@markjburns88.bsky.social
Assistant Dean, Pepin Academies • Belmont Law/Michigan • Contributor: Forbes SportsMoney
New on @forbes.com: NBA team sponsorship revenue hits $1.6 billion during 2024-25 season.
www.forbes.com/sites/markjb...
The last time a Canadian team won the Stanley Cup (Montreal, 1993), here’s what DID NOT exist:
-Amazon
-Wikipedia
-Google
-Jeeves
-Yahoo
-Ebay
-MySpace
-Gmail
-Facebook
-Netflix
-YouTube
-X
-Instagram
-Snapchat
-TikTok
-Twitch
-WhatsApp
-Reddit
-iPhone
-Uber
-Lyft
-Airbnb
-DoorDash
How many times have you heard the NBA taking a page from the NHL playbook?
2026 NBA All-Star will ft. USA vs. the World.
"I'm not exactly sure what the format will be yet. I paid a lot of attention to what the NHL did (w/ 4 Nations), which was a huge success." - NBA's Adam Silver
America’s Top 5 Most Popular Sports Teams:
1️⃣ Eagles
2️⃣ Yankees
3️⃣ Packers
4️⃣ Chiefs
5️⃣ Steelers
(via new Morning Consult data)
On @forbes.com: What are sports investors, bankers and advisors bullish/bearish on in 2025?
t.co/OQ5vOpTGFd
On @forbes.com: Dallas Mavericks minority owner @mcuban.bsky.social made the case to me for Bluesky over X.
www.forbes.com/sites/markjb...
On @forbes.com: Dallas Mavericks minority owner @mcuban.bsky.social made the case to me for Bluesky over X.
www.forbes.com/sites/markjb...
The @NHL.com has launched an account on Bluesky.
The league joins the NBA and MLB as the other major U.S. men's professional sports leagues on the platform.
NBA (@nba.com) has officially joined Bluesky.
19.02.2025 03:11 — 👍 1 🔁 0 💬 1 📌 0Give me the 4 Nations Cup every year excluding Olympic years.
How much more obvious is it that this needs to become permanent on the NHL calendar?
Fox Sports projects 126 MILLION viewers for Super Bowl LIX, a record for the big game.
11.02.2025 00:32 — 👍 0 🔁 0 💬 0 📌 0
“New Heights” podcast, co-hosted by Travis and Jason Kelce, deleted a congratulatory Eagles post on Twitter after being bullied by the Taylor Swift army.
This can’t be real life.
Kansas City Chiefs are 19-4 with Taylor Swift in attendance over the last two years.
10.02.2025 03:09 — 👍 1 🔁 0 💬 0 📌 0
President Donald Trump is more popular among Chiefs fans than Eagles fans.
(Source: Morning Consult survey data, ht Ellyn Briggs)
The Taylor Swift fit for Super Bowl LIX in New Orleans:
Blazer: TSL ($4,600)
Bag: Givenchy ($990)
(Source: Swiftly Styled / X)
Taylor Swift has arrived at Super Bowl LIX in New Orleans.
09.02.2025 22:53 — 👍 2 🔁 1 💬 0 📌 0"You're gonna want to see this back in Philly. They have greased the poles on Bourbon Street. They're taking a cue from Philadelphia..."
09.02.2025 18:22 — 👍 102 🔁 8 💬 10 📌 7Prediction: 124.2 million viewers for Super Bowl LIX, a record.
🏈 Crazed Philly fans.
🏈 Swifites.
🏈 Chiefs are TV draw.
🏈 Chance of 3-peat.
🏈 Mahomes' greatness.
🏈 Biggest annual TV spectacle in U.S.
Narrative of Chiefs fatigue is overblown. We're also quick to forget AFC title numbers.
Field view of Super Bowl LIX at Caesars Superdome in New Orleans.
(via Sports Logos Net, Gridiron Uniform)
NFL fans’ favorite brands in tech, entertainment, social and retail are Google, Netflix, YouTube and Amazon.
The NFL is in business with all of them.
(ht Ellyn Briggs / Morning Consult)
ESPN+ subs since launch:
Sept 18: 1M
Feb 19: 2M
Nov 19: 3.5M
Feb 20: 7.6M
Nov 20: 10.3M
Feb 21: 12.1M
Nov 21: 17.1M
Feb 22: 21.3M
Aug 22: 22.8M
Nov 22: 24.3M
Feb 23: 24.9M
May 23: 25.3M
Aug 23: 25.2M
Nov 23: 26M
Feb 24: 25.2M
May 24: 24.8M
Aug 24: 24.9M
Nov 24: 25.6M
Feb 25: 24.9M
A Tayvoodoo billboard surfaced on I95 in South Philly.
Apparently Tayvoodoo is a term made up by Taylor Swift supporters that is tied to her supposed “magic powers.”
Texas-based Tasty Clean and Boston-based marketing exec. and self-proclaimed Swiftie Jake Duhaime are behind the stunt.
On @forbes.com.
Chiefs Patrick Mahomes, Travis Kelce are among America’s top 5 favorite active male athletes.
www.forbes.com/sites/markjb...
ESPN NBA insider Shams Charania first broke the Luka-AD trade news on X.
He sent out a post on Threads 5 minutes later.
Shams doesn’t have an account on Bluesky.
Indiana Fever’s Caitlin Clark is America’s favorite active athlete, male or female, per Morning Consult’s Ellyn Briggs.
(Source: Morning Consult survey data, open-ended written responses from 2,202 U.S. adults)
Breakdown of Super Bowl LIX face value ticket prices:
(ht Darren Rovell/X)
Bluesky COO Rose Wang tells me the company has spoken to the NBA about creating a feed around the upcoming All Star Game next month. TBD if it comes to fruition.
Wang tells me that Bluesky has also received inquiries from other pro sports leagues including MLB and the NFL.
The WNBA is more popular than MLS among U.S. adults, per recent survey data:
(via Ellyn Briggs/Morning Consult)
