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Leanne Ford

@leanneford.bsky.social

Freelance digital communications & content specialist, particularly in the social good space. Netball, weights & fitness, books, dogs and adventures Derby, UK

83 Followers  |  101 Following  |  58 Posts  |  Joined: 16.11.2024  |  2.1343

Latest posts by leanneford.bsky.social on Bluesky

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Leaders with Purpose podcast is here!

Our first guest episode is with Louise Lane of UNICEF UK. She shares her experiences of:

- leading through uncertainty and transformation
- squiggly careers
- getting comfortable with change and much more

Listen here: manifesto.co.uk/leaders-with... #charity

16.09.2025 07:02 โ€” ๐Ÿ‘ 1    ๐Ÿ” 1    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

I'm not crying, you're....actually, I am bawling!

27.08.2025 07:25 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
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Zoe Amar: Disintermediation is a wake-up call for our sector Itโ€™s changing how people interact with charities and we must act now

Ever heard of disintermediation?

AI is changing how people find charities, reducing website traffic and trust.

In @thirdsector.co.uk, @zoeamar.bsky.social explores this shift with insights from our Digital Marketing Strategist, Dominika Cechova

#AI #CharityDigital

26.08.2025 08:57 โ€” ๐Ÿ‘ 1    ๐Ÿ” 2    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 1

this is how I've always seen it. And on the international stage, Aus already have their own version so I feel it will help us keep pace with them.

07.07.2025 06:34 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0
Meta ads are going to get more expensive: why CRO is essential for charities in 2025 | manifesto

TLDR; if trends continue, your nonprofit can expect Meta ad costs to inc. 14%+ in 2025, which means your campaigns have to perform 14%+ better just to stay standing-still. A CRO project could get you back on the front-foot.

manifesto.co.uk/thinking/met...

#CharityMarketing #DigitalMarketing

19.02.2025 11:22 โ€” ๐Ÿ‘ 2    ๐Ÿ” 2    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 1

oh, why? This has reminded me to get my friend to take me to her gym which has around 10 saunas and steam rooms.

19.02.2025 16:34 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Saunas are definitely a trend..Me and my PT talk about them a lot and I saw an old friend has built his own out of cork!

19.02.2025 16:03 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

Most of my feed is The Guardian at the moment. Not the end of the world but would like to fill it with humans. Who should I follow? Interests:

netball, dogs, human behaviour and wellbeing, living with less, marketing, contemporary fiction (particularly by women)

17.01.2025 06:12 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

@sophsportstats.bsky.social hey thanks for the follow..I have a friend called Ed from Dunedin, it was nice to be reminded of him by seeing your profile โ˜บ๏ธ

28.11.2024 16:25 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

this looks really fun! I'll try to come along

25.11.2024 21:47 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

4 from 6...who needs tidy

21.11.2024 17:31 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
Leanne is bundled up in a parka and teal hat taking a selfie of her and her little brindle lurcher. He's wearing a jumper with covered legs. They're walking in a park half covered in snow.

Leanne is bundled up in a parka and teal hat taking a selfie of her and her little brindle lurcher. He's wearing a jumper with covered legs. They're walking in a park half covered in snow.

On today's agenda:

Social posts for client 1 morning - in progress
Dog walk
Upper gym session (with PT so no shirking)
Finish UX tender evaluations
Website copywriting
Tidy downstairs

Adding dog walks is kind of cheating as I do them rain, snow or shine.

#Accountability #DogsOfBlueSky

21.11.2024 10:33 โ€” ๐Ÿ‘ 9    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0
A LinkedIn post from Associate Creative director Kate O'Connor features an image of the new curvy Jaguar logo on it's cerise gradient-style background. She's written "Say what you want about the Jaguar rebrand, I for one will now exclusively be buying my vibrators from them"

A LinkedIn post from Associate Creative director Kate O'Connor features an image of the new curvy Jaguar logo on it's cerise gradient-style background. She's written "Say what you want about the Jaguar rebrand, I for one will now exclusively be buying my vibrators from them"

Linkedin gets a bad rep, but there is some very incisive brand commentary going on over there right now...
#Jaguar

21.11.2024 10:10 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

4 out of 5, got too stuck into the website copy and skipped gym. Rolled it over to tomorrow โ˜บ๏ธ

20.11.2024 18:55 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

awww yeah, she's gorgeous. He really loves the lady whippets!!

20.11.2024 12:21 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

She's a cracker. How long do you have them for?

20.11.2024 12:02 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

Today's to-do list:

- Morning of meetings and social post/brief writing for client 1 โœ…
- Dog walk
- Gym, upper session
- 2x UX tender evaluations
- Half day website copywriting for client 2

Let's go!

