ProRata.ai

A Cash Infusion from Chatbots? Bill Gross, the founder of ProRata, has a plan to monetize generative AI for digital publishers.

. @billgross.com is on a mission to save digital publishing from the AI squeeze.

In a new piece by Yona TR Golding, Bill outlines how ProRata can track content in chatbot answers & pay publishers fairly.

Read the full story: www.cjr.org/analysis/cas...

#AI #AIPublishing #AIMonetization

Cloudflare Is Blocking AI Crawlers by Default The age of the AI scraping free-for-all may be coming to an end. At least if Cloudflare gets its way.

@cloudflare.social stepped up its game against AI scrapers, now blocking them by default. A huge win for publishers!

As @billgross.com says, "We firmly believe that all content creators and publishers should be compensated when their content is used in AI answers.”
www.wired.com/story/cloudf...

Meet Your Cannes Companion: ADWEEK Launches AI Agent for the Festival The AI tool brings the best of ADWEEK content to festival attendees—and those at home.

We’re thrilled to share that @adweek.bsky.social’s first-ever AI companion—making its debut at the Cannes Lions International Festival of Creativity—is powered by Gist.ai Answers.

Read more from ADWEEK's CEO, Will Lee.

www.adweek.com/brand-market...

We’re excited to share that @adweek.bsky.social has chosen ProRata.ai as the technology partner powering their first-ever AI companion at @canneslions.bsky.social International Festival of Creativity!
www.businesswire.com/news/home/20... #CannesLions

Man of Many joins ProRata.AI to license content for AI use - Mediaweek Man of Many partners with ProRata.AI to license content for AI answers, ensuring fair attribution and revenue sharing in the digital media space.

We’re excited to announce that Man of Many, Australia’s largest men’s lifestyle publication, has joined ProRata’s growing network of over 500 global publications/titles to license content for ethical AI use via our Gist.ai platform. www.mediaweek.com.au/man-of-many-...

Boston Globe, Future, Vox Media join ProRata’s generative AI licensing model A fresh wave of publishers have signed up for ProRata’s revenue share program, and some are adding its AI search engine to their sites.

@bostonglobe.com, @vox.com, @fastcompany.com & others join us, growing our Gist.ai network to 500+ publishers. We’re building a zero-click search future—ensuring creators are credited & paid for their work. More via @spguaglione.bsky.social @digidaymedia.bsky.social

digiday.com/media/boston...

ProRata AI Signs Partnerships With More Than 500 Publications, Giving Gist.ai One of the Largest Licensed Content Libraries in Generative AI Search ProRata.AI partners with 500+ publishers, making Gist.ai a leading AI search engine built on licensed, revenue-sharing content.

Gist.ai is now backed by 500+ publications including new partners @fastcompany.com, @bostonglobe.com, @nymag.com, @frommers.bsky.social, @readersdigest.bsky.social, @thenation.com, @newsday.bsky.social, The New Republic, The Philadelphia Inquirer, and many more.

businesswire.com/news/home/20...

As AI lawsuits mount, publishers still struggle to block the bots Ziff Davis's lawsuit against OpenAI highlights publishers' struggles to stop AI companies from scraping their content.

As AI lawsuits mount, publishers still struggle to block the bots. @billgross.com sits in on the conversation w/@spguaglione.bsky.social at @digidaymedia.bsky.social about challenges publishers face in preventing AI companies from scraping their content.
digiday.com/media/as-ai-...
#AI #AICopyright

Relevance Amplified: How AI is Unlocking Advertising's Contextual Renaissance YouTube video by The Female Quotient

. @billgross.com recently joined a panel at the FQ Lounge by The @femalequotient.bsky.social, titled - Relevance Amplified: How AI is Unlocking Advertising's Contextual Renaissance.
If you missed it, you can watch the full discussion here:
www.youtube.com/live/pjIE3Da...

#POSSIBLE2025

Join @billgross.com in the @femalequotient.bsky.social Lounge @ #POSSIBLE2025 — where business happens, conversations ignite action, ideas drive impact, and boundaries are redefined.

Our CEO, @billgross.com, has been named to the 2025 AI Trailblazers Power 100, presented by ADWEEK and AI Trailblazers. This honor recognizes Bill's pioneering vision and leadership in the AI space, while also affirming ProRata's mission to fair compensation for creators in the AI landscape.

In March 2024, website owner Morgan McBride was posing for photos in her half-renovated kitchen for a Google ad celebrating the ways the search giant had helped her family’s business grow. But by the time the ad ran about a month later, traffic from Google had fallen more than 70%, McBride said. Charleston Crafted, which features guides on do-it-yourself home improvement projects, had weathered algorithm changes and updates in the past; this time, it didn’t recover. McBride suspected people were getting more of their renovation advice from the artificial intelligence answers at the top of Google search. The now-ubiquitous AI-generated answers — and the way Google has changed its search algorithm to support them — have caused traffic to independent websites to plummet, according to Bloomberg interviews with 25 publishers and people who work with them. That’s disrupting a delicate symbiotic relationship that’s existed for years: if businesses create good content, Google sends them traffic.

NEW: Spoke to 25 small publishers about the kind of impact Google's AI changes to search has had on their businesses.

Things don't look good—not for the publishers, and not for the quality of information out on the open web, which ironically Google itself relies on.

Gift link: bloom.bg/43Jmzk3

We are happy to partner with @wikimediafoundation.org to ensuring fair compensation for all creators in the era of AI.

News/Media Alliance Announces AI Licensing Partnership with ProRata Today, the News/Media Alliance announced the launch of an AI licensing framework agreement with ProRata AI, who is working to ensure publishers and creators are fairly credited and compensated by gene...

