic kickoff for CMOs & marketing leaders.Β 

🎀 Speakers include leaders from Volkswagen, Telekom, P&G, dm & more. 

πŸ‘‰ Get your ticket now: https://events.wuv.de/tickets/

10.02.2026 09:00 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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2026 is loading and so is the next chapter of DMEXCO. πŸ’«

Big questions, bold ideas and what’s next for marketing, media and tech are already taking shape.

One hint?
A new motto is coming soon – and it’s made for what lies ahead. πŸ‘€

#DMEXCO #NewYear #DigitalMarketing #MarketingTrends #DMEXCO2026

01.01.2026 09:00 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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We want to say thank you! ✨

For the energy you brought to DMEXCO, for the conversations that shaped the agenda, and for being the heartbeat of this community.

Enjoy the season, take the break you’ve earned, and step into the new year with fresh fire.

Happy Holidays.
Your DMEXCO Team ❀️‍πŸ”₯

19.12.2025 09:00 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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What looks like a matcha latte moment is actually a cultural shift shaping how consumers cope, choose and connect with brands. ✨

Why this matters more than ever?

πŸ‘‰ Read more: https://dmexco.com/stories/little-escapes-how-brands-can-profit-from-little-treat-culture/

#DMEXCO #LittleTreatCulture

03.12.2025 07:54 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Couldn’t make it to every stage? We’ve got you covered. πŸ™Œ

Dive into all sessions anytime in the DMEXCO Video-On-Demand Library.

Log in now or register for free: https://community.dmexco.com/login/de-DE/event/dmexco-2025/ticket/VGlja2V0VHlwZV82MzQ2MA==/page/UmVnaXN0cmF0aW9uRm9ybV81NDcyOQ==

13.11.2025 14:41 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Big news! πŸ’₯

Our very own Verena GrΓΌndel, DMEXCO Director Brand & Communications, has been named one of Germany’s 100 most influential women by STRIVE Magazine.Β 

We couldn’t be prouder to see her recognized among the country’s most inspiring changemakers. πŸ’«

#STRIVE100 #DMEXCO #BeBoldMoveForward

23.10.2025 11:03 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Missed it live? πŸš€
You can rewatch now Kai Hudetz’ (Managing Director, IFH KΓΆln GmbH) keynote β€œE-Commerce in the Age of AI” and all sessions from #DMEXCO25 on our Video-On-Demand platform.

Two days of insights, trends & inspiration – now available anytime, anywhere.
πŸ‘‰ https://bit.ly/4n4Kq3y

15.10.2025 11:45 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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In the latest DMEXCO podcast, host Verena GrΓΌndel talks with Rafael Narvaez, CMO of Mutti, about doubling international revenue in just five years – and why bold moves and cultural sensitivity go hand in hand.

Podcast πŸ‘‰ https://bit.ly/42Z83n0
Keynote πŸ‘‰ https://bit.ly/4nGwrSR

07.10.2025 13:00 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
ein Mann mit Brille und einem grΓΌnen Hemd

ein Mann mit Brille und einem grΓΌnen Hemd

ein lila und weiß gewellter Hintergrund

ein lila und weiß gewellter Hintergrund

AI isn’t replacing pharma sales reps – it’s upgrading them. πŸ’Š

In his DMEXCO column, Thilo KΓΆlzer explores how AI is reshaping pharmaceutical sales.

Read the full column now: https://bit.ly/3IQrZSj

06.10.2025 13:45 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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In our new Insight Out edition, we spoke with Sarah GrohΓ©, founder and Managing Director of erlich textil. She shares what it means to challenge taboos in marketing and which strategic question is on her mind as she looks toward 2026.

Read the full interview here: https://bit.ly/4nnYnuH

26.09.2025 08:44 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Couldn’t catch everything live at #DMEXCO2025? Now’s your chance to revisit the highlights.
Stream the sessions and masterclasses you missed, refresh your insights and get inspired all over again!

Start your binge-watch now: https://bit.ly/4pEbIQQ

#DMEXCO2025 #OnDemand #DigitalMarketing

24.09.2025 09:45 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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What drives creativity in 2025? ✨ @view3200​ asked the participants of the Creativity Summit at #DMEXCO25 for their insights – and the answers might surprise you.

You missed it? You can watch all sessions in our on-demand library: https://bit.ly/3IrrbDi

#DMEXCO2025 #CreativitySummit

23.09.2025 15:45 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
a man smiling for a picture

a man smiling for a picture

a colorful background with white text

a colorful background with white text

a screenshot of a website

a screenshot of a website

In our latest Insight Out, Giuseppe Fiordispina shares how he balances creative stunts, digital innovation and data-driven toolkits – all with one goal: making brands part of people’s identity.

Read his take on the future of marketing leadership now πŸ‘‰ https://bit.ly/4nQQo9j

23.09.2025 13:05 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Thank you so much for 2 amazing days of #DMEXCO25
We laughed, learned and hustled from stage to stage. We listened, talked and discussed.
But most importantly: we made great new connections and loved seeing all of you here with us in Cologne!
See you next year!
#DMEXCO2025 #BeBoldMoveForward

18.09.2025 16:58 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Thanks for joining us these past two days, it was just great!
We hope you all get home safely and manage to recap these special moments here in Cologne.