(pinched this idea from @fenikki.bsky.social for accountability)

20.11.2024 11:24 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

omg your bulldog's eyes on the second pic ๐Ÿ˜†. Is your other dog a lurcher or full whippet? And names please?

20.11.2024 09:05 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

such a good colleague!

20.11.2024 07:59 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
Mitch, a small brindle whippet cross is wearing a jumpsuit. The top half is racing green with single black stripes on either side from neck to leg. The fleece ends two thirds of the way down his back.The back part is black jogger bottom-style legs

Mitch, a small brindle whippet cross is wearing a jumpsuit. The top half is racing green with single black stripes on either side from neck to leg. The fleece ends two thirds of the way down his back.The back part is black jogger bottom-style legs

Mitch's snow day outfits day 2. I call this one his sporty look.

Racer green fleece top with black stripes with full front legs and attached black jogger bottoms at the back - fierce.

#DogsOfBlueSky

20.11.2024 07:55 โ€” ๐Ÿ‘ 16    ๐Ÿ” 2    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0
A screenshot of a mobile device's accessibility settings screen. The screen shows options for alt text, media, and haptics. Under alt text, there are options to require alt text before posting and display larger alt text badges. Under media, there is an option to disable autoplay for videos and GIFs. Under haptics, there is an option to disable haptic feedback.

A screenshot of a mobile device's accessibility settings screen. The screen shows options for alt text, media, and haptics. Under alt text, there are options to require alt text before posting and display larger alt text badges. Under media, there is an option to disable autoplay for videos and GIFs. Under haptics, there is an option to disable haptic feedback.

This is the setting you need if you want to make alt text a requirement on Bluesky.

Lots of free AI tools will automatically generate alt text for you.

But it also doesn't take long to write.

Share if you found this useful.

19.11.2024 21:15 โ€” ๐Ÿ‘ 8    ๐Ÿ” 6    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

thanks, that's super handy!

19.11.2024 21:31 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
Two men stand against a wall in black and white. Their arms touch. Neal Cassady, the shorter of the two, leans slightly to the left. Jack Kerouac has one hand in his pocket. Over the image is text 'Jack Kerouac, On the Road'. At the bottom on the left is text 'modern classics', to the right is the Penguin logo in an orange oval frame.

Two men stand against a wall in black and white. Their arms touch. Neal Cassady, the shorter of the two, leans slightly to the left. Jack Kerouac has one hand in his pocket. Over the image is text 'Jack Kerouac, On the Road'. At the bottom on the left is text 'modern classics', to the right is the Penguin logo in an orange oval frame.

Choose 20 books that have stayed with you or influenced you. One book per day for 20 days, in no particular order. No explanations, no reviews, just covers.

4/20

#Books
#BookSky ๐Ÿ“š๐Ÿ’™
#BookChallenge

19.11.2024 15:57 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

are you looking for any particular skills for the team or people to be in the show?

19.11.2024 15:52 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

there's absolutely no reason they wouldn't have been aware of that ๐Ÿคฆโ€โ™€๏ธ

19.11.2024 15:45 โ€” ๐Ÿ‘ 0    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

definitely, would really like to see Uganda in action too

19.11.2024 12:28 โ€” ๐Ÿ‘ 3    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

thank you. he's quite the fashionista when the temperature drops. Will share another fit tomorrow ๐Ÿ˜†

19.11.2024 12:18 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0

I've made a list of people in sexual health, women's health and FemTech.

They seem scarce on the ground at the moment but let me know who should be on there bsky.app/profile/did:...

19.11.2024 10:43 โ€” ๐Ÿ‘ 1    ๐Ÿ” 0    ๐Ÿ’ฌ 0    ๐Ÿ“Œ 0
A dark street pavement covered in fresh snow, beside it to the left are cars also snow covered and to the right are snow topped walls.

A dark street pavement covered in fresh snow, beside it to the left are cars also snow covered and to the right are snow topped walls.

Mitch, a small brindle whippet cross stands in a yellow fleece designed for his breed. It has a polo neck and front legs that taper around the bottom

Mitch, a small brindle whippet cross stands in a yellow fleece designed for his breed. It has a polo neck and front legs that taper around the bottom

Virgin snow and the first outing of the season for Mitch's yellow fleece. It's definitely winter #DogsOfBlueSky

19.11.2024 07:34 โ€” ๐Ÿ‘ 10    ๐Ÿ” 0    ๐Ÿ’ฌ 1    ๐Ÿ“Œ 0

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