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Mitch Leff

@mitchleff.bsky.social

35+ years expert in public relations, building relationships w/journalists, building brand awareness for clients, training spokespersons, Film/TV/Music/Esports/Gaming PR, Scout leader

203 Followers  |  267 Following  |  77 Posts  |  Joined: 07.12.2023  |  1.716

Latest posts by mitchleff.bsky.social on Bluesky

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"4 Questions Journalist Spotli… - 4 Questions Journalist Spotlight - Apple Podcasts Podcast Episode · 4 Questions Journalist Spotlight · 10/21/2025 · 28m

This week, our "4 Questions Journalist Spotlight" shines on Savannah Sicurella, the business entertainment reporter for the Atlanta Journal-Constitution.

Coolest Thing About Her: She was born with eleven fingers! Favorite Local Restaurant: Jang Su Jang in Duluth

podcasts.apple.com/us/podcast/4...

24.10.2025 14:18 — 👍 1    🔁 0    💬 0    📌 0
"4 Questions Journalist Spotlight" with Emma Hurt, Atlanta Journal-Constitution
YouTube video by Mitch Leff Leff & Associates "4 Questions Journalist Spotlight" with Emma Hurt, Atlanta Journal-Constitution

This week, our "4 Questions Journalist Spotlight" shines on Emma Hurt, a business reporter with the Atlanta Journal-Constitution whose beat focuses on the Atlanta airport, Delta Air Lines, UPS, and Norfolk-Southern.
youtu.be/b1M84LI3Y-U @emmahunt.bsky.social @ajc.com

13.08.2025 19:47 — 👍 0    🔁 0    💬 0    📌 0
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Save the Date for the "60 Second Pitch Fest"! Make your pitch!

On Sept 15, Leff's Atlanta Media and GPB are partnering to offer the "60 Second Pitch Fest"!

When: Monday, Sept. 15 at 6 p.m. at Georgia Public Broadcasting (260 14th Street NW)

Registration coming, but now mark it on your calendars

04.08.2025 12:56 — 👍 0    🔁 0    💬 0    📌 0
4 Questions PR & Marketing Spotlight with Nick Schittone, SVP Growth, Yes&
YouTube video by Mitch Leff Leff & Associates 4 Questions PR & Marketing Spotlight with Nick Schittone, SVP Growth, Yes&

This month, our “4 Questions Atlanta PR & Marketing Spotlight” podcast features a conversation with Nick Schittone, SVP Growth with Yes&.

The conversation with Schittone showcases Yes&'s unique focus, the clients he loves, and lessons he’s learned over 25 years in marketing.

youtu.be/OfxnIwqM6ZE

02.08.2025 19:16 — 👍 0    🔁 0    💬 0    📌 0
What is Ethylene Oxide and How Have Georgians Been Impacted? | Penn Law LLC

A little primer on Ethylene Oxide from our client at Penn Law.

Ethylene Oxide is the chemical used for, among other things, the sterilization of medical equipment. It's named in hundreds of lawsuits in Georgia as the cause of cancer and other medical conditions. www.pennlawgroup.com/blog/what-is...

30.07.2025 20:21 — 👍 0    🔁 0    💬 0    📌 0
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What's the Leff's Atlanta Media service all about? Check out this quick explainer!

This week we relaunched our Leff’s Atlanta Media (LAM) online service. LAM includes Atlanta’s most comprehensive database of local journalists, PR Guidelines, and access to the Mitch’s Media Musings blog.

28.07.2025 21:06 — 👍 0    🔁 0    💬 0    📌 0
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Robbery, Inc. In April 1974, a group of thieves tunneled beneath Roswell Street in Marietta, Georgia, and blasted their way into the Cobb Exchange Bank vault—only to be mocked for escaping with just $1,000. But as ...

This week, our "4 Questions Journalist Spotlight" shines on Madison Elizabeth Hogan, creator of the podcast, Robbery, Inc., produced by the Marietta Daily Journal and Georgia Public Broadcasting.

Robbery, Inc. is a podcast detailing the robbery of a Marietta bank

podcasts.apple.com/us/podcast/4...

