Collective Audience

The 25 most innovative CMOs of 2025 Business Insider's 10th annual list of the most innovative CMOs includes big companies like Walmart and challengers like Milani Cosmetics.

The 25 most innovative CMOs of 2025

www.businessinsider.com/meet-2025s-2... #CMO #CMOs

Google's Ad Tech Monopoly Ruling: What Happens Next? - Symitri Welcome to The Private Eye, your inside look at the latest in digital advertising. This issue unpacks the decision of Google being found guilty of monopolizing significant aspects of the digital adver...

Google’s Ad Tech Monopoly Ruling: What Happens Next? symitri.com/the-symitri-... #adtech #Google

How Website Structure Impacts CRO: Choosing the Right Approach Have you ever visited a website that looked great but was difficult to navigate? Chances are, you didn’t stay long.

How Website Structure Impacts CRO: Choosing the Right Approach insidethenation.com/how-website-... #CRO #Sales

Marketers embrace AI in the campaign process while struggling to navigate its complexity AI is reshaping media campaigns—but most companies haven’t fully integrated it yet, according to the State of Data 2025 report from the Interactive Advertising Bureau (IAB). While publishers are leadi...

Marketers embrace AI in the campaign process while struggling to navigate its complexity www.emarketer.com/content/mark... #AI #Media #Advertising

Marketers rethink cheap programmatic as ad waste mounts Why some marketers are finally asking the right questions about programmatic advertising. Naturally, the math stopped adding up.

Marketers rethink cheap programmatic as ad waste mounts digiday.com/marketing/ma... #marketers #marketingdigital | @digidaymedia.bsky.social

Maximize the Impact of Your Campaigns with Collective Audience!
Attention is the new currency, which is why we are pushing the boundaries of ad attention measurement and optimization.
✅ +3 to 5 extra seconds of attention per ad
✅ 82.2% attention rate in context
✅ A premium secure environment

Narrative I/O Launches New Partnership with Yahoo DSP, Empowering First-Party Data Activation and Accelerating Data Monetization - Trajectory Ventures Another big step in the world of digital advertising and data collaboration. Narrative’s new integration with Yahoo DSP is making […]

Another big step for digital advertising on the open web + data collaboration. Narrative I/O new integration with YahooDSP makes it easier than ever for advertisers to activate their first-party data trajectoryventures.vc/data-innovat... #data #advertising #marketing

Thrilled to welcome digital advertising veteran Andrew Kraft to our Board of Directors

With expertise in business transformation, revenue growth, corp strategy, public co operations & decades of leadership experience in the technology, media, and advertising.

collectiveaudience.co/collective-a...

Hey #BlueSky 👋

👋 @iabeurope.bsky.social
En Europe aussi 👀 ?
Construisons notre open & safe garden, un espace essentiel pour un #openweb indépendant et de qualité !

Axios Media Trends - Advertisers pivot focus to Open Web

This is incredibly $CAUD important as it is exactly dead center to our CollectiveAudience.co mission building the open garden for the open web.

Advertisers pivot focus to the Open Web vs Google www.axios.com/newsletters/... #openweb #Advertising #digitalmedia

SaaS Marketing: 9 Powerful Lead Generation Strategies - Collective Audience SaaS or Software as a Service has become a promising and dominating business sector. Many companies are now utilizing SaaS […]

SaaS Marketing: 9 Powerful Lead Generation Strategies.

bit.ly/40evRRz #leadgeneration #b2b #saas #b2bmarketing #leadgen

We’re [Re]imagining advertising for the open web. Our open garden for the open web powers global brands, agencies, publishers.

Enabling direct connections of their inventory & audiences to reach, transact, and realize the value of their greatest asset. their audiences.

On a single cloud platform.

Hello #BlueSky community. We are so happy to be here! We are the open garden for advertising and media on the open web CollectiveAudience.co #digitalmedia #digitalmarketing