Lukas Oldenburg

BigQuery + Functions: ETL Without Pipelines Shrink your data stack by letting BigQuery transform and Cloud Functions enrich — no heavyweight pipeline tool required.

Haven’t tried this, but absolutely sounds worth a look: #BigQuery #ELT #DWH #GCP: “BigQuery + Functions: ETL Without Pipelines“ by Codastra on Medium: medium.com/@2nick2patel...

YouTube video by Piwik PRO One sheet to admin them all / Lukas Oldenburg / Piwik PRO Day 2025

My short presentation video on #PiwikPro Manager from PiwikPro Day 2025 is now available on YouTube: www.youtube.com/watch?v=SVgI... - just like the many other great ones from that day!

Thx for teaching me a new word.

My first visit to a nuclear power plant (Beznau) was very interesting and really made me glow!

If you move to #Server-Side Tagging, don't just assume that vendor endpoints always work. That is far from the reality. While it was not so easy to configure to regular email schedule, #Tealium Server-Side's connector performance dashboard closes this gap for me at a client nicely.

YouTube video by LastWeekTonight AI Slop: Last Week Tonight with John Oliver (HBO)

threat is real: Where will #AIslop (Spam and Fake News created via #GenAI) lead us? Back to radical censorship? Civil wars because each side will just claim the other side is producing “AI fake media”? In any case it will deepen the climate crisis & societal divisions youtu.be/TWpg1RmzAbc?...

Piwik PRO Day 2025 Join us for the second edition of our biggest digital event!

#PiwikPro Day 2025 has started. Check out the many interesting presentations and join mine at 15:00 CEST: piwik.pro/piwik-pro-da...

"Wenn Sie diese E-Mail nicht mehr empfangen möchten, können Sie diese hier kostenlos abbestellen." - Wow! KOSTENLOS abbestellen!? Das ist mal ein Angebot! 🤣

#Microsoft #Teams is maybe the best example for how shitty products can become a market standard. Main client switched from Slack to Teams a year ago and I can't count how much time and how many nerves I lose every day because of how shitty, clunky, unorganized and inconsistent Teams is. #weeklyRant

Piwik PRO Day 2025 Join us for the second edition of our biggest digital event!

You can still join many good-looking folks and me for the virtual #PiwikPro Day next Tuesday. I will show you my free tool that turns Admins from Piwik Amateur to Piwik Pro! piwik.pro/piwik-pro-da...

Not new, but #Zuckerberg criminal energy once more: Visiting a website with #Facebok Pixel installed a local server on ur #Android device which connected anonymous users' behavior (incl incognito mode) to real users if u also had the Facebook or #Instagram app. localmess.github.io 🤯

When #PiwikPro started throttling their API this year without giving client a proper way to prepare or test for this, they told me that I could use the X-Retry-After header in the response to handle when to trigger the next request... Turns out this header always contains "0" and is thus useless.😑

😆

... The agency laments the new red tape & that they can no longer deploy tags themselves to the website through the TMS since a recent website migration. Fun fact: The whole thing would not load anyway because the #ContentSecurityPolicy blocks it, so they might as well go ahead and deploy it...🤣

... the script for "The Trade Desk" (TTD)... Ofc, TTD is neither legally approved nor listed in the privacy section. TTD's script cookie-synchs with first-party data grabbing services and it gobbles up any email or phone number it can find in form fields...

An URGENT pixel request on Friday for a campaign that's to launch on Monday. The "pixel" is a request to domain A which loads an entire #GoogleTagManager container onto the page which in turn could load anything onto the page... :D Atm it "only" loads ... (tbc)

I just burned my first CD since I don't remember when... It wasn't easy... :D

Do you prefer the pre-AI world where documentations were written in shitty language by people who struggled writing in entire sentences, or the present where they look professional, but are full of often unreflected copy-paste blabla with meaningless adjectives and bullshit bingo all over the place?

Another move by the #woke US government banning unwanted words from the public because thou shalt lie is what God told them to do.

Elitenmonitor: Wie viel Osten ist in den Chefetagen? Podcast-Folge · Das war der Tag · 19.09.2025 · 3 Min.

The wall has been down for nearly 37 years now, but the top 100 German companies don’t have a single Eastern German C-level executive! #germany #gdr podcasts.apple.com/ch/podcast/d...

‘Jimmy Kimmel Live!’ Replaced With Charlie Kirk Tribute on Sinclair’s ABC Stations; Company Demands Kimmel Apologize and Donate to Kirk’s Family and Turning Point USA Sinclair will air a Charlie Kirk tribute special in Jimmy Kimmel's timeslot on Friday, and is demanding that the host donate to Kirk's family.

variety.com/2025/tv/news...

This is what corporate collaboration with a fascist takeover of a formerly liberal democratic country looks like:

Jimmy Kimmel Live Replaced With Charlie Kirk Tribute; Sinclair Demands Apology

Discovering the channel performance reporting for Google Ads Performance Max

A lot to say about this pseudo-sankey diagram, but because my opinion is completely biased when it comes to talking about the G Ads, I preferred to let Alan Grant to comment on these metrics moving in herds...
#dataviz

#charlieKirk is #maga Horst Wessel.

😅😅that must be one of the first acronyms I’ve learned from my dad on his Schneider computer in the 80s

WordPress Meetup Q3/2025: Cookies und Datenschutzrecht in der Schweiz, Thu, Sep 11, 2025, 7:00 PM | Meetup Liebe Zürcher WordPress Community Wir freuen uns, euch zum dritten Meetup des Jahres 2025 zu treffen. **19:00 - 19:30 erster Vortrag: Langweilig – und doch wichtig: Datens

Cookie-Banner: Wo sind sie rechtlich erforderlich und wie bändigt man die «Consent-Technik»? 🛠️

Darüber sprechen Frank Mickeler und ich am #WordPress Meetup in Zürich am Donnerstag:

www.meetup.com/wordpress-zu...

Termin: 11. September 2025 um 19.00 Uhr bei Liip am Limmatplatz, kostenlos! 👋🏻

Good idea

"Confusingly, this effort is being taken up at the same time that people are Very Concerned about dropping birth rates, but it makes sense when you understand that they don’t like the children we currently have. They want us to make other ones instead." 😆😫

Data Engineering Acquisitions Consolitaions in the [[Data Engineering]] market are happening fast. Tools from the [[Modern Data Stack]] get unified into bigger [[Data Platform]]s.

In case you want to follow along with the latest acquisitions, I curate a list in my notes. Check out its announcements and related notes here.

Not saying the name, but the best way to ruin your vendor-client relationship: In renewal contract for 24-25, vendor silently slid in a cost for a previously free feature, without mentioning that explicitly to the client. Now, a year later, they tell us we need to pay for using that feature...

When a #CDN is introduced and all developers just check the performance of the first pageview of a user, strongly believing that a CDN just MUST improve the page performance...