See you next year back here in Cologne on September 23 & 24!

#DMEXCO2025 #BeBoldMoveForward #DMEXCO2026

18.09.2025 16:53 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Dora Osinde, Founder YEAH BUT NO, and Alma Lipa, CDMO L’OrΓ©al DACH, told us about the bravest steps in their career up to now and how taking on a profession in marketing may be one of the most rewarding jobs there is!

#DMEXCO2025 #BeBoldMoveForward

18.09.2025 15:07 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Lufthansa Group is working on a new identity – we spoke to Olivier KrΓΌger, CMO Deutsche Lufthansa AG, who shared his thoughts on what innovation and modern leadership mean to him at our CMO Summit.

Thank you so much, Olivier!

#DMEXCO2025 #BeBoldMoveForward

18.09.2025 13:17 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Unique, authentic, trendy, relevant and with focus on pop-culture –the pace that social media sets creates challenges for a lot of brands and creators: trends are not just being formed in big target groups, but rather in niches existing on the different platforms!
#DMEXCO2025 #BeBoldMoveForward

18.09.2025 12:01 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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It is not just hot air when we say: get your insights at #DMEXCO25 from the leaders of the industry! πŸ’‘

Thank you, Digiday and W&V for making this amazing CMO Summit possible!
Did you guys take part? Which marketing leader were you able to listen to?

#DMEXCO2025 #BeBoldMoveForward

18.09.2025 11:19 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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DMEXCO is about the people that connect during these two very special days – we can not stress this enough!
Keep on being curious, keep on pushing our industry and keep on coming back to Cologne! 😍

What was your highlight so far? How often have you been to DMEXCO?
#DMEXCO2025 #BeBoldMoveForward

18.09.2025 09:49 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Nothing bad ever happens to a writer!
That’s Ann-Kathrin Schmitz’, Founder of Baby got Business, advice to all of us who are in storytelling!
In times when AI helps us to optimize our workflows and creatives, the community still craves human interaction! ❀️
#DMEXCO2025 #BeBoldMoveForward

18.09.2025 07:48 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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πŸ’‘GRL PWR on and next to our Agencies Stage! πŸ’‘
What it took the two of them to find their place in business? Well, it fits our motto #BeBoldMoveForward!

Thanks for sharing your experiences, Katharina and Alina! We can’t wait to see more women in leadership.

#DMEXCO2025 #WomenInLeadership

17.09.2025 18:22 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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#DMEXCO25 is not only about the innovation, it is about connecting with people and sharing our experiences!

Thank you, Sabine JΓΌnger, VP Otto Advertising, for your insights!
What we learned from Sabine? Stay honest, stay curious and be open to learn!

#DMEXCO2025 #BeBoldMoveForward

17.09.2025 17:13 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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The brightest industry minds together in one spot: that’s #DMEXCO25 for you!

We are half way through day one and our Thought Leaders’ Summit powered by Wall Street Journal already transformed buzz words into high quality knowledge!

#DMEXCO2025 #BeBoldMoveForward

17.09.2025 15:28 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Tech Enablement is not only about bringing the best products to market, but also considering the workflow and accessibility of teams in marketing working with tech.
Thank you, Alex Fannius, VP EMEA, Taboola for the holistic approach on how to successfully integrate tech innovation.
#DMEXCO2025

17.09.2025 14:41 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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TV forms society – Malte Hildebrandt, CEO of Screenforce, who appeals to marketers to keep up the invest in TV as a channel in order to be able to keep on providing high quality journalism to the population at large.
What's your take on TV advertisement looking into the future?
#BeBoldMoveForward

17.09.2025 13:46 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Céline Flores Willers shared her expertise on our Center Stage today at #DMEXCO25 ✨
Most importantly?
Corporate Influencing should be like an application process – whoever really wants to do it, might do it best!

#DMEXCO2025 #BeBoldMoveForward

17.09.2025 12:45 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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In our Commerce Summit this morning our experts talked about

❀️how new giant players reshape the markets
πŸ’™how loyalty is formed and
❀️which standards form the #CustomerExperience now and most importantly in the future

#BeBoldMoveForward #DMEXCO2025 #Summit #WorldOfCommerce #Commerce

17.09.2025 12:30 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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AI is going to be the rocket ship to transform our ideas and human creativity into execution!

Claire-Louise Green, VP Marketing EMEA, Adobe & Jay Trestain, EMEA Lead Marketing Transformation & Client Partner, IBM iX shared their insights with us - thank you!

#BeBoldMoveForward #DMEXCO2025

17.09.2025 11:28 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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β€œThere has never been a more exciting time for search than right now!”

Gaurav Bhaya, Vice President, Google Ads, stressed in his talk on our Center Stage how we are entering a whole new Era of Search.

Let’s face this new era together – thank you, Gaurav! πŸ’‘

#BeBoldMoveForward #DMEXCO2025

17.09.2025 10:07 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0