Gaëlle

The beauty of country music lies in the diversity of its sound and I love his response to the “that ain’t country” debate:

“When people go that’s not country, well, I always think it’s not YOUR country. It’s someone else’s country, I promise you.”

02.06.2025 21:17 — 👍 0    🔁 0    💬 0    📌 0

Country is having a moment right now and very much is in that expanding phase he mentions.

New sounds, influences and interpretations are fuelling that growth.

And actually, an evolution that makes sense considering the diverse origins of the genre.

02.06.2025 21:17 — 👍 0    🔁 0    💬 1    📌 0

Really like Keith Urban’s view of country music being an entity that expands and contracts.

I think it highlights the role of innovation as a key growth driver.

Preserving heritage is important, but there should be space for new ideas, behaviours and interpretations.

02.06.2025 21:17 — 👍 1    🔁 0    💬 1    📌 0

Billboard’s One to Watch. Spotify’s US Radar artist. Vevo’s DSCVR Artists to Watch.

You don’t want to miss it

22.04.2025 23:41 — 👍 1    🔁 0    💬 0    📌 0

AEG shaking up the music festival landscape.

The intersection of music and sports isn’t new and we’ve heard a lot about the festivalisation of sports events.

Could this be a glimpse into the future of music festivals?

22.04.2025 22:31 — 👍 2    🔁 0    💬 0    📌 0

Remembering Bad Bunny did a whole concert on top of a truck riding through NYC 4 years ago.

Fans couldn’t go to him, so he went to them.

01.12.2024 23:42 — 👍 1    🔁 0    💬 0    📌 0

We need more CFOs

(Chief Fangirl Officers)

01.12.2024 19:27 — 👍 0    🔁 0    💬 0    📌 0

Found the best ice cream flavours

29.11.2024 22:46 — 👍 0    🔁 0    💬 0    📌 0

Bracing myself for the imminent Spotify Wrapped fomo as an Apple Music and YouTube Music user

27.11.2024 13:24 — 👍 0    🔁 0    💬 0    📌 0

I just love a competitor collab. If done right, it can yield so many benefits.

The Burger King x KFC one ticks all of them

• Culture capital
• Innovation and NPD
• Competitor audience reach
• Brand building

26.11.2024 22:46 — 👍 1    🔁 0    💬 0    📌 0

Keep your friends close, but your enemies closer

26.11.2024 22:44 — 👍 0    🔁 0    💬 1    📌 0

Obsessed with the Karol G x Bratz collab.

Bratz gets to bring to life what they’re about as a brand while tapping into a culturally relevant artist’s hyper engaged fandom.

Karol G gets to expand her worldbuilding while benefitting from a global brand’s marketing ecosystem.

25.11.2024 22:43 — 👍 0    🔁 0    💬 0    📌 0

Lions defensive coordinator right now

#DETvsIND

24.11.2024 20:56 — 👍 0    🔁 0    💬 0    📌 0

Innocent Drinks were really ahead of their time when they hosted the Unplugged music festival in 2015 and 2016.

Almost 10 years later and “offline living” has basically become the new aspiration.

24.11.2024 19:00 — 👍 1    🔁 0    💬 0    📌 0

2025 is really going to be the year of stadium tours

22.11.2024 20:05 — 👍 1    🔁 0    💬 0    📌 0

Snow in east London

19.11.2024 08:46 — 👍 0    🔁 0    💬 0    📌 0

Abstract painting

Abstract painting

Abstract painting

Abstract painting

Obsessed with Sarah Emily Porter’s work 😍

16.11.2024 21:34 — 👍 1    🔁 0    💬 0    📌 0