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Dr Emma Casey

@emmahcasey.bsky.social

Reader πŸ“š University of York. Home cultures and domestic economies.β€˜The Return of the Housewife: why women are still cleaning up’ out now! https://manchesteruniversitypress.co.uk/9781526170972/

700 Followers  |  542 Following  |  69 Posts  |  Joined: 21.10.2023  |  1.6657

Latest posts by emmahcasey.bsky.social on Bluesky

Great news! Congratulations Lucy!

17.07.2025 12:32 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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Servants β€œNo matter how hard you work or how capable you are, you can't do it all yourself. You have to seek reliable help.” Those were Margaret Thatcher’s words in...

β€œNo matter how hard you work or how capable you are, you can't do it all yourself”- Thatcher’s advice to women in 1990. Employing domestic servants dwindled after WW2 but domestic β€˜help’ remained. Listen to me discussing housewives alongside @lucydelap.bsky.social @manchesterup.bsky.social

04.07.2025 16:49 β€” πŸ‘ 5    πŸ” 2    πŸ’¬ 1    πŸ“Œ 0

Thank you! X

02.07.2025 18:33 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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The Summer Sale is on β˜€οΈ

Get 50% off EVERYTHING until the 7th July. Yes, every book on our website!

Unlock with code SUN50 at checkout.

Had your eye on any of our latest hardbacks, or new in paperbacks? Now's your chance πŸ‘‡
manchesteruniversitypress.co.uk #booksky

28.06.2025 17:24 β€” πŸ‘ 7    πŸ” 3    πŸ’¬ 0    πŸ“Œ 2

Oh no! Try code SUN50. Hope it works x

02.07.2025 11:51 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0
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It is fifty years since Silvia Federici wrote her seminal essay β€˜Wages Against Housework’. Today women continue to do most unpaid labour and are promised that housework is good for the soul- a route to health and happiness. This is a regressive myth. In The Return of the Housewife I explain why.

02.07.2025 08:13 β€” πŸ‘ 24    πŸ” 7    πŸ’¬ 0    πŸ“Œ 1
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β€œHere we see Ann Oakley at her best – bringing to the surface the hitherto overlooked experiences of women and their vital contribution to the home and domestic life.β€œ My review of Ann Oakley’s β€˜The Science of Housework’ for @sociologyjnl.bsky.social journals.sagepub.com/doi/full/10....

01.07.2025 12:02 β€” πŸ‘ 3    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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Looking for some summer reading? All MUP books including The Return of the Housewife are available with a 50% discount until 7 July here: linktr.ee/ManchesterUn... @manchesterup.bsky.social

27.06.2025 13:24 β€” πŸ‘ 3    πŸ” 3    πŸ’¬ 1    πŸ“Œ 0
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The Summer Sale starts now β˜€οΈ

Get 50% off EVERYTHING until the 7th July. Yep, we said everything.

Unlock with code: Sun50

Had your eye on any of our newest hardbacks, or Academic New in Paperbacks? Now's your chance πŸ‘‡

Browse by subject at the link in bio πŸ”—

#booksky #academicsky

27.06.2025 11:02 β€” πŸ‘ 17    πŸ” 19    πŸ’¬ 1    πŸ“Œ 9

This *all* looks great; Todmorden, the indie bookshops, the folk music and of course this wonderfully intriguing new book! Congratulations πŸ“š

19.06.2025 10:59 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

This is great!

17.06.2025 09:29 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Fascinating! I’d love to see more basket swings and hammock nets in parks- and more feminist research into girls’ experiences of public space like this.

17.06.2025 09:26 β€” πŸ‘ 2    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

Thank you for hosting my book signing @foxlanebooks.bsky.social It was such a pleasure to meet you all! I was overwhelmed by all the interesting & thoughtful people who came along to @yorkfestofideas.bsky.social

11.06.2025 17:15 β€” πŸ‘ 5    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

Sign up to join us in celebrating our 60th birthday on the 18th June! #sociology @britsoci.bsky.social

02.05.2025 10:16 β€” πŸ‘ 6    πŸ” 2    πŸ’¬ 1    πŸ“Œ 0
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Celebrating 60 Years of Sociology at York Please join us at the University of York as the Department of Sociology turns 60 years old!

