Sofía Delgado

Sofía Delgado

@sofiavictoriad.bsky.social

Audience Development Specialist | Newsroom Transformation | Previously Audience director at Metro.co.uk | head of platforms at Newsquest

1,263 Followers 114 Following 8 Posts Joined Oct 2023
9 months ago

I burnt out, so I can no longer think or even remember today’s date. Going offline? Ideally regulation. But go for community empowerment. Engage the children. Make it safe and make it fun to be alive. Journalism as a community and in various offline formats exist. We just need more.

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1 year ago

Working in media, I have huge FOMO even toying with the idea of switching off. Is the threat real or make-believe (if being constantly online only damages productivity and creativity and deplete us of energy)?

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1 year ago

How can quality information exist and be disseminated without platforms?

Where would you even start with a cultural shift to increased time offline?

What is the risk of alienation (is it actually more; or are we already out of our depth?)

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1 year ago

Radicalising myself. Starting to think the only act of rebellion left is to switch off all platforms belonging to Big Tech. Protect our brain power and data. Feels like utopia, and opens up too many questions I see no answer to.

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1 year ago

The latest reports on Perplexity merger make me really want to watch an action-packed drama detailing the demise of Google in the last few years. Actually, at this point I’d make do with an entertaining TikTok going over the lore.

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1 year ago

📣Two weeks to apply!

The @ox.ac.uk is looking for a new Director of the Reuters Institute with the strategic vision, academic credentials and public engagement skills to ensure the Institute continues to thrive.

Apply by Fri 17 January.

Full info⬇️
https://buff.ly/3hP0rJu

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1 year ago

Fellow journalists and media folk, where are you getting your dose of optimism and hope lately? Asking for a friend.

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1 year ago
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Ending the year, crunching numbers - fit to repurpose this one.

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1 year ago

My journalism prediction for 2025 is that a key stakeholder will make someone in audience development want to tear their hair out. This will happen in all newsrooms across the world.

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