We are thrilled to announce our partnership with the News/Media Alliance to bring fair, transparent, and scalable AI licensing solutions to news publishers.

www.newsmediaalliance.org/prorata-lice...

This is a huge step toward a sustainable future for journalism—and we’re just getting started!

“This is the future of advertising.” – @billgross.com

ProRata Ads launched today. @trishlaostwal.bsky.social writes in @adweek.bsky.social on how we’re transforming ad placement for the AI era.

www.adweek.com/media/ai-pro...
#AITech #ADTech #AI

ProRata Invents New AI Technology to Transform Digital Advertising ProRata.ai launches ProRata Ads to Instantly Deliver Hyper- Contextual Ads into AI Search Results and Digital Media

The keyword is dead. Long live the prompt!

Today we launched ProRata Ads, ushering in the age of prompt-driven advertising. This revolutionary AI-powered ad platform injects hyper-relevant ads directly into AI search results and digital media content.
www.businesswire.com/news/home/20...
#AIAds

In “The Cutting Edge of AI” video with @inafried.bsky.social of @axios.com, @billgross.com describes the fundamental inequity in how value is extracted from creative work in the AI era.

Dow Jones Expands AI Marketplace to Nearly 5,000 Publishers Dow Jones has expanded its AI-driven content licensing marketplace to include nearly 5,000 publishers, enhancing corporate access to a diverse range of information sources.

5,000 more publishers are joining Dow Jones’ AI marketplace. Big news—but how do we ensure content creators get paid when AI uses their work?

At ProRata, we’re making sure innovation doesn’t come at the expense of attribution.

www.maginative.com/article/dow-...

#AITech

Help is coming in the AI copyright wars Artificial intelligence companies must decide how to pay for the human-generated content they need

John Thornhill's @financialtimes.com piece highlights the growing copyright battle between creators & AI firms. At ProRata, we're not just building an AI search engine—we're pioneering a model that fairly allocates revenue to creators when AI uses their work.
#GenerativeAI #AISearch #FutureofSearch

Our CEO, @billgross.com breaks down how AI shifts value away from creators. Watch the full interview with
@inafried.bsky.social (@axios.com) here www.axios.com/2025/01/24/p...

#GenerativeAI #ContentsCreators #AIRevenueSharing #AITech #AISearch #FutureofSearch

The Tech Sector Nearly Destroyed Media. Can It Save It? - The Innovator Big Tech nearly destroyed traditional media. Entrepreneur Bill Gross thinks technology could also save the industry.

We're thrilled to be featured in Jennifer L. Schenker's latest article in The Innovator, which highlights our mission to ensure that generative AI platforms fairly credit and compensate content creators.

theinnovator.news/big-tech-nea...
#GenAI #AITech

Testeando en beta @prorata.ai🤖

Lo mostraremos en la charla Search Barcelona el 28/02: ¿Cómo cambiará la IA la estrategia SEO en los medios en 2025?

Es uno de los mejores motores de búsqueda conversacionales que cita mejor sus fuentes y otorga un porcentaje de uso de la información de cada medio.

Read Sir Lucian Grainge’s 2025 memo to Universal Music Group staff: ‘Streaming 2.0 will represent a new age of innovation, consumer segmentation, geographic expansion, greater consumer value and ARPU ... UMG boss says: “I’m pleased to report that the Streaming 2.0 era has arrived.”…

Sir Lucian Grainge 2025 memo to Universal Music Group staff discussed the importance of being the leaders in their embracement and advancement of “Responsible AI,” highlighting their partnerships with ProRata as well as with Soundlabs , and KLAY.
www.musicbusinessworldwide.com/read-sir-luc...

Financial Sharing Models For An AI World "Cui bono?" (who benefits) is a time-tested phrase in the legal world, but we need to apply it to our new business world, too, a world that doesn’t really look much li...

We're tackling one of AI's most crucial challenges: How to fairly compensate creators whose work is scraped by AI systems? John Werner contributor to @forbes.com spoke to @billgross.com after his presentation at the DLD Conference.

www.forbes.com/sites/johnwe...

#DLD25

@prorata.ai permite a los editores recibir una compensación por los derechos de autor de los contenidos utilizados por las plataformas de IA generativa t.co/gKROUjDaix

This marks our first collaboration with a major scientific publisher, paving the way for creating a sustainable economic and attribution model for copyright holders in the age of generative AI.

We're thrilled to announce our groundbreaking partnership with American Association for the Advancement of Science (AAAS), publisher of the prestigious Science Magazine’s family of journals.
www.eurekalert.org/news-release...

ProRata AI plans to pay creators despite era of AI "shoplifting content," founder says User protection is at the center of AI development for two AI company leaders who spoke with Axios.

Our founder @billgross.com shared ProRata's mission to fairly credit and compensate creators in the AI era. As Bill says, the future of AI doesn't have to come at the expense of human creativity.
www.axios.com/2025/01/24/p...

#GenerativeAI #AIRevenueSharing #AISearch #FutureofSearch

YouTube video by Axios Axios’ Ina Fried in conversation with IdeaLab’s Bill Gross

. @inafried.bsky.social discusses ProRata's mission with @billgross.com at #Davos25.
www.youtube.com/watch?v=DClY...

From the DealBook Summit: Influential People Share Their Insights Industry leaders attending the conference were asked about artificial intelligence, the economy, international relations and more.

The man who helped the world understand Steve Jobs and Albert Einstein understands that creators deserve fair recognition and compensation.
#WalterIsaacson

www.nytimes.com/2024/12/11/b...