The Department of Sociology is turning 60 years old! πŸŽ‰

Join us on the 18th June for lively discussions and conversation on Sociology past, present and future, as we celebrate 60 years of legacies and sociological ideas at York.

Sign up and schedule here πŸ‘‰ buff.ly/mzLFh0a

#UoY #Sociology #60years

02.05.2025 10:01 β€” πŸ‘ 16    πŸ” 7    πŸ’¬ 0    πŸ“Œ 1
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Why does the burden of housework still fall on women? Sociologist Emma Casey offers a powerful call to challenge the prevailing myths around housework.

The Return of the Housewife - 7 Jun

yorkfestivalofideas.com/2025/calenda...

#YorkIdeas @emmahcasey.bsky.social @manchesterup.bsky.social

02.06.2025 16:03 β€” πŸ‘ 7    πŸ” 5    πŸ’¬ 0    πŸ“Œ 0
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The Self as Strategy The toxic struggle to build a 'personal brand'

β€œStruggle is rebranded as resilience. Burnout becomes a badge of honour. Emotional labour becomes content.” Great article @livvygibbs.bsky.social @graceblakeley.substack.com My book The Return of the Housewife echoes this - especially the relentless digital glamorisation of women’s unpaid labour.

04.06.2025 15:04 β€” πŸ‘ 9    πŸ” 4    πŸ’¬ 0    πŸ“Œ 0
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Momentum to revive Sure Start is long overdue – it’s been a lifeline for my son and me | Rhiannon Lucy Cosslett The early years service stayed open in my area as many others closed. A recommendation to restore it across England is long overdue, says Guardian columnist Rhiannon Lucy Cosslett

Sure Start was a life-line for us. I wouldn’t have survived as a single mum scraping a living in London with no family nearby without their emotional & practical care. Woodside Children’s Centre in E17 gave us the best start; baby weighs, childcare, financial advice, friendship, community & fun.

02.06.2025 10:15 β€” πŸ‘ 1    πŸ” 0    πŸ’¬ 0    πŸ“Œ 0
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The Return of the Housewife Why does the burden of housework still fall on women? Sociologist Emma Casey offers a powerful call to challenge the prevailing myths around housework.

Join @emmahcasey.bsky.social for an illuminating look at the world of "cleanfluencers" as she examines why the burden of housework still falls on women.

7th June 2025.
Part of the @yorkfestofideas.bsky.social.
FREE event at @york.ac.uk, tickets here:

28.05.2025 17:24 β€” πŸ‘ 3    πŸ” 2    πŸ’¬ 0    πŸ“Œ 0
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β€˜The world does not care if we all die’: hunger and despair in the ruins of Gaza City Killings in a new Israeli offensive and depleted food and medical supplies are pushing people on to the streets of the once bustling hub of Gaza

'The world doesn't care if we die' - in case the genocide is passing you by, read this

www.theguardian.com/news/ng-inte...

25.05.2025 06:49 β€” πŸ‘ 10    πŸ” 6    πŸ’¬ 0    πŸ“Œ 1

I’m very much looking forward to bringing The Return of the Housewife to the York Festival of Ideas next month! The discussion will be chaired by the fabulous Lois Shearing. I can’t wait! @yorkfestofideas.bsky.social

19.05.2025 22:05 β€” πŸ‘ 2    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0
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NSRN Annual Lecture 2025 You are cordially invited to the NSRN Annual Lecture 2025, which will be given by Anna Strhan and Rachael Shillitoe. The title of the lecture is Growing Up Godless: Childhood and the Formation of N…

On Thurs 22nd May @annastrhan.bsky.social and Rachael Shillitoe will be giving the NSRN Annual Lecture, where they will be talking about the research behind their new book. The lecture is open, online, and everyone is welcome.

