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Alex Dupler

@alexdupler.bsky.social

Sr PM @ Microsoft Advertising (Bing Ads) focused on BI & Data Infra. Mostly reading & posting about Mariners, Power BI, Tech, and Politics.

898 Followers  |  403 Following  |  106 Posts  |  Joined: 27.04.2023  |  1.6231

Latest posts by alexdupler.bsky.social on Bluesky

Man I get the sentiment but big companies take an unbelievably long time to die. BlackBerry and Kodak still exist. AOL and Yahoo still exist. Myspace still exists.

How long did Sears take to die? 30 years?

14.02.2025 02:15 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

I have a toddler. So lots of the same books we read yesterday. Most recently "The Animal Song".

13.02.2025 03:15 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

but also, we don't need to replace the ~25% of everyday bats we had in September that we no longer have under contract.

23.01.2025 17:28 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

they don't put my ideas in front of actual customers 🀑.

17.01.2025 16:54 β€” πŸ‘ 4    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Metal even supports ROA* target bidding, so this happens 100% automatically.

As a result, meta has no incentive to "serve" fake ads to fake users or include those users in metrics at all.

*Return on Advertising Spend

01.01.2025 01:26 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

If the ads suddenly convert worse overnight, you'll just see lower bids for the same ads until equilibrium is restored.

01.01.2025 01:23 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

If you add impressions that don't convert, the willingness to pay $/impression goes down, such that the $/conversion stays the same.

Put another way, as an advertiser if you sell a product that's $100 of profit, you'll buy any ads that cost less than ~$90 per purchase.

01.01.2025 01:23 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Won't matter for advertisers one way or another. The metrics that matter in advertising ($/conversion), especially on Facebook platforms where conversion tracking is so sophisticated, aren't really effected by adding low quality impressions to traffic.

01.01.2025 01:23 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

I think the question is, if you need a start instead of bats, are there takers for your prospects (unlike getting bats apparently).
In other words how much would Skenes cost?

27.12.2024 21:52 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

For the next mailbag Monday, @tdg.bsky.social, @mlbcolby.bsky.social
With Guardians selling, what's a reasonable trade package for JRam?

11.12.2024 00:26 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Could never have happened without Dan Wilson's veteran leadership. Extend him.

11.12.2024 00:07 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
Preview
a man wearing a blue headband says dylan dylan dylan dylan dylan dylan dylan ALT: a man wearing a blue headband says dylan dylan dylan dylan dylan dylan dylan
10.12.2024 02:21 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

If you have to ask, you should just use Excel.

10.12.2024 01:51 β€” πŸ‘ 4    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Right on. You shouldn't be allowed to query the date warehouse unless you know how to traverse a b+tree in your query.

10.12.2024 01:49 β€” πŸ‘ 12    πŸ” 0    πŸ’¬ 2    πŸ“Œ 0

SQL is honestly too simplistic and naively accessible for my taste. I want to implement the sorting algorithm and design the data structure with low-level memory management on each query...in Rust. Call it RustQL. Why let the database automatically optimize what I can do by hand? [1/3]

10.12.2024 01:35 β€” πŸ‘ 39    πŸ” 4    πŸ’¬ 6    πŸ“Œ 2

last week we got the All AL-West Squad, and you asked for more questions like that. So, the obvious follow up is? What are the rest of the All-Division squads (one a week?)

09.12.2024 21:00 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Discounted season tickets.

09.12.2024 05:22 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

The July fiscal does a nice job of easing me into /confusing me about writing the next year.

07.12.2024 05:56 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I can't believe you didn't label the positive x axis "Excel"

06.12.2024 06:46 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

It's the only visual that lets you do practically anything. I guess r and python vis too but I wouldn't wish that on anyone

06.12.2024 03:39 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Am I allowed to say Deneb?

06.12.2024 03:34 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 2    πŸ“Œ 0

About as mad as if I was MLB player asked to play 81 games a year in Sacramento's AAA stadium.

05.12.2024 23:14 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

If the Phillies want Logan Gilbert, what's a realistic offer if the M's can't just say "no offer"?

If I had a guess I'd make it a #fanfictionfriday.

I think a 3 team deal is probably the only way a Bohm to the M's deal gets done since both teams clearly want someone that makes them better now.

05.12.2024 01:00 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

If you ever think you'll need to get a bigger PBI capacity, spend some money on training first.

One of the best expected value trades you can make.

(or if you think you need to go from pro to ppu or pro to a capacity because of perf)

02.12.2024 23:36 β€” πŸ‘ 6    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

bsky.app/profile/alex...
or go nuts and try to get Crochet.

27.11.2024 19:07 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

Or like go nuts and see if a deal with anyone but Colt and Laz can get you Crochet. Idk maybe you're even willing to move Laz in that scenario.

27.11.2024 18:55 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

I think even if we don't land Roki, you might consider this deal if you can line up a deal for an arb or pre-arb #4/5 starter by moving a few top prospects.

27.11.2024 18:45 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 1

Deleted my post. I misread and thought Nico was going to Philly not the Mariners. Basically, every part of my reaction is wrong. If we could get both Bohm and Hoerner, that would be amazing.

If anything I'd think we'd have to send more to the Phillies, not less.

27.11.2024 18:44 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

I'm really liking this thing called SQL.

27.11.2024 05:44 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

An example of this, for our migration to fabric my team wrote a TE script to find power query fragments for data bricks and change them to the SQL endpoint and then also find table references in our catalog and remap them to our new schema and table names.

22.11.2024 02:59 β€” πŸ‘ 4    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0

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