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Paul Shapiro

@shapiro.bsky.social

• Product Manager with SEO and Data Science background • Usually playing board games, reading, shaking from coffee, & raising twins • Arguing for the sake of heaven https://boardgamesquad.com https://searchwilderness.com

2,246 Followers  |  762 Following  |  218 Posts  |  Joined: 07.07.2023  |  1.6896

Latest posts by shapiro.bsky.social on Bluesky

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LikeWar: The Weaponization of Social Media Social media has been weaponized, as state hackers and …

Don’s consume political or news content online without reading this book www.goodreads.com/book/show/38...

25.04.2025 16:16 — 👍 3    🔁 0    💬 0    📌 0

I won’t stop saying thank you to AI to save OpenAI money.

24.04.2025 13:39 — 👍 2    🔁 0    💬 0    📌 0
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DeepSeek Breach Opens Floodgates to Dark Web The incident should serve as a critical wake-up call. The stakes are simply too high to treat AI security as an afterthought — especially when the Dark Web stands ready to capitalize on every vulnerab...

DeepSeek Breach Opens Floodgates to Dark Web www.darkreading.com/cyberattacks...

22.04.2025 22:17 — 👍 3    🔁 0    💬 0    📌 0

I just added obfuscation to the prompt in the URL

16.04.2025 20:48 — 👍 0    🔁 0    💬 1    📌 0
Let Me ChatGPT That For You Why are you asking me? Let Me ChatGPT That For You.

Alternative domains

letmegptthat.xyz

lmgpttfy.xyz

letmegpt.io

gptitforyou.com

15.04.2025 22:39 — 👍 1    🔁 0    💬 1    📌 0

With the 4chan hack, I’m really hoping we find out who this Q guy is 😂

Definitely a neck beard in his mommy’s basement.

15.04.2025 22:35 — 👍 1    🔁 0    💬 0    📌 0
Let Me ChatGPT That For You Why are you asking me? Let Me ChatGPT That For You.

Um, built something today.

Got frustrated not being able to send a Let Me Chat GPT That For You link.

So I give you…

letmegptthat.xyz

15.04.2025 22:34 — 👍 5    🔁 0    💬 1    📌 0

Chag Pesach sameach! L'Shana Haba'ah B'Yerushalayim. Hosting my first Seder :)

12.04.2025 14:19 — 👍 1    🔁 0    💬 0    📌 0

Anyone playing with prompt injections for SEOish purposes? 😅

04.04.2025 21:21 — 👍 2    🔁 0    💬 0    📌 0
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Crossing the uncanny valley of conversational voice At Sesame, our goal is to achieve “voice presence”—the magical quality that makes spoken interactions feel real, understood, and valued.

I’m late on this, but yes, Sesame is very impressive

www.sesame.com/research/cro...

26.03.2025 13:43 — 👍 4    🔁 0    💬 1    📌 0
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Anthropic appears to be using Brave to power web search for its Claude chatbot | TechCrunch Some evidence suggests that Anthropic is using Brave to drive web searches for its AI-powered chatbot, Claude.

Anthropic appears to be using Brave to power web search for its Claude chatbot techcrunch.com/2025/03/21/a... via @techcrunch.com

24.03.2025 23:32 — 👍 3    🔁 0    💬 0    📌 0

ChatGPT autosuggest results are very different with Search enabled than with it disabled.

The former is much more long tail for some reason.

24.03.2025 22:42 — 👍 0    🔁 0    💬 0    📌 0
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🧐 Mind mapping comes to NotebookLM Plus, perfect for content ideation...
#NotebookLM #ContentCreation

20.03.2025 17:16 — 👍 5    🔁 1    💬 1    📌 0

We 💙 links!

Starting this week, we've made it even easier for newsrooms and more to track how much traffic Bluesky is sending to their sites.

For those setting up analytics, Bluesky's referrer is go.bsky.app.

20.03.2025 20:57 — 👍 28123    🔁 3161    💬 389    📌 208

Right? I’m still not over this one

20.03.2025 22:43 — 👍 18    🔁 1    💬 3    📌 1

💩

19.03.2025 13:02 — 👍 3    🔁 0    💬 1    📌 0

Are you sure that’s paint? I’m a little concerned it may not be.

19.03.2025 12:38 — 👍 2    🔁 0    💬 1    📌 0

Well it’s certainly important that it’s accurate, but I’m very shocked they are finding this many errors in search backed LLMs.

17.03.2025 04:28 — 👍 2    🔁 0    💬 1    📌 0

It’s a worthwhile binge

17.03.2025 01:58 — 👍 1    🔁 0    💬 0    📌 0
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Study Finds That AI Search Engines Are Wrong an Astounding Proportion of the Time New research found that AI models gave the wrong answer in search results more than 60 percent of the time.

Honestly, I’m a little skeptical about how low these numbers are…

AI search engines are wrong over 60% of the time
futurism.com/study-ai-sea...

17.03.2025 01:57 — 👍 5    🔁 1    💬 1    📌 0

That’s helpful too actually. My team at Uber built an internal tool and the SEM team are my other users.

13.03.2025 01:47 — 👍 2    🔁 0    💬 1    📌 0

It’s helpful that you specified editorial

13.03.2025 01:22 — 👍 2    🔁 0    💬 0    📌 0

you do in-house SEO, I’d like to know, how often do you perform keyword research?

Answers with specifics are appreciated 🙏

13.03.2025 01:10 — 👍 3    🔁 1    💬 6    📌 0

Is anyone I know paying for Proxy by Convergence AI?

08.03.2025 14:48 — 👍 2    🔁 1    💬 0    📌 0

Our rep dropped the ball hard then

07.03.2025 15:25 — 👍 0    🔁 0    💬 0    📌 0

Oh really? It wasn’t available the last time I looked.

It was only whether it AIO was triggered or not before.

07.03.2025 15:15 — 👍 0    🔁 0    💬 1    📌 0

That’s very similar to what I’m doing.

I’m taking the keywords I’m tracking in ziptie and extracting the URLs, looking in our analytics tables for the URLs from ziptie with text fragments, then subtracting out some traffic from PAAs and Featured snippets using STAT data—thus “triangulation”.

07.03.2025 15:09 — 👍 2    🔁 0    💬 1    📌 0

I’m amazed no one is talking about Reddit’s GenAI play, Reddit Answers

www.reddit.com/answers/EDA5...

07.03.2025 00:35 — 👍 2    🔁 0    💬 2    📌 0

Meh. That only accounts for a portion of URLs, but if it’s the best we got, it’s the best we got

06.03.2025 16:31 — 👍 1    🔁 0    💬 0    📌 0

Anyone found a good solution to tracking AI Overview clicks?

I have an approach that is so-so that involves triangulating URLs with text fragments.

06.03.2025 16:06 — 👍 5    🔁 0    💬 3    📌 0

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