25.07.2025 03:05 — 👍 0    🔁 0    💬 0    📌 0
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"4 Questions Journalist Spotli… - 4 Questions Journalist Spotlight - Apple Podcasts Podcast Episode · 4 Questions Journalist Spotlight · 07/06/2025 · 32m

This week, our "4 Questions Journalist Spotlight" shines on DorMiya Vance, WABE News radio! Her beat is to "cover all things culture and social justice on the Southside of Atlanta."

Click here to listen to the full episode: podcasts.apple.com/us/podcast/4...

@wabe.org

13.07.2025 21:50 — 👍 0    🔁 0    💬 0    📌 0
"4 Questions Journalist Spotlight" with DorMiya Vance, WABE Radio
YouTube video by Mitch Leff Leff & Associates "4 Questions Journalist Spotlight" with DorMiya Vance, WABE Radio

This week, our "4 Questions Journalist Spotlight" shines on DorMiya Vance, WABE News radio! Her beat is to "cover all things culture and social justice on the Southside of Atlanta."

Coolest Thing About DorMiya: She's a big fan of horror movies and TV show.
youtu.be/8DHSk98Vn18?...

06.07.2025 19:57 — 👍 0    🔁 0    💬 0    📌 0
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"4 Questions Journalist Spotli… - 4 Questions Journalist Spotlight - Apple Podcasts Podcast Episode · 4 Questions Journalist Spotlight · 06/28/2025 · 29m

This week, our "4 Questions Journalist Spotlight" shines on Michelle Hall, Managing Editor of the Forsyth County News.

Coolest Thing About Michelle: Acted and did commercials when she was young and loves dancing and comedy shows!

podcasts.apple.com/us/podcast/4...

02.07.2025 21:13 — 👍 0    🔁 0    💬 0    📌 0
"4 Questions Journalist Spotlight" with Michelle Hall, Forsyth County News
YouTube video by Mitch Leff Leff & Associates "4 Questions Journalist Spotlight" with Michelle Hall, Forsyth County News

This week, our "4 Questions Journalist Spotlight" shines on Michelle Hall, Managing Editor of the Forsyth County News.

Coolest Thing About Michelle: Acted and did commercials when she was young and loves dancing and comedy shows!

youtu.be/ragI3u-MpEo?...
@forsythnews

28.06.2025 23:11 — 👍 0    🔁 0    💬 0    📌 0
"4 Questions Journalist Spotlight" with Blake DeVine, WANF TV
YouTube video by Mitch Leff Leff & Associates "4 Questions Journalist Spotlight" with Blake DeVine, WANF TV

This week, our "4 Questions Journalist Spotlight" shines on Blake DeVine, a reporter with WANF TV/Atlanta News First.

Coolest Thing About Blake: He's got a big A Cappella choir background!

Last Podcast: "Acquired" podcast,

youtu.be/DQP-jzf_wxo

12.06.2025 20:57 — 👍 0    🔁 0    💬 0    📌 0
4 Questions Journalist Spotlight with Molly Oak, 11Alive / WXIA TV
YouTube video by Mitch Leff Leff & Associates 4 Questions Journalist Spotlight with Molly Oak, 11Alive / WXIA TV

This week, our "4 Questions Journalist Spotlight" shines on Molly Oak, a general assignment reporter / Multimedia Journalist (MMJ) at #11alive in Atlanta. Coolest Thing About Molly: She used to play competitive beach volleyball + her dog (Roy) is trained as a therapy dog
youtu.be/Gwvb8sUhS1A

07.06.2025 18:49 — 👍 0    🔁 0    💬 0    📌 0
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Atlanta's Leading Local News: Weather, Traffic, Sports and more | Atlanta, Georgia | 11alive.com 11ALIVE.com is the official website for WXIA-TV, Channel 11, your trusted source for breaking news, weather and sports in Atlanta, Georgia.

