Good morning #devrelcon 🤩

📸 Day 2 DevRelCon starting soooon!

Cut a reel from yesterday’s PhotoBooth chaos—are you in it? 👀

Come snap more today + tag us so we can boost your shots.

Let’s make TODAY even louder than Day !

#DevRelCon #DevRel

We miss you!! We’ll def have to checkout Tadaima. Thanks for the suggestion!

Nancy and tiffany speaking in front of a room of people sitting

The Art of Vulgarization: Making Complex Ideas Accessible by 🍃 @tiffanyfay.dev and @nancychauhan.bsky.social
1. Metaphors and Analogies
2. Progressive Disclosure
3. Storytelling
4. Audience Personas
- People value what they help build
@devrelcon.bsky.social #DevRelCon

Paige talking in front of people sitting in a room

Closing keynote by Paige Bailey @devrelcon.bsky.social #DevRelCon
- Scaling empathy and reframing developer relations as creator relations
- Meta prompting: have the prompt realize what you’re trying to generate with AI

Paige Bailey breaks down how Gemini APIs + AI Studio are reinventing docs, videos, and code samples for DevRel teams.

Don’t miss the future of developer advocacy!

#DevRelCon #AI

Photo of Nancy and me on stage with the audience behind us after the talk

I had a great time working with @nancychauhan.bsky.social for our @devrelcon.bsky.social talk, The Art of Vulgarization: Making Complex Ideas Accessible. Thanks to the organizers, staff, & folks who came to our talk.

Also Nancy is awesome and if you're hiring, please reach out to her!

#DevRelCon

“My grandpa always used to say that the one thing no one will ever be able to forgive you for doing is taking away their time, because that's the one thing they can't get back. And so the making sure that we're all spending our time wisely and enjoyfully, is kind of work.”

Paige Bailey’s closing keynote, “Transforming DevRel with AI”. She’ll show how Gemini APIs + AI Studio cut busy-work—so devs (and DevRel teams) get precious hours back.

✨ TODAY IS THE DAY ✨

We are stoked to see Hackers, DevRelers, and community-builders here at DevRelCon! It’s not too late to join us for today and tomorrow, July 17-18, at Industry City, we’re packing two days of talks, hacks, and epic hallway chats.

Andrew T. Baker @tork.bsky.social on “How you’ll acquire your next 10 million devs.” Ditch yesterday’s SEO + tutorials—AI-era growth is all about community buzz, 1-click signup, and MCP magic. Future-proof your playbook!

#DevRelCon #DevRel

Anthony Giuliano is spilling the secrets to dev videos that actually get watched—storytelling, visuals, production tricks, the whole workflow. Level-up your camera game! #DevRelCon #DevRel #Video

Saaaame! We miss you!

Jessica Garson’s “IC Guide to DevRel Crisis Management.” Learn transparency hacks, what works (and flops) when chaos hits, and how to steer your community through the storm. Grab a seat!

#DevRelCon #DevRel #CrisisMgmt

@jessicagarson.bsky.social

Greg Baugues on why YouTube is the dev-acquisition channel of 2025. Zero→10k subs playbook, friction-free workflow, and packaging hacks for dev audiences—get your video game on point!

#DevRelCon #YouTube #DevRel

Group of people standing around and talking and sitting in a room

Chilling in the unconference room meeting lots of cool cats @devrelcon.bsky.social #devrelcon

Follow Jasper to The Landing! Food, Sponsors, Unconference and Job Board 🤩

DevRels caught in the wild doing DevRel-y things!

🤩 @jimbobbennett.dev and @chrisdemars.net

🤩 Anna Filippova’s “DevRel as a Growth Engine: creating leverage while staying authentic”

Learn how to translate community magic into metrics that matter—without losing authenticity. Power-up your growth playbook!

#DevRelCon #DevRel #Growth

‪@annafil.bsky.social‬

🚀 LIVE: Qualcomm’s VP of DevRel, Uttam Tripathi, is on stage showing how GenAI supercharges our DevRel toolkit—think faster feedback loops, smarter engagement, and next-level efficiency. Tune in and level up your playbook! #DevRelCon #AI #DevRel

🛠️ Live now in the Black Box Theater! Srishti Sethi (Wikimedia) shows how to scale DevRel for massive volunteer communities—train local leaders, make docs a self-checkout, wrangle 100+ channels without panic. Work smarter, not busier. #DevRelCon

🎤 Live now! Angie Jones, our first keynote, took the stage for “DevRel’s Biggest Stage Yet,” diving into how AI is reshaping our craft. Catch the storytelling + empathy masterclass in real time. Let’s lead the future together! #DevRelCon #AI

Angie jones talking in front of a room of people sitting

“We adapt on the fly” - @angiejones.tech
Listening to @angiejones.tech’s keynote
- Vulnerability builds trust and how dev rels learn along with others
- Staying approachable and credible and keeping an open but safe space
- Learning fast by walking in their shoes
@devrelcon.bsky.social #devrelcon

pov: you open my camera roll
#DevRelCon Speaker Sponsor dinner edition

spoilers for my talk at @devrelcon.bsky.social this afternoon 🤫

Group of people standing around in a room talking

Man standing in the front of a room of people sitting in a room

First day of #devrelcon kicking off 🙌 @devrelcon.bsky.social

Richard wearing hatsune miku jacket and black headphones over head in train posing a peace sign with his right hand cut off a bit in frame of picture size

After doing some recharging yesterday, ready for #devrelcon Hoping the forecasted weather doesn’t affect the trains schedule 😅 @devrelcon.bsky.social

📍Location

33 35th St, Brooklyn, NY 11232, USA

Welcome to #Devrelcon !!

Here’s your guide of where to find us!

DevRelCon hasn’t officially started, but the speaker + sponsor dinner says otherwise 😏

Good food, great convos, and the people who make DevRel magic happen.✨

Let’s get nerdy. Let’s get loud. Let’s get this week started! #DevRelCon

Speaking at @devrelcon.bsky.social NYC this week.

"DevRel Without the Developer"

AI agents are already using your APIs and skipping everything else.

Pageviews, Discord pings, SDK installs - they don’t tell the full story anymore.

DevRel isn’t dead. But the old playbook is.