Parker Herren

Parker Herren

@parkerdelrey.bsky.social

Senior Media Reporter at Ad Age | Lover of Halloween 🦇 crochet 🧶 cats 🐈 he/him 🏳️‍🌈

191 Followers 294 Following 51 Posts Joined May 2023
9 months ago

And just like that…season 3 premiere of AJLT is somehow even worse than the last two seasons

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9 months ago
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Charli xcx pitches a new ‘Final Destination’ film starring industry it-girls.

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9 months ago

Love scrolling the feed of reels my friends have liked and seeing who’s a freak that clearly doesn’t know this feed exists.

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9 months ago

Max: gone, but not forgotten

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10 months ago

The greatest lesson a parent can teach their child is how not to stand too close to a stranger in line

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10 months ago

We’re reverting back to medieval times! Had to go to a physical store to pre-order my Switch 2 🫨

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10 months ago

Will be debt girl summer after these Switch 2 preorders

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10 months ago

I am a day late watching the new episode of The Last of Us. No, the episode was not spoiled on social media—it was spoiled by the numerous Variety breaking news emails I receive for work documenting the episode 🙄

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11 months ago

We complain about the number of trailers before movies, but the number of AMC ads?! An ad pre-trailers, silence your phone, screen format, concessions and then Nicole Kidman?! I’m already in the theater—leave me alone!

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11 months ago

Universal drop the Wicked For Good trailer challenge

Dying seeing these trade headlines describe the trailer, and no trailer to watch.

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11 months ago

Ah yes let me reply to this hotmail email address with all of my financial information because apparently student loan forgiveness is back on

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11 months ago

Needing everyone to watch Grosse Pointe Garden Society on NBC so it never ends. Have been severely missing a cheesy Desperate Housewives-esque show in my life.

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11 months ago

Pop music going off this month between Mayhem and now Selena, Chappell, Jade and Haim. Eating good these days!

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1 year ago

Haven’t seen anyone talking about how good The Beast is on Mayhem. So talk to me about how good The Beast is.

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1 year ago
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Don’t talk to me..

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1 year ago
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a man in a white tuxedo and bow tie says " don 't threaten me ALT: a man in a white tuxedo and bow tie says " don 't threaten me

Am I alone in wanting a season of #TraitorsUS where the viewer does not know who is a faithful or a traitor? I think it would be so fun to guess all season and test if I’d be as good on that show as I am in my mind

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1 year ago

Duuuuuude Hulu cutting the #Oscars live stream before Actress and Picture?! What I just sat through 3.5 hours to see?!

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1 year ago
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Inside Oscars ad deals—how awards show demand is following Super Bowl market trends Academy Awards see high demand despite slowed growth for awards season viewership.

You can read all the details on @adage.com 🗞️

adage.com/article/medi...

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1 year ago

Third: There was higher demand for Oscars ad space this year than in recent memory. That's because it's harder than ever to get a TV audience in one place at the same time.
And Hulu will hopefully provide an additional 👀 bump. For comp, Tubi brought over 13 million to the Super Bowl this year.

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1 year ago

Second: The price for brands to buy a 30-second commercial unit in the show this year was between💰$1.3 million and (for the first movers) and $2.3 million (for the last minute buyers).
And many advertisers buy multiple spots📺 Disney told me there was a 50% increase in custom and multi-unit ads.

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1 year ago

I'm a big time #Oscars nerd 🍿 who writes about TV advertising for Ad Age. So here's a few things you should know about the commercials in Sunday's show 🧵
First: you will continue to see sponsored moments built into the ceremony like last year's Don Julio toast🥂

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1 year ago

An alarmingly Friday feeling Wednesday today

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1 year ago

The pod convos on Love is Blind are always cringe. Why is this season’s cast so much worse?

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1 year ago
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a woman in pajamas is dancing in a living room next to a statue ALT: a woman in pajamas is dancing in a living room next to a statue

Rewatching Ally McBeal and while there’s a lot that doesn’t hold up (a LOT), it’s refreshing to watch something so eager to find the good in people and situations during a time when entertainment is so skeptical and pandering.

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1 year ago

Not knowing a new season of 90 Day Fiancé had started was the best surprise I could hoped for on this cold day off

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1 year ago

They said The White Lotus s3 starts slow, give it a few episodes, etc. I thought the premiere was a blast??

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1 year ago
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Watch Tubi’s Super Bowl brand ad showcasing fandom as fleshy hats Tubi aims to ‘drive a feeling’ over a business outcome with a Super Bowl ad for the free Fox-owned streaming service.

Here's the story behind Tubi's oddly wonderful spot with a kid born to be a cowboy. Free article for yall! #SuperBowl
adage.com/article/spec...

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1 year ago
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Super Bowl overtime commercials—what they cost and how they’re sold How brands negotiate Super Bowl overtime ad space.

If the #SuperBowl heads to overtime, you might want to read this from @parkerdelrey.bsky.social (gift link): adage.com/article/spec...

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1 year ago
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Super Bowl 2025—unsung ad heroes who make Big Game commercials happen An animal trainer, animatronic designer and agency legal counsel are among those that Super Bowl LIX commercials couldn’t air without.

Give it up for the unsung heroes of the #SuperBowl ads, also from @parkerdelrey.bsky.social (gift link): adage.com/article/spec...

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1 year ago

How many islands or contained environments can these dinosaurs end up in? Even in the last Jurassic World, the story was dinos are free in the world but all nice. Except for the mean ones in that park.

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