This week, our "4 Questions Journalist Spotlight" shines on Molly Oak, a general assignment reporter / Multimedia Journalist (MMJ) at #11alive in Atlanta. Coolest Thing About Molly: She used to play competitive beach volleyball + her dog (Roy) is trained as a therapy dog
youtu.be/Gwvb8sUhS1A

07.06.2025 18:48 — 👍 0    🔁 0    💬 0    📌 0
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"4 Questions Journalist Spotli… - 4 Questions Journalist Spotlight - Apple Podcasts Podcast Episode · 4 Questions Journalist Spotlight · 05/31/2025 · 31m

This week, our "4 Questions Journalist Spotlight" shines on Molly Oak, a general assignment reporter / Multimedia Journalist (MMJ) at WXIA TV/11Alive in Atlanta.

Take a listen on Apple Podcasts: podcasts.apple.com/us/podcast/4...

#mollyOak #11alive #wxia

05.06.2025 15:22 — 👍 0    🔁 0    💬 0    📌 0

This week, our "4 Questions Journalist Spotlight" shines on A.R. Shaw, executive editor with the Atlanta Daily World.

The Atlanta Daily World is the oldest black newspaper in Atlanta, founded in 1928. Currently owned by Real Times Inc., it publishes daily online. youtu.be/oGwUli9jxj0

11.05.2025 21:27 — 👍 0    🔁 0    💬 0    📌 0
"4 Questions Journalist Spotlight" with Libby Allnatt, What Now Atlanta
YouTube video by Mitch Leff Leff & Associates "4 Questions Journalist Spotlight" with Libby Allnatt, What Now Atlanta

This week, our "4 Questions Journalist Spotlight" shines on Libby Allnatt with What Now Atlanta.
What Now Atlanta is part of a network of 32 sites across the US and Canada, focused on restaurant, retail, and real estate news. Watch: youtu.be/7QT2F8QCbLA

25.04.2025 01:54 — 👍 0    🔁 0    💬 0    📌 0
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Are huge jury verdicts straining Georgia’s economy? Not really, court data shows Less than 1% of the injury lawsuits filed in Georgia result in so-called “nuclear verdicts” of $10 million or more, according to state court data and verdict reports.

The Atlanta Journal-Constitution's @RosieManins looked at the pending tort reform bills moving through the Georgia legislature.
Her article headline: "Are huge jury verdicts straining Georgia's economy? Not really, court data shows."

From her article:
www.ajc.com/news/atlanta...

20.04.2025 00:11 — 👍 0    🔁 0    💬 0    📌 0
Mitch Leff - The Power of PR - The Atlanta Digital World Summit Podcast
YouTube video by Atlanta Digital World Summit Mitch Leff - The Power of PR - The Atlanta Digital World Summit Podcast

Thanks to Sarah Smith for the invite to the Atlanta Digital World Summit Podcast!

Join us on the ADWS Podcast as we chat with the legendary Mitch Leff! 🙌

Get ready to hear Leff shares some incredible stories from the world of PR.

youtu.be/kUFR44tz6cQ?...

Sarah Smith @atlantadigitalworldsummit

20.04.2025 00:10 — 👍 1    🔁 0    💬 0    📌 0
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What Trump’s Tariff About-Face Means To The U.S. Economy It doesn’t matter whether it was a negotiation tactic or a mistake. There are potential long-term consequences to consider.

Forbes' writer Erik Sherman talks with Emory University Goizueta Business School professor Tucker Balch about the latest tariff news.

www.forbes.com/sites/eriksh...

#prclient #tariffs Erik Sherman

20.04.2025 00:08 — 👍 0    🔁 0    💬 0    📌 0
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Why is it important to get enough protein Protein plays an important role in whole body health. It aids in processes such as carrying oxygen through the body, producing antibodies to ward off infections and helping organs function properly. W...

Karon Clark Warren talked with Dr. Cecil Bennett with Newnan Family Medicine about the importance of getting enough protein in your diet.

He notes: “Eating enough protein daily is necessary to maintain muscle mass and strength.”

www.ajc.com/things-to-do...

#prclient #protein #diet

20.04.2025 00:08 — 👍 0    🔁 0    💬 0    📌 0
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How President Trump’s tariffs have launched a global trade war | Political Update - Atlanta News First <p>Long-threatened tariffs from U.S. President Donald Trump have plunged the country into trade wars abroad &mdash; all while on-again, off-again new levies continue to escalate uncertainty. Ray Hill,...

