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Jenny Olson

@jennygin18.bsky.social

Assistant Professor of Marketing at Indiana University ❀️🀍 Researches financial decision making and social cognition | Appreciates a good cupcake 🧁

86 Followers  |  99 Following  |  15 Posts  |  Joined: 25.01.2025
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Posts by Jenny Olson (@jennygin18.bsky.social)

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What a fun couple of days in Chicago - enjoyed some great food, friends, and research conversations πŸ€‘ #uic #depaul

17.05.2025 00:09 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Yes, there are going to be situations where joint accounts may not be ideal - we discuss these important caveats in our paper!

09.02.2025 22:43 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

For sure - we acknowledge important caveats like these in the paper (which I mention in the article as well).

09.02.2025 22:41 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
Preview
Sharing Bank Accounts Can Deepen a Couple’s Relationship (Gift Article) Fewer couples are combining their bank accounts. But that trend may not promote partners’ overall financial health, experts say.

With Valentine's Day right around the corner, there's nothing more romantic than merging finances! ❀️

Check out my recent interview in the @nytimes.com:
www.nytimes.com/2025/02/09/b...

You can find our @jcrnews.bsky.social research here: doi.org/10.1093/jcr/...

09.02.2025 21:30 β€” πŸ‘ 6    πŸ” 2    πŸ’¬ 2    πŸ“Œ 0

(9) We thank our entire review team for constructive feedback throughout the review process + a major league professional sports team and the National Park Service for sharing data.

#ConsumerPsychology #BehavioralResearch #Happiness #Income

28.01.2025 20:20 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

(8) This research reveals the flaws in how we think about happiness, human needs, and income. 🧠✨

Bottom line: Perception is not reality!

28.01.2025 20:19 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

(7) When we ask people directly, we find that:
βœ…the priority level assigned to various human needs does NOT systematically vary by income AND
βœ… income either has no effect on actual happiness OR the opposite effect such that lower-income consumers report greater happiness.

28.01.2025 20:18 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

(6) Here’s the catch: these lay theory-driven inferences are faulty!

28.01.2025 20:18 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

(5) This lay belief leads to income-based inferences.

People BELIEVE that low-income consumers do (and should) prioritize their physical needs first, but high-income consumers (who have presumably already fulfilled their physical needs) can prioritize their psychological needs.

28.01.2025 20:18 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

(4) We show that people hold a lay belief that human needs must be fulfilled in a linear, step-by-step way.

In other words, people must completely satisfy their lower-level physical needs (food, water) before fulfilling their higher-level psychological needs.

28.01.2025 20:18 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

(3) Across a series of different domains, we show that relative to themselves, people expect low-income individuals to enjoy psychological consumption experiences LESS and high-income individuals to enjoy them MORE.

Why?

28.01.2025 20:17 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

(2) Does income impact happiness from life’s experiences?πŸ’‘

We find that people BELIEVE income determines how much people will enjoy β€œpsychological consumption experiences” like visiting a park or attending a comedy show, concert, or sporting event.

28.01.2025 20:17 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

New paper alert 🚨

Excited to share that our new paper, "When and Why Consumers (Erroneously) Believe Income Impacts the Enjoyment of Consumption Experiences," has been published in @jcrnews.bsky.social!

Check it out here: tinyurl.com/happyjcr

A quick🧡

28.01.2025 20:17 β€” πŸ‘ 6    πŸ” 2    πŸ’¬ 1    πŸ“Œ 0

No worries - I know how it goes! Thanks for sharing our work πŸ’ͺ🏼

27.01.2025 04:45 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Thanks for posting! We actually find that consumers believe that wealthier people will enjoy these experiences *MORE* than ourselves or lower-income people. And it’s due to which needs we think they do (and should) prioritize.

26.01.2025 21:00 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0