Mallie Hart

Things I wish I could say directly to the Tangerine Turd, Episode 1

"You are aware that this country was built on a foundation of protest, right?!?!?!"

You can share a dissenting or contrarian opinion without relying on ridiculous blanket statements.

That's it. That's the complete thought.

Unsolicited advice is rarely seen as nice.

And it just might get you muted or blocked.

I guess that was unsolicited advice, wasn't it?

WHOOPS!

"All the cool kids are doing it," is one of the things you should say to me if you want me to immediately ignore your idea.

People don’t trust logos. They trust PEOPLE.
Show your face. Share your story. Be human.

Sometimes, an activity is just an activity.

Not a masterclass in marketing.

Go for the walk. Lift the weight. Read the book. Eat the pizza. Listen to the song.

And enjoy it. Without worrying about what it teaches you about marketing, sales, or operations.

The activity is the ENTIRE experience.

Prom Zombie stellastarr* · Civilized · Song · 2009

I'm a little late with this morning's #MusicVibe, but here it is.

Prom Zombie by stellastarr*

Let me know if you give it a listen!

#MusicSky #MusicDiscovery #IndieMusic

Threads allows one hashtag per post. Yet I see SOOOO many "content creators" auto-posting their Instagram posts, full of hashtags, to Threads as is.

Shows a distinct lack of understanding about catering the content to the platform.

#ContentCreators #SocialMediaMarketing

Saw your PM on Substack yesterday. It's been a little rough and I'm definitely in a funk. But still listening! Thanks for reaching out.

Cathedrals Wunderhorse · Midas · Song · 2024

Good morning and Happy Wednesday. Here's today's #MusicVibe.

Cathedrals by Wunderhorse

Let me know if you listen! #MusicSky #MusicDiscovery #IndieMusic

I feel this down to my toes!

Prospects need to know, like, and trust you before they become purchasers. And that doesn't come with a coupon!

You wonder why you're not getting any engagement.

But your "post" is made up of a text-based graphic with no ALT tags, and the content portion is a lengthy list of hashtags. 20+ hashtags. Nothing else.

You can stop wondering.

#DigitalMarketing #MarketingSky

It's a great cover, true to the original, but with something extra and different to make it solid on its own!

FLIPSIDE FLORÉS · FLIPSIDE · Song · 2025

Are you ready for today's #MusicVibe?

Flipside by FLORÉS

Let me know if you add it to your playlist!

#MusicSky #MusicDiscovery #IndieMusic

Everybody's Different Joe P · Garden State Vampire · Song · 2024

Monday Morning vibe ...

Everybody's Different by Joe P

Let me know if you listen, #MusicSky.

#IndieRock #IndieMusic #MusicDiscovery

Goodbye Horses Venus Infers · You'll Understand When You're Older [Deluxe] · Song · 2010

Love this one! Also love this cover version:

Swell New Year Memorial · I'll See You Tonight Wherever You Are · Song · 2017

This morning's #MusicVibe.

"Swell" by New Year Memorial

Let me know if you listen! And what do you think, too?

#5SongShuffle

1. Red Rain by Peter Gabriel
2. R.S.V.P. by Hala
3. Somebody's Baby by Mike Felumlee
4. Behemoth by Daze
5. Living In Colour by Frightened Rabbit

#MusicSky #SpotifyShuffle #RandomPlaylist

Want to play? Set your music app to shuffle and share the first five songs!

That's a nice mix in five songs!

Content that creates connection and offers an opportunity for conversation leading to building and maintaining community? NOT A HACK!

Does it require skill, strategy, creativity, and community management? If so, it's not a hack!

#NoMarketingHacks #MarketingSky

While I'm not a fan of blanket statements, I AM sharing one today.

White men, STOP responding to anything that people who are not white men say with "calm down."

It's not the flex you think it is. In fact, it just makes you look like an ignorant ass!

Satire requires skill.

You're not particularly adept at satire if you have to repeatedly inform your community that your post was satire.

#WriteSmarter #ContentMarketing

Quiet Thing single cover by Better Joy.

Happy Valentine's Day! Here's this morning's music vibe.

quiet thing by better joy

open.spotify.com/track/3oOQGN...

It's horrible. There are no secrets to audience research and proper messaging. Simply time, effort, and knowledge.

A ketchup bottle sits on a bold geometric background in shades of teal. The text next to the image reads, "Secret Sauce? Magic Trick? Shortcut? NOPE!"

There's no secret sauce when it comes to smart marketing. Instead there's research, connection building, community management, content creation, content repurposing, platform management, AND SO MUCH MORE. Hacks and algorithm chasing won't in in the long run. #MarketingSky #Marketing

Some Mondays, you wake up ready to tackle the world. And other Mondays, you wake up ready to climb right back into bed. Sadly, it's the latter for me today.

#TheMondays #MondaysGonnaBeMondays

People want to do business with other people they know, like, and trust. To earn that trifecta, you have to share at least a bit of who you are and what you're all about!

I love what I do, but that doesn't mean every day is a picnic. Sometimes, it's a hard slog through knee-deep mud and other muck.

If you love your job, you'll never work a day in your life is ABSOLUTELY not true. You can love what you do but can't ignore the effort necessary for success!

Sanctuary Tamino, Mitski · Sanctuary · Song · 2025

This Tamino and Mitski duet is gorgeous.

#MusicSky #NewMusic