Historic Beer Ads

Historic Beer Ads

@beerpuffery.bsky.social

In case you travel back in time and need to pick a beer.

930 Followers 381 Following 671 Posts Joined Sep 2023
Posts Following
2 days ago
Crown cap against a white background. Cap is a metallic light bronze with the Dogfish Head logo in the center: an oval with a profile outline of the fish in the middle.

Better Know a Beer Cap #87: Dogfish Head typical cap, circa 2010s.

Be honest, when was the last time you gave 60-Minute a chance?

7 2 3 0
2 days ago
Kalnapilis poster-style ad from 2012. Background is emerald green, shows an old-style corded computer mouse trapped under an upside down, pilsner-style beer glass. Caption reads "We're for the real thing," whatever that means.

2012 Kalnapilis ad (Lithuania).

Incidentally, I once found a live bat in one of my beer glasses at home. (the bat's okay)

4 2 0 0
2 days ago
1924 ad for Imperial Beer, a Japanese brewery that later became Sakura. Drawn image shows a giant elephant holding an equally giant bottle of Sakura beer in its trunk. The elephant is rearing up on its hind legs, and towers over a crowd of agitated onlookers. Relative to the crowd, the elephant looks to be an estimated 100 feet tall, much larger than life.

Sakura Beer, 1924.

29 5 1 1
2 days ago

Keeps Rodan at bay.

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3 days ago
Crown cap against white background. Cap is mostly a sunshine yellow, with the Old Style shield logo in the center.

Better Know a Beer Cap #86: Old Style in yellow. By Heileman in La Crosse, WI (now jointly owned by City Brewery and Pabst)

7 1 0 0
2 days ago
YouTube
O'Keefe's Extra Old Stock 1987 TV ad YouTube video by robatsea2009

O'Keefe dabbled in the 80s too, it seems.

www.youtube.com/watch?v=XHEq...

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2 days ago
Crown cap against a white background. Cap is a metallic light bronze with the Dogfish Head logo in the center: an oval with a profile outline of the fish in the middle.

Better Know a Beer Cap #87: Dogfish Head typical cap, circa 2010s.

Be honest, when was the last time you gave 60-Minute a chance?

7 2 3 0
2 days ago
Preview
a little girl is making a funny face while sitting in front of potted plants . ALT: a little girl is making a funny face while sitting in front of potted plants .
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2 days ago

There's an address at the bottom to order the poster. I assume it came with an 8-track.

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2 days ago
Kalnapilis poster-style ad from 2012. Background is emerald green, shows an old-style corded computer mouse trapped under an upside down, pilsner-style beer glass. Caption reads "We're for the real thing," whatever that means.

2012 Kalnapilis ad (Lithuania).

Incidentally, I once found a live bat in one of my beer glasses at home. (the bat's okay)

4 2 0 0
2 days ago

Apparently the 20s was the era of crowds gathering around absurdly giant beer bottles.

bsky.app/profile/beer...

6 2 1 0
2 days ago
1924 ad for Imperial Beer, a Japanese brewery that later became Sakura. Drawn image shows a giant elephant holding an equally giant bottle of Sakura beer in its trunk. The elephant is rearing up on its hind legs, and towers over a crowd of agitated onlookers. Relative to the crowd, the elephant looks to be an estimated 100 feet tall, much larger than life.

Sakura Beer, 1924.

29 5 1 1
2 days ago
Preview
a man with a chain around his neck is holding a sword and the words he chose are above him ALT: a man with a chain around his neck is holding a sword and the words he chose are above him
1 0 0 0
2 days ago
1982 Bud Light ad depicting Spuds MacKenzie (an English terrier) wearing a college fraternity sweatshirt, sitting on a table with a chalice-style glass of Bud Light in front of him (the bottle is beside the glass). Spuds is wearing a paper cone party hat and is surrounded by streamers, confetti, and balloons. Caption reads: Spuds MacKenzie, Bud Light's Original Party Animal, knows there's no better way to party than with an ice cold Bud Light. The light beer with the first in taste. So get up. Get down. Get funky. And party right with Bud Light. Everything else is just a light beer."

Ok, let's ignore the canine factor for a second.

Is this 1982 Bud Light ad saying that the "original party animal" a) brings steamers, balloons, and paper hats to a college kegger, or b) brings beer to like a kids birthday party?

