Leanne Coppock

Looking for a mental health expert to comment on a driving story. Commentary needed this week. Please drop me an email leanne@search-etc.co.uk. #journorequest #prrequest

Days I've regretted leaving X/Twitter: 0

How Digital PRs have changed their strategy in 2024 I asked the Digital PR community to share some of their insights on how their Digital PR strategies have changed during 2024

I recently shared some of my insights with @ilikeyoumatt.bsky.social for his round-up of how digital PR strategy has changed in 2024. Take a look:
www.digitalprtips.com/blog/how-dig...

One beauty brand, which I am a customer of, has emailed me 40 times in 30 days and I had to unsubscribe today so I could actually find my important emails in my inbox 🫠

Brands you do not need to email customers every day in the run up to Christmas about your sales. It actually makes us unsubscribe 🥲.

Something you should always query in digital PR is links reduced to numbers, without measuring quality or impact. Getting links for box ticking numbers will never result in organic success. Dig deeper when enquiring for services and ask about what the impact of these links will be for your website.

Searches for delete X/delete Twitter recently 👀

Big fan of the feature where you can pin hashtags to your homepage feeds 🙌. Perfect for monitoring pr requests and journo requests!

I've made the move from Twitter/X to Bluesky & threads. Follow for digital PR, SEO and marketing tips and discussion 🙂