@thatcurtis.bsky.social

161 Followers 182 Following 30 Posts Joined Nov 2024
7 months ago
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Friday Is the New Monday: Just Ask RealSense's 500 Headlines Bospar understood releasing news on a Friday, especially in the middle of the summer, is traditionally avoided at all costs. But the agency felt RealSense's story’s news value—and the embargoed media ...

Friday is the new Monday? You can read all about it in PRNEWS! When most PR professionals avoid Friday launches, RealSense and Bospar took a calculated risk and generated 500+ media placements in one week by launching on Friday, July 11th. www.prnewsonline.com/friday-is-th...

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7 months ago
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What the Guy Behind Cher, the Osmonds, and the Worst Star Wars Ever Can Teach Tech Marketers: Lessons from Bruce Vilanch on Embracing "Bad Ideas" The man sitting across from me at Club Oasis had shaped American entertainment for decades. Bruce...

I just met the guy who wrote the worst Star Wars ever.

Bruce Vilanch wasn't embarrassed by failures.

He was PROUD of them.

His disasters became cult classics.

Made me think of my bad idea: a PR kids book. Result: 2.3B impressions.

What bad idea are you avoiding?
bospar.com/what-the-guy...

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8 months ago
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VentureBeat’s Transform 2025: What Enterprise Leaders Really Need to Know About AI VentureBeat’s Transform 2025’s speaker lineup was the kind that makes you question your life choices. Let’s...

When VentureBeat's Carl Franzen and Michael Nuñez tell you what AI leaders are really saying behind closed doors...

You listen.

Get the full conversation with VentureBeat's top AI reporters 👇 bospar.com/venturebeats...

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8 months ago
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Crashing Cannes: The Entourage Version I never thought about the TV show “Entourage” until I returned to Cannes this year. For those unfamiliar,...

Paris Hilton + Jean Wyclef = Apex of Absurdity at Cannes.
What does it mean if you're a tech company trying to cut through?
This is what I shared with the Bospar Blog, "Crashing Cannes: The Entourage Version." bospar.com/crashing-can...

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9 months ago
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OMG - what am I doing with John Stewart?

And how does this relate to PR?

Read all about it in the Bospar Blog: bospar.com/fyc-the-dail...

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9 months ago
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Harder than Harvard: The Restaurant You Likely Won’t Get Into How Organic Media Coverage Made Noodle in a Haystack More Exciting Than San Francisco’s AI Gold...

Ever heard of Noodle in a Haystack?

You’re more likely to get into Harvard... than to snag a reservation at this San Francisco restaurant.

But how did it get its start?

I spoke with the owners about the media placement that triggered a chain reaction: bospar.com/harder-than-...

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9 months ago
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Astronaut one day, artist the next: How to help children explore the world of careers Early life experiences can shape the way we think about work. Sometimes career paths follow a straight line.

Career conundrum? That's what I faced growing up, which became the inspiration behind my children's book, Game Face. The AP's Cathy Bussewitz interviewed me about my book & why children need exposure to a variety of careers at a younger age. You can read the story here: apnews.com/article/chil...

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10 months ago
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Celebrating 51 spins around the sun!

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10 months ago
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The Belichick PR fumble: How an 8-second interception became a media nightmare Bill Belichick’s eight-second media disaster has accomplished what six Super Bowl victories couldn’t. It made me...

Monday morning quarterbacking time!
@prweekus.bsky.social reports that Bill Belichick is looking for new PR counsel after THAT CBS News interview.
Why was it such a disaster?
This is what I shared in the @bosparpr.bsky.social Blog: bospar.com/the-belichic...

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10 months ago
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“Game Face,” Bospar Principal Curtis Sparrer’s best-selling children’s book, now available at Barnes & Noble SAN FRANCISCO — April 21, 2025 — “Game Face: Becoming a PR Detective” — the children’s...

OMG! First #1 best-seller status on Amazon, now "Game Face" is available at Barnes & Noble. You can read the release here: bospar.com/press-releas...

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11 months ago
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The chief communication officers at the Page Society interviewed me about Game Face! You can listen to Eliot Mizrachi's interview with me here: page.org/knowledge-ba...

