Mark Hertling's Avatar

Mark Hertling

@markhertling.bsky.social

Former soldier. Student of leadership & national security; Professor, author (“If I Don’t Return: A Father’s Wartime Journal”), speaker. Always looking for civility & new adventures. https://www.linkedin.com/in/mark-hertling-dba-57987066

108,631 Followers  |  222 Following  |  1,174 Posts  |  Joined: 12.11.2024
Posts Following

Posts by Mark Hertling (@markhertling.bsky.social)

Preview
Mark Hertling on X: "Lots of discussion in the last few days about the Iranian Kurds as a "tool" for regime change in Iran. Some may want to reconsider that option. My latest in @BulwarkOnline https://t.co/Yc5hMODH9E" / X Lots of discussion in the last few days about the Iranian Kurds as a "tool" for regime change in Iran. Some may want to reconsider that option. My latest in @BulwarkOnline https://t.co/Yc5hMODH9E

My latest in @thebulwark.com this ine regarding the Kurds in Iran x.com/markhertling...

07.03.2026 16:22 — 👍 112    🔁 25    💬 6    📌 1
‘Infuriating’: Hegseth brushes off concerns over Russia sharing intel with Iran
YouTube video by MS NOW ‘Infuriating’: Hegseth brushes off concerns over Russia sharing intel with Iran

This morning on @theweekendmsnow.bsky.social, Lt. Gen @markhertling.bsky.social politely tore apart Hegseth's flippant attitude re: the danger that this war poses to our troops.

I share the General's outrage. Hegseth knows better, and has publicly said so.

From @ms.now:
youtu.be/Zlt1uKASSDM?...

07.03.2026 14:39 — 👍 108    🔁 27    💬 3    📌 0

Thank you! I agree, @theweekendmsnow.bsky.social is a great watch…great chemistry between those three.

07.03.2026 13:03 — 👍 3    🔁 0    💬 0    📌 0
Screenshot of an excerpt of a Bulwark article by Lt. Gen. (retired) Mark Hertling:

***

This is why responsible national leadership requires two qualities at the same time: expertise and, in my view, a level of discomfort and anxiety.

Expertise ensures decisions are grounded in strategy—clear thinking about ends, ways, and means. What is the political objective? What military action advances it? How do those individual tactical actions contribute to an operational plan? What risks follow? What happens the day after the strikes end?

Discomfort serves as a moral and strategic guardrail. Leaders who feel the weight of ordering teenagers toward hardship, injury, and death are more likely to ask the necessary hard questions. They consult widely, think about escalation, and remember that war is not simply a tool of policy but a human undertaking with irreversible consequences.

The paradox is that those who understand force best are rarely eager to use it. They prepare for it. They plan for it. They master it. But they never become comfortable with it.

If a president is becoming more knowledgeable about military power, that is a good thing. If he is becoming “comfortable” ordering it, that should give all of us pause—because too much comfort with the desire to use force is rarely a sign of wisdom.

Screenshot of an excerpt of a Bulwark article by Lt. Gen. (retired) Mark Hertling: *** This is why responsible national leadership requires two qualities at the same time: expertise and, in my view, a level of discomfort and anxiety. Expertise ensures decisions are grounded in strategy—clear thinking about ends, ways, and means. What is the political objective? What military action advances it? How do those individual tactical actions contribute to an operational plan? What risks follow? What happens the day after the strikes end? Discomfort serves as a moral and strategic guardrail. Leaders who feel the weight of ordering teenagers toward hardship, injury, and death are more likely to ask the necessary hard questions. They consult widely, think about escalation, and remember that war is not simply a tool of policy but a human undertaking with irreversible consequences. The paradox is that those who understand force best are rarely eager to use it. They prepare for it. They plan for it. They master it. But they never become comfortable with it. If a president is becoming more knowledgeable about military power, that is a good thing. If he is becoming “comfortable” ordering it, that should give all of us pause—because too much comfort with the desire to use force is rarely a sign of wisdom.

"The paradox is that those who understand force best are rarely eager to use it. They prepare for it. They plan for it. They master it. But they never become comfortable with it."

Really wise piece here from @markhertling.bsky.social.

www.thebulwark.com/i/190103369/...

07.03.2026 04:48 — 👍 481    🔁 139    💬 10    📌 5

I think it is.

07.03.2026 03:50 — 👍 2    🔁 0    💬 1    📌 0

Thank you. I’m pre-ordering Sarah’s book too!