Details and registration link πŸ”— buff.ly/hkmYG8C

#Sociology #Lecture

15.05.2025 12:00 β€” πŸ‘ 4    πŸ” 3    πŸ’¬ 0    πŸ“Œ 0
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Inside the Gen Z housewife wars: can you ever be a feminist and house proud? Betty Draper. The Stepford Wives. Bree Van de Kamp. Despite being some of the most iconic female characters on our screens, housewives haven’t exactly been considered feminist icons.

Betty Draper. The Stepford Wives. Bree Van de Kamp.

Inside the Gen Z housewife wars: can you ever be a feminist and house proud?

Featuring @emmahcasey.bsky.social's 'The return of the housewife': www.standard.co.uk/lifestyle/in...
#booksky #feminist #tradwife

06.05.2025 10:12 β€” πŸ‘ 4    πŸ” 1    πŸ’¬ 0    πŸ“Œ 0

We're thrilled to have FIVE authors at @yorkfestofideas.bsky.social!
2nd June- @jakecampbell88.bsky.social & Jean Strouse (online)
5th June- Mikael Klintman (online)
7th June- @emmahcasey.bsky.social (in-person)
9th June- @aldersonday.bsky.social (in-person)
yorkfestivalofideas.com/2025/calendar/

02.05.2025 14:02 β€” πŸ‘ 7    πŸ” 5    πŸ’¬ 0    πŸ“Œ 1

Sign up to join us in celebrating our 60th birthday on the 18th June! #sociology @britsoci.bsky.social

02.05.2025 10:16 β€” πŸ‘ 6    πŸ” 2    πŸ’¬ 1    πŸ“Œ 0
Emma Casey, "The Return of the Housewife: Why Women Are Still Cleaning Up" (Manchester UP, 2025) - New Books Network

β€œLinking housework, digital & platform society, self-help, & feminist theory, the book is a wide-ranging critical blueprint for a new domestic revolution”. I really enjoyed discussing digital housewifery with @drdaveobrien.bsky.social for @newbooksnetwork.bsky.social @manchesterup.bsky.social

30.04.2025 16:31 β€” πŸ‘ 12    πŸ” 8    πŸ’¬ 1    πŸ“Œ 0
Emma Casey, "The Return of the Housewife: Why Women Are Still Cleaning Up" (Manchester UP, 2025) - New Books Network

Listen! @emmahcasey.bsky.social talks to @newbooksnetwork.bsky.social about the brilliant "The Return of the Housewife: Why Women Are Still Cleaning Up" newbooksnetwork.com/the-return-o...

30.04.2025 15:37 β€” πŸ‘ 1    πŸ” 2    πŸ’¬ 0    πŸ“Œ 1
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Today I recorded an interview with the wonderful Prof Ann Oakley at her office at UCL. Definitely a career highlight sort of day. Watch this space for a publication of our conversation about the science of housework and beyond!

29.04.2025 13:29 β€” πŸ‘ 22    πŸ” 2    πŸ’¬ 0    πŸ“Œ 0
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β€œI am a sociologist who studies the return of the housewife – here's why it's dangerous” "Cleanfluencing is notable for the absence of mess."

As a sociologist @emmahcasey.bsky.social studies the rapid return of the housewife, both in real life and across social media - for @StylistMagazine she spells out why our love of cleaning influencers and #tradwife content is much darker than it first appears:
www.stylist.co.uk/life/return-...

28.04.2025 08:10 β€” πŸ‘ 12    πŸ” 3    πŸ’¬ 1    πŸ“Œ 1

What a fabulous opportunity!

24.04.2025 07:36 β€” πŸ‘ 0    πŸ” 0    πŸ’¬ 1    πŸ“Œ 0

@emmahcasey is following 20 prominent accounts