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11 months ago
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Watch: Bay Area PR pro publishes book about careers in the industry April is National PR Month, and we chat with a Bay Area public relations professional and author about understanding the industry.

OMG! My book, "Game Face" is on sale TODAY!
It's an illustrated children's book about... PR!
You can watch my interview on NBC Bay Area.
nbcbay.com/AhTILsk

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11 months ago
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This morning FastCompany named Bospar to its list of 10 companies driving innovation in PR and brand strategies.

Bospar ranked 6th, between Mastercard and Uber.

You can read the story here: www.fastcompany.com/91269880/pub...

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1 year ago
YouTube
3167: The Future of PR, AI, and Remote Work: Lessons from Bospar’s 10-Year Journey YouTube video by Neil C. Hughes

I have a voice for newsprint and a face for radio!

Fortunately, Bospar's Carole Barrow joined me to talk with Neil C. Hughes about Bospar's tenth anniversary on Neil's podcast Tech Talks Daily!

You can listen here: www.youtube.com/watch?v=NHf0...

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1 year ago
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PRWeek's Noah Zuss breaks the news that Bospar is the AOR for DigiCert! You can read Noah's story here: www.prweek.com/article/1904...

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1 year ago
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How did Bospar make WFH work for ten years?

Anna Baluch shared our tips with CO— by the U.S. Chamber of Commerce.

You can read her story here: www.uschamber.com/co/good-comp...

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1 year ago
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The AFP's Julie Jammot interviewed me about Bospar's tenth anniversary - and why we believe WFH is the future of work. You can read her report here: www.yahoo.com/news/us-tele...

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1 year ago

When we launched Bospar as a WFH PR agency some said we wouldn’t succeed without a water cooler. Ten years later we still don’t have a water cooler, but we do have over 200 awards.

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1 year ago
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"Cheers to Bospar who announced its 10th anniversary as an agency this week by changing its personnel photos on its website and social bios to their own photos as 10 year olds," wrote Nicole Schuman of PRNews.

THANK YOU NICOLE!!!

You can read her report here: www.prnewsonline.com/pr-roundup-r...

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1 year ago
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WPP's draconian RTO demands reminded me of this scene in Star Wars.

As Bospar celebrates ten years of being 100% WFH, I thought I would detail the problems of RTO overreach in Staffing Industry Analysts.

You can read it here: www.staffingindustry.com/editorial/st...

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1 year ago
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O'Dwyer's covers our big news!

Steve Barnes writes: "Bospar principal Curtis Sparrer has written a children’s book on PR titled 'Game Face.'"

Read the story here: www.odwyerpr.com/story/public...

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1 year ago
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Why did I "turn back time" with my ten-year-old photo?

To promote our new PR book for ten-year-olds!

Frank Washkuch reported in PRWeek: "Bospar principal and cofounder Curtis Sparrer is celebrating the 10th anniversary of his firm by penning Game Face."

www.prweek.com/article/1902...

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1 year ago
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How is WFH good for a company's bottom line? Bryan Robinson of @forbes.com covers Bospar's 10th-anniversary research. You can read his findings here: www.forbes.com/sites/bryanr...

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1 year ago
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Ten years ago @bosparpr.bsky.social launched as a remote-only PR agency.
Tim Paradis of @businessinsider.com featured us in his article: "If you want to work remotely this year, you might have to move jobs."
You can read his story here: www.businessinsider.com/remote-work-...

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1 year ago
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On top of the world in Brussels! Happy 2025!

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1 year ago
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Avec ma famille francaise a Duranus, France!

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1 year ago
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With Jane King at the NYSE!

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1 year ago
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The middle school boy in me who got teased about his clothes is so happy: "Organized and hosted warmly and colorfully by SF Press Club president Curtis Sparrer—whose gold threaded camel blazer and woven Italian shoes were the envy of the evening."
www.ediblemontereybay.com/blog/grape-e...

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1 year ago
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Predictable Thanksgiving picture of family meriment!

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1 year ago
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Before and after!

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