07.03.2026 02:07 — 👍 29    🔁 0    💬 0    📌 0

Thanks for that.

06.03.2026 01:35 — 👍 2    🔁 0    💬 0    📌 0
Post image

Hey, this is awesome. My publisher just told me my book - which is released next week - is already #5 on Amazon’s list! Thanks everyone!

06.03.2026 01:07 — 👍 464    🔁 43    💬 20    📌 0

Order from Ballast books. I’m heading back this weekend to sign more, as they’re running out of signed copies.

05.03.2026 13:45 — 👍 28    🔁 1    💬 1    📌 0

This conversation with our dear friend @radiofreetom.bsky.social was a master class. Thanks, Tom, for joining Ben and me the @thebulwark.com’s Command Post.

04.03.2026 20:53 — 👍 318    🔁 70    💬 12    📌 2
Preview
Loose Talk of ‘Fake News’ Is Bad for Democracy The secretary of defense shouldn’t pit the military against the media.

My latest in @thebulwark.com www.thebulwark.com/p/loose-talk...

04.03.2026 13:23 — 👍 327    🔁 101    💬 23    📌 3

Okay, how’s this: you’re not correct.

03.03.2026 04:31 — 👍 5    🔁 1    💬 1    📌 0
Preview
How Iran compares to Iraq Retired Lt. Gen. Mark Hertling gives his perspective on the objectives of the U.S. military and how long the war may last.

Lt. Gen. @markhertling.bsky.social (Ret.) talks with Here & Now’s Robin Young about the start of the Iran war and gives his perspective on the objectives of the U.S. military and how long the war may last.

03.03.2026 03:45 — 👍 196    🔁 44    💬 6    📌 5

Order from Ballast before 10 March and you’ll get a signed copy.

03.03.2026 01:44 — 👍 2    🔁 0    💬 2    📌 0

That’s not quite accurate.

03.03.2026 01:43 — 👍 0    🔁 0    💬 2    📌 0

A very nice post from someone who got an advanced copy of my book. If you order from Ballast Books, you’ll get a signed copy before it is released publicly.

03.03.2026 01:42 — 👍 269    🔁 31    💬 11    📌 2

Thank you for this, too.

03.03.2026 01:41 — 👍 2    🔁 0    💬 0    📌 0

I just confirmed with the editor. Order from ballast and you’ll get a signed copy.

03.03.2026 01:40 — 👍 0    🔁 0    💬 0    📌 0

If you pre order before 10 March (the release date) from Ballast you’ll get a signed copy.

03.03.2026 01:34 — 👍 0    🔁 0    💬 0    📌 0

You can order autograph copy from @ballastbookco.bsky.social

02.03.2026 21:41 — 👍 4    🔁 2    💬 2    📌 0

Next week!

02.03.2026 19:19 — 👍 0    🔁 0    💬 0    📌 0

Very kind words. So glad you enjoyed it so much.

02.03.2026 19:19 — 👍 132    🔁 6    💬 6    📌 0

Hope you enjoy it @gtconway.bsky.social!

02.03.2026 19:17 — 👍 128    🔁 16    💬 4    📌 0

Thank you so much, Michelle. Your comments made my day and I’m so happy that the book opened up those thoughts. All the best to you.

02.03.2026 12:46 — 👍 6    🔁 0    💬 1    📌 0
Post image Post image

Thanks to all those who supported me in my first “official” book signing this afternoon, especially some of my MBA students who came to cheer me on. What terrific friends I have.

02.03.2026 01:44 — 👍 435    🔁 19    💬 9    📌 1

Thank you. Order from Ballast, you’ll get it faster. And good luck with your surgery.

01.03.2026 03:44 — 👍 3    🔁 1    💬 0    📌 0
Preview
Bombing Iran Is Easy. What Comes Next Is Not. It comes down to a straightforward question: What’s the plan to translate military force into political change?

NEW: "It is true that air campaigns can destroy things. What they cannot do, by themselves, is build political outcomes."

Really superb piece from our @markhertling.bsky.social.

www.thebulwark.com/p/bombing-ir...

28.02.2026 22:54 — 👍 345    🔁 117    💬 7    📌 11

It’s part of the Tiger Bay club, but you can pay for lunch and join them.

01.03.2026 02:50 — 👍 3    🔁 0    💬 1    📌 0

Thanks for getting it. Enjoy.

01.03.2026 02:49 — 👍 1    🔁 0    💬 0    📌 0

Thank you.

28.02.2026 22:40 — 👍 3    🔁 0    💬 0    📌 0