Genuin

With Studio, brands activate creators, empower communities, and turn user-generated content into authentic engagement — all while unlocking new revenue streams.

Simple. Scalable. Rewarding.

✅ On desktop, brands and publishers can upload assets, import from social, and instantly publish into communities.

✅ On mobile SDK, creators and users can record, upload, join brand challenges, and even earn rewards directly into their wallets.

Creating and publishing video shouldn’t be complicated.

That’s why we built Genuin Studio — a one-stop shop for content creation across your brand’s owned ecosystem, now available on desktop and our Genuin Studio app.

Huge thanks to our partners, brands, and communities proving that the future of engagement belongs inside trusted, owned environments.

September set the pace.
October will raise it.

𝘑𝘰𝘪𝘯 𝘵𝘩𝘦 𝘧𝘢𝘴𝘵𝘦𝘴𝘵-𝘨𝘳𝘰𝘸𝘪𝘯𝘨 𝘣𝘳𝘢𝘯𝘥-𝘴𝘢𝘧𝘦 𝘯𝘦𝘵𝘸𝘰𝘳𝘬 𝘰𝘯 𝘵𝘩𝘦 𝘱𝘭𝘢𝘯𝘦𝘵.
brands.begenuin.com

From milestone to momentum:
September closed with 𝟯.𝟯 𝗺𝗶𝗹𝗹𝗶𝗼𝗻 𝘂𝘀𝗲𝗿𝘀 across the Genuin Network!

Just 30 days ago, we celebrated growing from 0 to 1 million users... a threshold that took 8+ months to reach.

That’s not just growth. That’s acceleration. 🚀

Innovative Leadership Where forward-thinking leaders connect through podcasts, webinars, and event insights. Explore ideas that inspire creativity, emotional connection, and team growth. Share experiences, learn from peers...

We also ranged from AI’s role in content creation to the trust gap in retail media... and why relevance is the true driver of immersion.

Join the conversation on Genuin: begenuin.com/community/in...

From expert creators to continuity strategies, Eric shares how expert-driven content builds trust, fuels personalization, and drives measurable impact across PDPs, CTV, and beyond.

🎧 Eric says retailers face a “last chance” moment to stay relevant and how brands can turn education into ownership.

YouTube video by Genuin Genuin Connections: Episode 9 -- Eric Sheinkop, CEO of The Desire Company

🛒 Retail media. Commerce media. Authenticity. Conversion. 🚨

In an all-new 𝙂𝙚𝙣𝙪𝙞𝙣 𝘾𝙤𝙣𝙣𝙚𝙘𝙩𝙞𝙤𝙣𝙨, we chatted with Eric Sheinkop, CEO of The Desire Company, to unpack what’s really driving results at the intersection of content, community & commerce.

Full episode on YouTube: youtu.be/JqvAaxDMlfc

Find new & used cars for sale in Malaysia - Carlist.my Search over 175771 new & used cars for sale! Find new cars for sale, car prices, car reviews, auto news & more at Carlist.my - Malaysia's No.1 Car Site.

That’s how Genuin turns consumer journeys into connected, monetizable experiences. Check it out for yourself

🚗 Carlist - www.carlist.my
🚙 One2car - www.one2car.com
🛻 Mobil123 - www.mobil123.com
🚘 Carmudi - www.carmudi.co.id

From homepages to every car detail page and search results, the experience is consistent, contextual, and engaging.

✅ Carousels and feed scrolls bring discovery to life.
✅ Contextual embeds ensure relevance.
✅ And great cars ensure happy consumers.

When we talk about connecting brands and consumers at every touchpoint along the user journey, look no further than the auto shopping experience across the Carsome ecosystem.

Generative video experience infrastructure is now embedded across their properties, spanning web & app.

When your company trains someone else’s AI, your identity is fed back into the mothership.

Your insights, your IP, your creativity risk being diluted.

That’s how brands start to sound the same.

There's a better, smarter, safer way:
begenuin.com

Most AI today comes with a hidden tax: your brand identity. When your company trains someone else’s AI, your identity is fed back into the mothership. Your insights, your IP, your creativity risk bein... Watch videos on Genuin

Here’s what we mean when we say “Protected with AI.”

Most AI today comes with a hidden tax: your brand identity.
It's not innovation. It's erosion.

At Genuin, we’re flipping the model:
✔️ Your brand grows.
✔️ Your data stays secure.
✔️ Your identity stays yours.

begenuin.com/video/most-a...

The future of commerce isn’t just transactional. It’s community-driven, content-fueled, and brand-owned.

Together, we're turning every shopper into a creator, advocate, and participant, sharing real savings, smart hacks, and trusted recommendations across their owned channels.

Price.com: Save with Cash Back, Coupons & Price Comparison Price.com makes it easy to save money with hundreds of thousands of offers for more than 100,000 brands. Earn cash back online and in-store. Use the best coupon codes and instantly compare prices.