2 1 4 0
3 days ago

Peak male form

10 2 1 0
3 days ago
Crown cap against white background. Cap is mostly a sunshine yellow, with the Old Style shield logo in the center.

Better Know a Beer Cap #86: Old Style in yellow. By Heileman in La Crosse, WI (now jointly owned by City Brewery and Pabst)

7 1 0 0
3 days ago
Drawn poster ad showing two gigantic beer bottles towering over a crowd against the backdrop of Munich's skyline. The outline to the twin spires of the Frauenkirche stand out, mirrored by the necks of the two towering beer bottles in the foreground. One bottle is Paulaner's dunkel and the other Thomasbräu's Hell-Urtyp Export. Caption reads simply: Paulaner-Thomas-Bräu...München."

1928 Paulaner and Thomasbräu ad implying they're as Munich as the Frauenkirche.

Big if true.

11 2 0 2
3 days ago

Almost certainly the second one, haha.

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3 days ago
poster ad titled "Uncle From the West," #1 in a series by the US Brewers Foundation to promote beer in the US from 1946-1956. Drawn picture shows a man in a large cowboy hat arriving in a truck as though coming to visit relatives, accompanied by a younger couple. He's presenting a taxidermy ram's head to the hosts, a middle aged couple dressed like they came from a Norman Rockwell painting. A pitcher of beer and glasses are seen set on the porch, waiting. Caption reads: "Beer belongs...enjoy it. In this home-loving land of outs...in this America of kindliness, of friendship, of good-humored tolerance...perhaps no beverages are more 'at home' on more occasions than good American beer and ale. For beer is the kind of beverage Americans like. It belongs--to pleasant living, to good fellowship, to sensible moderation. And our right to enjoy it, this too belongs -- to our own American heritage of personal freedom."

Who doesn't like being surprised with a taxidermy ram?

US Brewers Foundation, 1946

6 1 1 1
3 days ago

Big fan of how weirdly morbid this Beamish ad is.

17 2 3 0
4 days ago

I'm the first to admit how crappy my German is, so always happy to be corrected!

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1 week ago
Crown cap against a white background. Cap is red with the New Belgium logo printed over it in orange, showing an outline of a touring bicycle in the center, with "New Belgium Brewing" written around the rim.

Better Know a Beer Cap #85: New Belgium standard cap in orange.

I believe this predated the red-and-white version.

1 1 0 0
4 days ago

Nothing against non-alc beer but it's less fun when the ads satire themselves like this.

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4 days ago
Crown cap against white background. Cap is black with images of an arced barley stalk and hop cones, both in gold. Around the edge is written (in English) "Specially brewed | Selected Malt and Hops"

Better Know a Beer Cap #86: Kawaba Beer out of Gunma Prefecture, Japan (northwest of Tokyo).

I believe this came from a bottle of their Twilight (labeled as a Japanese Pale Ale)

1 1 0 0
4 days ago

You've started me down a Wikipedia rabbit hole.

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4 days ago

Oh, I see. Thank you so much!

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4 days ago

Very interesting! Looks like there's extra rope behind him. Does that mean the other wrestler on his right is holding it like a train?

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4 days ago
Drawn poster for Umegatani Sake, 1926. Shows three sumo wrestlers standing close together, the front one holding a *giant* bottle of sake with both hands. A very thick white rope coils around his stomach and can be seen behind him as well, purpose unknown. The other wrestler on the left appears to be holding a katana-style sword. There is writing in Japanese that I cannot read.

Umegatani Sake, 1926. Apparently it came in Nebuchadnezzar size.

I have no idea what that white rope's all about.

12 4 2 0
4 days ago
Poster ad for Astra beer. Shows photo of an exterior shop window with a sign, offering 1 Bockwurst and a half-roll of Butterbrötchen for 3 Deutschmarks. Caption for poster reads "Das kann doch nicht alles sein," meaning roughly "that can't be all there is to it."

Pre-2001 Astra ad (I know 'cuz D-marks!)

Caption literally reads "That can't be all there is," but I'm not sure whether that's meant more as "one can't live on beer alone," or something like "you'll need something to wash that down."

2 0 2 0
1 week ago
Crown cap against a white background. Cap is red with the New Belgium logo printed over it in orange, showing an outline of a touring bicycle in the center, with "New Belgium Brewing" written around the rim.

Better Know a Beer Cap #85: New Belgium standard cap in orange.

I believe this predated the red-and-white version.

1 1 0 0