Project Oasis

- Knowledge of the independent digital media ecosystem in the U.S. and/or Canada.

Find out more and apply! 👉 bit.ly/48IYzjn

🇺🇸🇨🇦 Are you based in the U.S. or Canada? Apply to work as a Digital News Media Researcher for Project Oasis.

We are looking for someone with:
- Strong writing, research, and interviewing skills.
- Detail-oriented work ethic with a track record for completing projects on time.

👉 Brave Media is a global initiative led by @bbcmediaaction.bsky.social that seeks to strengthen independent media through local solutions. @sembramedia.org leads four lines of work from and for Latin America.

🗓️ September 26 at 11:00 CET – Under Pressure: How Resource-Constrained Newsrooms Innovate

The meeting will showcase practical examples of how independent media working in exile or in small, resource-deprived markets turn adversity into innovation.

Register: bit.ly/47IrlQR

🗓️ September 23 at 11:00 CET – Managing Change in the Age of Artificial Intelligence

This session will explore how newsrooms and media organizations can navigate rapid technological disruption while preserving their core mission.

Register: bit.ly/4nCDbki

📢 Opportunity for media and journalists!
Join the Peer-to-Peer online meetings organized by WAN-IFRA in the framework of #BraveMedia.

Register to join these two virtual and free webinars! 👇

Periodismo crítico y sostenible: la visión de Mašina - SEMBRAMEDIA A través de Project Oasis, no solo mapeamos el ecosistema periodístico global: también descubrimos historias únicas y modelos innovadores que inspiran. Conoce el caso de Mašina, un medio serbio que, p...

🌎 A través de @projectoasis.bsky.social descubrimos historias únicas y modelos innovadores que inspiran.

Conoce el caso de Mašina, un medio serbio que, pese a la distancia, enfrenta desafíos y encuentra soluciones que probablemente resonarán con tu experiencia 👇

sembramedia.org/periodismo-c...

📩 Whether you’re a seasoned industry leader, contemplating the launch of a new media organization, looking for opportunities, or keen on investing in quality journalism, #SustainableConnections is for you.

Subscribe to the newsletter here! 👉 bit.ly/48knuXc

Let’s talk about newsletters! Newsletters have emerged as a popular publication format for connecting with audiences on a personal level. Join us in this engaging conversation about the strategies that have worked, particularly for a deeper understanding of the digital media business landscape. With Peter Erdelyi, Priti Patnaik, Sham Jaff and Moreno Osório. Hosted by Sanne Breimer and Lela Vujanić. Do not miss our events and conversations. Subscribe to our Sustainable Connections newsletter here: https://bit.ly/3YOByFo

📩✨ Rewatch the “Let’s talk about newsletters” webinar!

You’ll learn about this popular publication format for connecting with audiences on a personal level, the strategies that have worked, and the digital media business landscape 👇

bit.ly/4fXoVP2

🟠 Want to learn more about Mašina?

To read the full feature and to receive more inspiration and information about digital native media on a monthly basis, subscribe to #SustainableConnections
👉 bit.ly/48knuXc

🗨️ @markomiletic.bsky.social, co-founder and editor-in-chief, explains that as a media outlet that emerged from an activist background, they try to serve the public interest—”which for us means representing social groups excluded from mainstream media.”

Mašina tries to fill the vacuum of public interest media while carving its own space.

It focuses on labor rights, trade union struggles, feminism and environmental protection—not only reporting on these issues, but also staying in active contact with the groups leading them.

📩🇷🇸 The last edition of Sustainable Connections explores the work of Mašina, a media organization based in Belgrade that has been accompanying the student movement in Serbia since it began 7 months ago 👇

YouTube video by SembraMedia Let’s talk about youth! Engagement strategies in digital media

📌 Youth disengagement from news media has been a worrisome trend. But digital natives are testing new approaches that sometimes go against common trends.

Watch our discussion on youth engagement and monetization in the digital native media landscape to learn more 👇

youtu.be/Zch4KSdxmbE?...

🔴 Want to learn more about Geneva Health Files?

📩 To read the full feature and to receive more inspiration and information about digital native media on a monthly basis, subscribe to #SustainableConnections 👉 bit.ly/48knuXc

Priti founded the newsletter during the pandemic and was hoping to take things slower in 2025, but with the seismic changes in international health and development funding, the media outlet’s reporting has become a key source of insight for stakeholders navigating the global health ecosystem.

📩 In the last edition of Sustainable Connections we learn about @genevahealthfiles.bsky.social, a newsletter focused on global health, from its founder, @pritipatnaik.bsky.social 👇

YouTube video by SembraMedia Let’s Talk About Radical Transparency! And how it helps build trust in media

🤝 Trust is directly linked to financial sustainability—but how can the media build more trust?

Don’t miss this webinar to learn actionable insights from experts who shared their experiences on being transparent 👇

youtu.be/_hW2ICVtRZE?...

YouTube video by SembraMedia Rethinking journalism mental wellbeing

🧠🔍 Rewatch our conversation on mental wellbeing in journalism!

You’ll learn about the main challenges journalists face, what is being done to solve them, and what is possible beyond existing solutions 👇

youtu.be/tkHmRdDF0uU?...

📩 Sustainable Connections is a newsletter about the world of independent digital native media.

Whether you’re an industry leader, contemplating the launch of a new media organization, looking for opportunities, or keen on investing in quality journalism, this newsletter is for you! 👉 bit.ly/48knuXc

YouTube video by SembraMedia Let’s talk about newsletters!

📩 Did you miss our conversation about newsletters? Watch it on YouTube!

You’ll learn about the strategies that have worked for this popular publication format and about the digital media business landscape 👇

youtu.be/5q5fTgk0nlY?...

🙏 Thanks for reading this far! If you want to dive deeper into the insights from Project Oasis:

📺 Watch the full panel on YouTube 👉 youtu.be/2Zz8lJ9Z0go

✨ We’re still in Perugia for the #IJF25 — stay tuned for more!

“There are also different correlations, for example, team structure and roles. The most substantial difference is that those with people in sales, technology, and business roles earn six times more than those who don’t have these roles.”

“Also, those who rely primarily on advertising for for-profits, or grants for nonprofits, tend to have a higher average revenue, though they employ other revenue streams like book publishing, individual donations, consultancies, and more.”

“Some insights related to revenue: most of the organizations in our directory are non-profit, around 50% of them, though for-profit organizations tend to earn more on average.”

MUTANTE - Home

“Two great examples from Latin America: Mutante (Colombia) engages audiences and builds online communities, while El Surti (Paraguay) goes beyond the screens. Both were mapped by SembraMedia alongside European outlets.”
🌐 mutante.org
🌐 elsurti.com

“Similar to Mašina, many media in our directory focus on human rights, society, migration, gender, and feminism. They engage audiences in online discussions and, as digital natives, many choose to go beyond the screens.”

“Mašina covers the Serbian student protests from within, engaging directly with students and protesters. By organizing public panels and discussions, they redefine public-interest media by being part of the movements they cover.”
www.masina.rs/eng/home/

Question: What are the struggles of independent media?

Lela shared an example of Mašina, a media outlet from Serbia covering the largest student protests in the country’s history, with universities and high schools blocked nationwide.

“The digital media sector in Europe is dynamic and vibrant, ranging from small startups run by volunteers to successful operations earning millions. Many were started by ‘reluctant entrepreneurs’ — journalists who created media to escape media capture and serve underserved communities.”