Brian Solis

It’s never too late to reinvent yourself. It’s only too late if you don’t listen to the part of you that never stopped believing. ✨

AI maturity declined YoY by 9 points. Simply applying AI to existing operations has actually weakened companies. AI Pacesetters achieved dramatically different outcomes, scoring 9 points higher. Why is AI working better for some businesses? 👇

www.forbes.com/sites/brians...

My latest article in Forbes explores the divide that is emerging in the corporate landscape. On 1 side, companies are slapping AI onto whatever they're already doing. On the other, a leading cohort uses AI as a catalyst to reimagine possibility.

Here's what they do 👉
www.forbes.com/sites/brians...

Was just reading this review of #Mindshift by Natalia Parra-Khachper. To have someone like her not only read the book, but also take the time to comment is both humbling and rewarding. 🙏

Dear Natalia, I look forward to spending time with you in NY!

👀 www.amazon.com/gp/customer-...

A summary of my conversation with the authors of the best-selling book, Age of Invisible Machines, Robb Wilson and Josh Tyson, for their podcast published by UX Magazine.

briansolis.substack.com/p/ai-adoptio...

Don't forget to like and subscribe!

What does it take for businesses to successfully adopt AI? I joined Robb Wilson and Josh Tyson for UX magazine to discuss why true AI adoption requires rethinking nearly every layer of business infrastructure, and how the C-suite mindset must shift to meet the challenge.

👉 uxmag.com/articles/ai-...

We’re finally going to see is not only the breakdown of silos within organizations, but actually the integration of AI agents with people to automate and augment the work. Augmentation is the opportunity for the future of work.

My interview in InnoLead 👉 www.innovationleader.com/technology/u...

"Remember, design the future on purpose, or it will be designed for you."

www.linkedin.com/posts/brians...

Arrived in Sydney for @sxswsydney.com 🇦🇺🙌

So many incredible speakers!

AI isn’t “taking jobs,” it’s taking tasks. The leaders who win don't pit AI against employees, they redesign work now.

I break down the signals behind Accenture’s “exit if not reskilled,” Walmart’s “every job will change,” and JPMorgan’s “fully AI-connected megabank."

🎥 youtu.be/eSUfw-ZtAYc

We've been taught to follow the rules, but not to ask questions or dare to challenge convention. Historically, companies were meant to operate efficiently and meant to scale. But AI is challenging the very nature of what it means to be an organization and an employee.
www.forbes.com/sites/servic...

In my latest article for Forbes, I explore the concept of "Agentic Workforce Management," a new model for orchestrating how humans and AI agents work together to drive exponential productivity, creativity, and growth.

Please read (and share) the article. 🔗
www.forbes.com/sites/brians...

CEOs are loudly proclaiming AI as the next frontier. But a sobering truth hides behind the fanfare...most organizations aren’t walking the walk (but they're acting like it). Let's take a look at the reality...

Please read, share, and tell me what you're thinking!

www.forbes.com/sites/brians...

I'm beyond excited to represent ServiceNow at the Global Drucker Forum.

🚨Leadership: All Hands on Deck: The CEO Guide to Using AI

How can senior executives capitalize on emerging AI tools to do their own work better? And how necessary will that become to abilities to lead?

www.druckerforum.org/

Hunter S. Thompson’s Lesson for Executives Determined to Automate Their Workforce - Brian Solis I was thinking about the Accenture and Walmart news on AI and jobs. It reminded me of a letter Hunter S. Thompson wrote a friend reminding him the importance of purpose in our work. For power users, p...

You can’t automate your way to innovation. 💡

Execs who hit the easy button will find themselves less competitive than executives who explore a balance between AI automation and augmentation. 💪🦾

briansolis.com/2025/09/hunt...

Hunter S. Thompson’s lesson for executives determined to automate their workforce and exit employees without fully understanding the actual future of work...

👀 briansolis.com/2025/09/hunt...

Perhaps today is the day to take that first step?

Having a little fun with Canva AI and iMovie. 🎬

The future happens to you or because of you.
Lead the way.
www.mindshift.ing
✨

We need new leadership.
We need you...

a.co/d/buh25xB

I joined Beena Ammanath, Executive Director at Deloitte's Global AI Institute on the Ignition podcast.

We explore why AI is different from past technology waves, what it asks of leaders, and how we can turn disruption into a competitive advantage.

Please listen and share!
youtu.be/u4cmweUCKnw?...

What an absolute joy of a conversation with Marbue Brown on Be Customer Led 🙌 . We explore how to lead CX strategy in an era defined by disruption, AI, and shifting customer expectations, lessons from Disney and Chick-fil-a and more!

🎧 podcasts.apple.com/us/podcast/b...

Please give it a listen. 🙏

YouTube video by BrianSolisTV The Illusion of Conscious AI and Why Fake Conscious AI Could Hack Our Humanity

Microsoft AI CEO Mustafa Suleyman warns that seemingly conscious AI is coming. But don’t confuse simulation with sentience. AI doesn’t feel, but we do.

Please watch and share... 👀

🎥 youtu.be/mGSGzbaxj4w

In the valley of dreams,
be the dreamer
and the doer...
✨

Trust me 🤞
#siliconvalley

This is a moment to pause and take stock with AI ⏸️

CEOs, CIOs, CHROs, CFOs, COOs, and boards, are looking for answers to accelerate AI adoption and transformation. But are they asking the right questions?

Please read (and share)! 🙏

📈 www.forbes.com/sites/brians...

Pictured: Caroline McHugh

AI at work sparks both anxiety and opportunity. The real challenge? Closing the unseen gaps between fear, skills, and potential.

Consider subscribing to my exclusive newsletter, "A Quantum of Solis."

👉 open.substack.com/pub/briansol...

The only person you should become, is yourself...

Do 95% of AI projects fail? @MIT says yes.
Here’s the truth, it has NOTHING to do with AI. The real problem? Leadership, literacy, & mindset.
AI is not RPA 2.0. It’s a catalyst for reinvention.

Here’s how to cross the GenAI Divide 👇

Please watch👉 youtu.be/MZFARUZr2-8

A reminder to think different...

Have you ever fallen down while trying to do something new or something you believe in? It's hard to get back up. It's even harder to get back and forget about falling down. But failure isn't falling down, it's about how much you allow it to hold you back.

I'm working on not looking back. You?