Emory University Goizueta Business School professor Ray Hill gives a great overview on tariffs, talking with Tim Darnell at WANF TV.

shows.audiocdn.com/s/graymedia/...

20.04.2025 00:07 — 👍 0    🔁 0    💬 0    📌 0

Crystal Edmonson reports for the Atlanta Business Chronicle on the new BL Harbert Real Estate Center at the Emory University Goizueta Business School.

Goizueta announced today a $5 million gift from esteemed alumnus Billy Harbert.

www.bizjournals.com/atlanta/news...

20.04.2025 00:06 — 👍 0    🔁 0    💬 0    📌 0

This week, our "4 Questions Journalist Spotlight" shines on Trevor Williams, Managing Editor, Global Atlanta.

GlobalAtlanta covers international business and other news around Georgia. Coolest Thing: He loves going to estate sales!

youtu.be/3csfeaTh134 #globalAtlanta #trevorwilliams

09.04.2025 02:19 — 👍 1    🔁 0    💬 0    📌 0
GBS 4 7 25 Four Professors on Tariffs
YouTube video by Mitch Leff Leff & Associates GBS 4 7 25 Four Professors on Tariffs

We're working with four professors at the Goizueta Business School around the topic of tariffs. If you're a journalist looking for a source on this topic, shoot me an email at mitch@leffassociates.com youtu.be/mNpozBKG0eU

07.04.2025 20:18 — 👍 0    🔁 0    💬 0    📌 0
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The Georgia Sun | Latest Georgia News, Local Events, Weather And Statewide Updates Stay informed with The Georgia Sun’s latest news, weather updates, and events across Georgia. Covering local stories, politics, and more from Atlanta to Savannah.

This week, our "4 Questions Journalist Spotlight" shines on Brian Clark, publisher of The Georgia Sun!

The Georgia Sun is an online news outlet covering local news, business, and features across the state.

podcasts.apple.com/us/podcast/4...

03.04.2025 02:11 — 👍 0    🔁 0    💬 0    📌 0

This week, our "4 Questions Journalist Spotlight" shines on Brian Clark, publisher of The Georgia Sun, an online news outlet covering local news, business, and features.

Coolest Thing About Brian: He's a major history buff!
youtu.be/LX6vHcu9ZEw @thegeorgiasun.bsky.social @brianclark.social

29.03.2025 19:39 — 👍 0    🔁 0    💬 1    📌 0

AJC re: tort reform bills in Georgia. "Are huge jury verdicts straining Georgia's economy? Not really, court data shows."
-- Large verdicts often awarded in extreme cases of wrongdoing
-- Atty Darren Penn: most large verdicts never get paid, post-trial appeals and settlements.
tinyurl.com/y6xh25ym

19.03.2025 13:17 — 👍 0    🔁 0    💬 0    📌 0

Spilling secrets at PRSAGA Annual Conf! "PR 401 for Senior-Level ICs and PR Professionals," focuses on Building a flexible team, Nurturing positive business relationships, Dodging the bad ones

Panelists: Nora DePalma, Michael Ares, Debbie Fitzgerald. Register prsageorgia.org/annual-confe...

18.03.2025 13:59 — 👍 0    🔁 0    💬 0    📌 0
"4 Questions Journalist Spotlight" with Faith Jessie & Zach Merchant, "The Georgia Vote," WXIA TV
YouTube video by Mitch Leff Leff & Associates "4 Questions Journalist Spotlight" with Faith Jessie & Zach Merchant, "The Georgia Vote," WXIA TV

This week, our "4 Questions Journalist Spotlight" shines on Faith Jessie and Zack Merchant, hosts of "The Georgia Vote" on WXIA TV/11Alive. Their show covers Georgia politics and legislative topics, airs Sundays at 11 a.m., and is about to hit its one year anniversary. youtu.be/9Tf7CI3pOqs

14.03.2025 20:07 — 👍 1    🔁 0    💬 0    📌 0

@mitchleff is following 20 prominent accounts