As leaders in redefining how consumers discover, compare, and save, Price.com is going a step further: building a video-powered community experience with their incredible partners to drive deeper engagement, loyalty & commerce.

YouTube video by Genuin New Customer Announcement: Price.com

Price.com isn’t just helping shoppers save... they’re helping them connect.

And now, they’re doing it with Genuin.

youtube.com/shorts/l2Kvp...

The future of AdTech + AI is here: onsite monetization that feels natural, not disruptive.

Engaging experiences that connect people to content, communities, and products at the exact moment of relevance.

✅ Generative Placement Logic: AI-curated, context-aware, real-time.

✅ Multi-Level Integration: Brand, Community, and Group placements.

✅ Smart Controls: Filters, algorithms, and moderation settings built in.

✅ Fully Configurable: Launch with just a few lines of code. Manage all settings.

YouTube video by Genuin Product Spotlight: Placements

🔦 𝗣𝗿𝗼𝗱𝘂𝗰𝘁 𝗦𝗽𝗼𝘁𝗹𝗶𝗴𝗵𝘁: 𝗣𝗹𝗮𝗰𝗲𝗺𝗲𝗻𝘁𝘀

Dynamic, contextual placements bring engaging, AI-curated community video into your ecosystem.

Monetize onsite by adapting to each consumer’s journey, surfacing the most relevant experiences across your brand, community, or group feeds.

youtube.com/shorts/Oem8n...

YouTube video by Genuin This Moment in AI + Media Is About Building the Infrastructure for the Future

Timing is everything. Opportunities with AI abound!
Yet many companies are still treating it as a threat.

We see it differently:
➡️ Protect your community, not lose it.
➡️ Safeguard your data, not give it away.
➡️ Grow at unprecedented scale, without losing your identity.

youtube.com/shorts/jFq1R...

Brand Community SEO and LLM Discoverability - Genuin Knowledge Base How community content is optimized for SEO and discoverability by search engines and LLMs

👉 For product and technical leads, here's how we make brand community content more discoverable:
resources.begenuin.com/faqs/brand_c...

Brand Community SEO and LLM Discoverability - Genuin Knowledge Base How community content is optimized for SEO and discoverability by search engines and LLMs

It's about authority, trust & protecting your brand in the answers people get from AI.

✅ Every Genuin community, group, profile & video is crawlable.

✅ Structured with rich SEO + social metadata, optimized for LLMs.

✅ Configs ensure your content is discoverable by search engines & AI agents.

What's happening:

✂️ Google’s AI Overviews are cutting clicks.

🔍 Younger audiences turn to ChatGPT & Perplexity first.

1️⃣ Ranking #1 no longer guarantees visibility if your brand isn’t cited in the AI summary.

It's not just about traffic.

The AI Traffic Scare: What’s Really Happening, and How Genuin Puts Brands Back in Control The headlines are dramatic: “AI is killing SEO!” and “SEO is Dead!”

AI is rewriting discovery... and brand leads, product teams & marketers are on alert.

The industry is scrambling to catch up. But our partners are already prepared.

begenuin.medium.com/the-ai-traff...

Our latest blog post separates fact from everything else.

✅ Reach real people based on interest, not lazy intent

✅ Relevance powered by vertical video that pulls you in, not banner ads you scroll past

✅ Own first-party + zero-party engagement data (no gatekeepers, no guessing)

✅ Community-driven, never algorithm-dictated

Sponsored Communities turn your owned channels into the kind of media network Big Social wishes it could be: where context, content & community finally work in your favor.

This is the next generation of media. Where brands don’t just rent attention… they own the stage and earn the spotlight.

🔦 Product Spotlight: Sponsored Communities:

Video-powered experiences embedded directly into your website and app.

For retailers & publishers, it’s not just another tool... it’s a revenue unlock.

For advertisers, it’s media that actually hits different.

🚀 1,000,000 strong… and just getting started.
In just a few short months, the Genuin network has grown to over one million users.

A milestone worth celebrating, made possible by our brilliant team, visionary partners & bold brands who believe in building the future of community.

Thank you. 🙏

YouTube video by Genuin Genuin Connections: Episode 8 -- Ashley Miles, CEO and Founder of Franklyn West

If your business is still doing things “because that’s how we’ve always done it," you’re leaving growth on the table.

In the latest Genuin Connections, Ashley Miles, CEO Franklyn West shares why now is the most exciting time to be in business.

Full conversation:
▶️ Watch → youtu.be/3BX7mVReZNY

A global AI leader and former IBM researcher, Chidansh. joins us to lead our next phase of growth — building the infrastructure that 𝗽𝗿𝗼𝘁𝗲𝗰𝘁𝘀 𝗯𝗿𝗮𝗻𝗱𝘀 𝘄𝗶𝘁𝗵 𝗔𝗜 and drives contextual, community-driven video engagement at scale.