How is a PG deal different from a PMP if the DSP doesn’t honor the 90% bid rate? Should the industry just get rid of PG as a deal type?
15.01.2025 15:49 — 👍 0 🔁 0 💬 0 📌 0@jonnyprogrammatic.bsky.social
NYC-based ad tech guy.
How is a PG deal different from a PMP if the DSP doesn’t honor the 90% bid rate? Should the industry just get rid of PG as a deal type?
15.01.2025 15:49 — 👍 0 🔁 0 💬 0 📌 0Thanks for the prompt!
18.11.2024 14:20 — 👍 2 🔁 0 💬 0 📌 0